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清远:“五大百亿”领航,千亿集群扬帆
Nan Fang Nong Cun Bao· 2025-08-25 06:36
清远:"五大百 亿"领航,千亿 集群扬帆_南方 +_南方plus 广阔的田野中丝 苗米稻香四溢, 山林中脆嫩的麻 竹笋与泥土交织 出清新香气,果 园里清甜的连州 水晶梨压弯枝 头,清远各地硕 果盈枝,沉甸甸 的枝头勾勒出农 户们收获的喜 悦。 作为清远市的支 柱产业,农业产 业正处于产业优 化升级的关键 期,如何借力、 借势加快提档升 级、做优做强, 在新一轮产业竞 争中增创优势、 抢占先机,是一 个十分重大、十 分重要的课题。 3年,综合产值翻一番 2022年,广东农 产品"12221"市 北江潮涌风正 劲,一场以五大 百亿领航,千亿 集群扬帆的清远 现代农业产业新 征程集结再出 发。 场体系建设首次 被写入广东省政 府工作报告、广 东省党代会报 告。省级农业市 场体系让清远打 开了农业发展的 新视野。立足城 市定位,着眼县 域现代农业,清 远提出打造清远 鸡、英德红茶、 连州菜心、丝苗 米、麻竹笋五大 百亿级产业,计 划通过3年左右 的时间,将五大 农业产业打造成 为百亿级产业。 三年来,清远全 市上下锚定目 标,戮力前行。 围绕规模化、集 聚化、标准化、 品牌化、市场 化"五化"发展, 制定推动五大产 ...
高质量发展看中国|小特产变身大产业 集群化发展绘就特色农业新图景
Yang Guang Wang· 2025-08-10 13:08
Core Viewpoint - The development of the Xiniu bamboo shoots industry in Qingyuan has transformed from a small-scale initiative to a significant modern agricultural sector, contributing to the city's goal of creating a "trillion-level" industrial cluster through focused and systematic agricultural practices [1][2][11]. Group 1: Industry Development - Qingyuan has identified five key agricultural products, including Xiniu bamboo shoots, aiming to create five hundred billion-level modern agricultural industries, with a total output value exceeding 400 billion yuan by the end of 2024 [2][11]. - The Xiniu bamboo shoots industry has achieved a planting area of 1.0053 million mu and a total output of 433,200 tons in the first half of 2025, generating an industry chain output value of 3.245 billion yuan [3][11]. - The internationalization of Xiniu bamboo shoots has begun, with exports to Southeast Asia and other regions, marking a significant step in expanding the market [3][5]. Group 2: Economic Impact - The development of the five major industries has led to rapid growth in the overall agricultural output value of Qingyuan, benefiting over 200,000 farmers and more than 600,000 people [2][11]. - The export of bamboo shoots and related products reached approximately 2,400 tons, valued at around 100 million yuan in the first half of 2025 [3][5]. Group 3: Innovation and Technology - The integration of technology in traditional industries has revitalized agricultural practices, with innovations in product offerings such as tea-based desserts and skincare products [10][11]. - Financial institutions have introduced various support products for farmers, with over 15 billion yuan in loans allocated to the five major agricultural industries in 2024 [8][11]. Group 4: Marketing and Branding - The "Media+" initiative aims to enhance the branding and market presence of Xiniu bamboo shoots through comprehensive media strategies and community engagement [8][11]. - E-commerce has played a significant role in sales, with the Qingyuan chicken industry generating 200 million yuan annually through online platforms [7][11].
邮储银行广东省分行:金融活水润山海 精准滴灌特色产业
Core Insights - The article highlights the role of Postal Savings Bank of China in supporting local industries in Guangdong province, particularly in tea, abalone, and ganoderma cultivation, through tailored financial services [1][2][4][5][8]. Group 1: Tea Industry Support - Postal Savings Bank's Yingde branch provided a timely loan of 3 million yuan to Yingde Tea Industry Co., ensuring smooth spring tea production [2]. - The bank has developed specialized financial products like "Tea Wholesale and Retail Industry Loan" to address the seasonal financing needs of tea farmers and enterprises [4]. - As of June 2025, the bank has issued loans totaling 197 million yuan to the Yingde tea industry, benefiting over 100 tea farmers [4]. Group 2: Abalone Industry Development - The bank's Huizhou branch facilitated a loan of 4 million yuan within four days to support abalone farming operations facing cash flow challenges [5][7]. - Financial products such as "Quick Loan" and "Aquaculture Industry Loan" have been introduced to address the high upfront costs and risks associated with abalone farming [7]. - By June 2025, the bank has provided over 150 million yuan in loans to the abalone industry, serving more than 2,000 enterprises and farmers [7]. Group 3: Ganoderma Cultivation Initiatives - The bank's Pingyuan branch implemented a "Credit Village" model, allowing farmers to access loans up to 600,000 yuan based on credit assessments [8][9]. - The bank has issued 68 loans totaling over 20 million yuan to support the ganoderma industry as of June 2025 [8]. - The successful implementation of the "Credit Village" model has led to the establishment of a collaborative economic system involving ganoderma, dendrobium, and other crops, enhancing local economic development [9]. Group 4: Overall Financial Impact - The bank has launched over 140 specialized credit schemes across various industries in Guangdong, with total loans exceeding 30 billion yuan, benefiting nearly 30,000 local enterprises [9]. - The focus on tailored financial solutions aims to accelerate rural revitalization and support the "Hundred Million Project" in the region [1][9].
广东职工文体汇——2025年广东省地方特色茶文化交流暨茶旅融合助力“五大百亿”活动在清远英德举办
Nan Fang Nong Cun Bao· 2025-07-20 13:06
Group 1 - The event "2025 Guangdong Provincial Local Characteristic Tea Culture Exchange and Tea Tourism Integration" was successfully held in Qingyuan, aimed at promoting the integration of tea culture and worker culture through various activities [5][6][76] - The event featured tea art competitions, exhibitions, tea parties, and tea garden experiences, creating a platform for deep integration of worker culture and tea culture [6][7][76] - The tea industry is expected to combine economic benefits with ecological and cultural values, supporting Qingyuan's "Five Major Billion" agricultural industry initiative [7][76] Group 2 - Qingyuan's Yingde is recognized as the "Hometown of World Black Tea," with the "Yingde Black Tea" brand valued at the top of the national black tea rankings, and the tea industry output value expected to exceed 9 billion yuan in 2024, aiming to break the 10 billion yuan target this year [20][21] - The event is part of the "Hundred Million Project" and aims to stimulate worker enthusiasm and gather wisdom to explore new models for the tea industry [22][76] - The event also included a tea culture sharing session where participants could learn about the characteristics and brewing techniques of representative Guangdong teas [55][56] Group 3 - The event showcased the achievements of Yingde tea enterprises in "inheritance + innovation" dual-track development, and highlighted the integration of local agricultural products from Qingyuan [45][51] - A total of 38 representatives from various cities participated in the tea art performance, demonstrating Guangdong's tea culture through skilled techniques and immersive presentations [38][40] - The awards ceremony recognized outstanding participants, with one first prize, two second prizes, three third prizes, and ten excellence awards presented [57][66] Group 4 - The event is seen as a vibrant practice of the "Guangdong Workers' Cultural Exchange" brand, promoting cultural construction and local industry development through a "cultural + sports" integration model [76][80] - Future initiatives will focus on continuous promotion of tea culture and tea tourism integration, establishing platforms for production and sales connections, and cultivating a core team of tea culture workers [80][87]
拓展中亚市场!清远好风土组团北上首秀新疆
Nan Fang Nong Cun Bao· 2025-07-10 12:36
Core Insights - The article highlights the participation of five agricultural enterprises from Qingyuan at the 2025 Central Asia (Horgos) Commodity Trade Expo, aiming to promote Qingyuan's unique agricultural products in the Xinjiang market [2][4][49]. Group 1: Agricultural Development - Qingyuan has been focusing on developing five major modern agricultural industries, including Qingyuan chicken, Yingde black tea, Xiniu bamboo shoots, Qingyuan silk rice, and Lianzhou vegetable, with a combined output value reaching 400.67 billion yuan, a year-on-year increase of 32.67% [8][9]. - The Qingyuan chicken industry has seen its comprehensive output value grow from 6.8 billion yuan in 2022 to 11.196 billion yuan in 2024, marking an increase of over 64% [13][14]. - Yingde black tea has expanded its market presence, participating in exhibitions across major cities in China and is on track to exceed a hundred billion yuan in output value [15][16]. Group 2: Export and Market Expansion - Xiniu bamboo shoots have not only gained popularity domestically but have also been exported to Japan, Southeast Asia, and Central Asia, with planting area increasing from 715,000 mu to 993,000 mu and production rising from 1.06 million tons to 1.514 million tons, reflecting a growth rate of over 42% [17][18]. - The Qingyuan Agricultural and Rural Bureau is actively promoting local agricultural products to expand sales channels in Xinjiang, facilitating deeper trade connections [22][50]. Group 3: Company Highlights - Qingyuan Supply Quality Agricultural Development Co., Ltd. focuses on integrating local agricultural resources and showcased various products at the expo, including Yingde black tea and Xiniu bamboo shoots [26][28]. - Yingde Longrun Agricultural Development Co., Ltd. operates 1,200 mu of organic tea gardens and emphasizes organic cultivation methods, producing a range of organic teas [31][32]. - Guangdong Zhusheng Technology Co., Ltd. is engaged in the research and production of bamboo-based new materials, contributing to sustainable practices by creating biodegradable products from bamboo waste [40][41].
广州地铁添 “地理标志小站”,新会陈皮、英德红茶等地标产品一站买齐
Nan Fang Nong Cun Bao· 2025-07-06 14:03
Core Viewpoint - The introduction of "Geographical Indication Stations" in Guangzhou Metro aims to promote local products and enhance consumer experience through convenient access to regional specialties [2][11][12]. Group 1: Overview of Geographical Indication Stations - The first two "Geographical Indication Stations" were launched with the opening of Guangzhou Metro Line 10, featuring self-service vending machines at Industrial Avenue South Station and Yangji East Station [2][3]. - These stations primarily showcase well-known geographical indication products such as Xinhui Chenpi, Huaqiao Red, Fenghuang Dancong tea, Yingde Black Tea, and Guiling Honey, along with derivative products like Chenpi yogurt and honey water [3][4]. Group 2: Consumer Experience and Accessibility - Passengers can purchase authentic geographical indication products and their derivatives while using the metro, providing a diverse and rich "one-stop" shopping experience [5]. - The initiative leverages high foot traffic and visibility at transportation hubs to make geographical indication products more accessible and recognizable to consumers [11]. Group 3: Future Development and Impact - Guangdong is the first province in the country to establish such "Geographical Indication Stations," with plans to further enhance their construction and integrate these products into urban public spaces [8][14]. - The initiative aims to transform local specialties into cultural symbols, stimulate consumption, and support rural revitalization efforts by linking small stations to larger industries [15][16].
扎根塞外,放眼俄蒙!英德红茶呼和浩特推广中心揭牌成立
Nan Fang Nong Cun Bao· 2025-07-05 14:05
Core Insights - The establishment of the Yingde Black Tea Promotion Center in Hohhot marks a significant step in expanding the brand's market strategy in Northern China and the Russia-Mongolia region [4][9][30] - This center is the fifth marketing base for Yingde Black Tea nationwide and aims to enhance brand influence and sales in the "Three Norths and Russia-Mongolia" markets [5][29][48] Group 1 - The Yingde Black Tea industry is a key component of Qingyuan City's agricultural strategy, contributing to the "1310" initiative and the "Hundred Million Thousand Project" [10][11] - As of the end of 2024, the comprehensive output value of Qingyuan's five major agricultural industries is expected to exceed 40 billion yuan, with Yingde Black Tea nearing its 10 billion yuan target [12][13] - The promotion center's opening coincides with the 13th China (Hohhot) Tea Industry Expo, further solidifying Yingde Black Tea's presence in the region [8][14] Group 2 - The center aims to deepen market penetration in Inner Mongolia and expand into Northeast China, Russia, and Mongolia [30][49] - The promotion center will host tasting events, promotional meetings, and channel connection events to enhance brand recognition and sales [47][48] - Yingde Black Tea has received positive feedback from local and foreign representatives, indicating strong market potential in the region [19][20][44]
广东美食借道霍尔果斯闯中亚,粤新商贸合作再升级
Nan Fang Nong Cun Bao· 2025-07-05 14:05
Core Viewpoint - The article highlights the successful participation of Guangdong food products at the 2025 Central Asia (Horgos) Commodity Trade Fair, marking a significant step in the trade cooperation between Guangdong and Xinjiang, and opening up new opportunities in the Central Asian market [1][51]. Group 1: Event Overview - The 2025 Central Asia (Horgos) Commodity Trade Fair took place from July 4-6, showcasing a variety of Guangdong food products, which received positive feedback from attendees [3][39]. - The theme of the exhibition was "Xinjiang products southbound, Guangdong products northbound," emphasizing the collaboration between the two regions [14][50]. Group 2: Product Highlights - Guangdong's salted chicken and bamboo shoots were among the best-selling items, with the salted chicken being sold out on the first day of the event [11][23]. - Other popular products included lychees, dried tangerine peel, tea, and rice noodles, all of which attracted significant interest from local and foreign buyers [15][16]. Group 3: Market Opportunities - Horgos serves as a crucial hub for trade between China and Central Asian countries, providing a vast market for Guangdong's high-quality food products [39][41]. - Several companies reported successful negotiations and signed agreements with Central Asian partners, indicating strong potential for future collaborations [41][46]. Group 4: Strategic Implications - The event represents a "flavor-breaking journey" for Guangdong products, enhancing trade relations and exploring new market opportunities in Central Asia [50][52]. - The ongoing "Xinjiang products southbound, Guangdong products northbound" initiative is expected to unlock further possibilities for trade and cooperation between the two regions [51][52].
塞外诸茶斗,唯有英德红!英德红茶再赴呼和浩特,深耕三北俄蒙市场
Nan Fang Nong Cun Bao· 2025-07-04 11:01
Core Viewpoint - The event highlighted the promotion of Yingde black tea in Inner Mongolia, aiming to expand its market presence and brand recognition in the northern regions and Russia [7][21][135]. Group 1: Event Overview - A unique tea competition was held on July 4 at the 13th China (Hohhot) Tea Industry Expo, attracting significant attention from tea enthusiasts [3][4]. - The event was organized under the guidance of local agricultural authorities and aimed to showcase the quality of Yingde black tea [6][7][9]. Group 2: Market Potential - Inner Mongolia is recognized for its substantial tea consumption potential, with an annual per capita tea consumption exceeding 1 kg, ranking high among provinces [40]. - The local Mongolian population has an even higher per capita tea consumption of 8 kg, indicating a strong market for tea products [41]. Group 3: Product Promotion - Yingde black tea was showcased as a suitable ingredient for milk tea, appealing to local tastes and preferences [44][46]. - The tea's unique flavor profile, characterized by sweetness and richness, aligns well with the preferences of Inner Mongolian consumers [100][108]. Group 4: Strategic Expansion - The establishment of a promotional center in Hohhot marks Yingde black tea's fifth regional strategic base, aimed at enhancing its market penetration in northern China and Russia [135][138]. - The center will facilitate connections with local businesses and promote Yingde black tea through various marketing initiatives [150][151]. Group 5: Brand Value - Yingde black tea's brand value reached 5.178 billion yuan, with an 8.5% increase, making it the top brand in the national black tea category [64]. - The tea industry in Yingde is on track to achieve a comprehensive output value exceeding 10 billion yuan by 2025 [65].
农业农村部:培育英德红茶等18个茶叶品牌,推动新式茶饮行业健康发展
Nan Fang Nong Cun Bao· 2025-07-03 05:35
Core Viewpoint - The Ministry of Agriculture and Rural Affairs is focusing on brand development in the tea industry, specifically highlighting the cultivation of 18 tea brands, including Yingde Black Tea, to promote the healthy development of the new-style tea beverage sector [2][6][11]. Group 1: Brand Development - A total of 226 regional public brands have been included in the cultivation plan, which features 18 tea brands such as Yingde Black Tea, Anhua Black Tea, and Laifeng Tuo Tea [3][11]. - The Ministry will collaborate with relevant departments to enhance industry regulations, strengthen quality and safety supervision, and actively develop contract agriculture [6][8]. Group 2: Industry Growth - Yingde Black Tea, known for its unique quality characteristics, has seen rapid development and was included in the "Five Major Billion-Level Modern Agricultural Industries" of Qingyuan in 2022 [16][21]. - The brand value of Yingde Black Tea has reached 5.178 billion yuan, ranking first in the national black tea category [24]. - The total planting area for Yingde tea exceeds 180,000 mu, with 880 tea enterprises operating in the region [25]. Group 3: New Product Development - Yingde tea companies are exploring new-style tea beverages through product innovation, resulting in over 30 refined processed products, including lychee black tea and lemon black tea [30][31]. - A new product featuring Yingde Black Tea, launched by the popular tea brand Heytea, achieved significant sales, with a single store selling up to 1,500 cups on the first day and national sales exceeding 800,000 cups [36][37].