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雅诗兰黛集团2026财年一季度业绩回暖,中国市场贡献显著
Guan Cha Zhe Wang· 2025-11-04 14:36
Core Insights - The core viewpoint of the article is that Estée Lauder Companies reported a recovery in organic sales and net sales for Q1 of fiscal year 2026, driven by strategic initiatives and a strong performance in the Chinese market, despite facing challenges from tariffs and macroeconomic fluctuations. Financial Performance - Organic sales increased by 3% year-over-year, with net sales reaching $3.5 billion, a 4% growth compared to the previous year [1] - The company experienced a significant recovery from a 13% decline in the previous fiscal year's Q4 [1] - Gross margin improved from 72.4% to 73.4%, an increase of 100 basis points, attributed to competitive procurement strategies and improved inventory management [1] - Adjusted operating margin rose from 4.3% to 7.3%, expanding by 300 basis points [1] Regional Performance - The Asia-Pacific region was a growth highlight, with a 9% increase in organic net sales, primarily driven by a 9% growth in the Chinese market [2] - The Chinese high-end beauty market saw double-digit retail growth, with the company gaining market share [2] - Other emerging markets, such as Mexico and Turkey, also showed improvement, with India achieving double-digit growth [2] Product Category Insights - Fragrance remains the fastest-growing category in China, with brands like Tom Ford, Jo Malone London, and Le Labo achieving double-digit growth [5] - Skincare products, driven by La Mer and Estée Lauder, also contributed to sales growth [5] - Online sales showed improvement, with global organic sales growth increasing from mid-single digits to double digits [7] Cash Flow and Future Outlook - Net cash used in operating activities decreased to $340 million from $670 million year-over-year, attributed to improved profitability and favorable changes in operating assets and liabilities [8] - The company maintains its full-year guidance for fiscal year 2026, expecting organic net sales to be flat to up 3% and adjusted operating margin between 9.4% and 9.9% [8] - Tariff issues are expected to impact earnings by approximately $100 million, but the company is implementing measures to mitigate this effect [8] Management Commentary - The CEO expressed satisfaction with the organic sales growth and improvements in profitability, highlighting the significant contribution from the Chinese market [8] - The CFO noted that while the first quarter's performance boosts confidence in achieving annual targets, macroeconomic volatility and high base effects from the previous year may affect growth trends [9]