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雅迪717全球骑行节骑玩盛典举行
Ren Min Wang· 2025-07-20 04:42
Core Viewpoint - The Yadea 717 Global Cycling Festival has been established as a significant event promoting green travel, engaging with young audiences through a blend of music, cycling, and social interaction [1][2]. Group 1: Event Overview - The theme of this year's festival is "FUN to Ride," focusing on interactive experiences that resonate with younger demographics [1]. - The festival has evolved into a super IP for green travel, aiming to integrate the concept of sustainable transportation into millions of households [2]. Group 2: Environmental Impact - Yadea has reported that global users have accumulated a total cycling distance of over 3,685 billion kilometers, resulting in a reduction of carbon emissions by approximately 638 million kilograms [2]. - The Yadea Smart Travel APP has seen nearly 1.9 billion user visits, with the smart control feature being utilized over 100 million times [2]. Group 3: Product Launch and Engagement - At the festival, Yadea collaborated with Sanrio to launch new products featuring popular characters like Hello Kitty and Kuromi, which attracted significant attention from young attendees [2]. - The ongoing "Meet the Champion: Unmatched Endurance" challenge showcased the Yadea Kaneng S model's long-range capabilities across various challenging terrains [3]. Group 4: Future Commitment - Yadea aims to continue fostering deep communication with users and promoting industry development, with a commitment to making green travel a preferred choice for more families [3].