Core Viewpoint - The event "Snow Sports Entering Communities" held in Shijingshan District aims to promote ice and snow sports among the public, aligning with the national strategy for fitness and the initiative to make winter sports accessible to everyone [1][10]. Group 1: Event Overview - The event took place from February 10 to February 11, 2026, at the Shougang Park along the Yongding River, attracting over 1,500 participants [1][10]. - It was free for the local community, enhancing public engagement in winter sports and contributing to the development of fitness culture in the capital [1][10]. Group 2: Activities and Engagement - The event featured six interactive ice and snow activities: snow bowling, frisbee, snow dragon boat, snow drifting, treasure hunting in the snow, and snowball fights, designed to cater to various age groups [4][5]. - These activities combined competitiveness with fun, making winter sports more accessible and enjoyable for the community [5][10]. Group 3: Safety and Organization - The event ensured safety and smooth operation by providing staff for guidance and assistance during peak times, addressing participant inquiries, and demonstrating activity techniques [8]. - Participants received an "Ice and Snow Card" to collect stamps from each activity, which could be exchanged for prizes, enhancing engagement and excitement [8]. Group 4: Future Plans - Shijingshan District plans to continue promoting winter sports and fitness activities that meet community needs, fostering a culture of health and participation [11].

Core Viewpoint - The winter sports boom in the highland villages of Sichuan, particularly in the Bipei Valley, is revitalizing local economies and enhancing tourism through diverse ice and snow activities, attracting significant visitor numbers and fostering cultural experiences [1][5][7]. Group 1: Tourism and Visitor Engagement - The Moon Bay Ice and Snow Entertainment Park in Purtou Town has welcomed nearly 14,000 visitors in just half a month, showcasing the growing popularity of winter sports in the region [1]. - The recent Chuan-Yu Off-Road Skiing Competition has heightened the excitement around winter sports, with local athletes achieving impressive results, indicating a vibrant sports culture [3]. - Visitors are experiencing a rich array of ice and snow activities, such as land curling and snow football, which are designed to engage more people in winter sports [5]. Group 2: Economic Impact and Local Development - The influx of tourists is revitalizing local villages, with residents like 68-year-old Tibetan villager Yang Guofu noting significant changes in their livelihoods, including the establishment of guesthouses that are fully booked during peak seasons [5]. - Local agricultural products are being directly served to tourists, enhancing the appeal of local cuisine and contributing to the economic uplift of the community [5]. - Since the launch of the nationwide ice and snow season in 2019, over 57 million participants have been recorded, generating more than 400 million RMB in related consumption, indicating a substantial economic impact [7].