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青岛迎来越南文旅考察团,预计春节期间将迎大批越南旅游团队
Qi Lu Wan Bao· 2026-01-07 11:02
Core Viewpoint - The opening of the direct flight route between Qingdao and Ho Chi Minh City marks a significant milestone in promoting inbound tourism from Vietnam, with expectations of increased tourist arrivals during the upcoming Spring Festival [1][3][4]. Group 1: Inbound Tourism Development - Qingdao's inbound tourism market is experiencing a positive trend, highlighted by the recent visit of a Vietnamese travel group following a successful New Year event with Korean tourists [3]. - The direct flight route, with 14 weekly round trips, enhances travel convenience and is expected to facilitate a substantial influx of Vietnamese tourists [4]. - The Vietnamese travel group expressed strong interest in Qingdao's unique winter attractions and cultural offerings, indicating potential for growth in the Vietnamese tourist market [3][4]. Group 2: Tourism Experience and Offerings - The itinerary for the Vietnamese travel group included visits to key cultural and scenic sites in Qingdao, showcasing the city's blend of natural beauty and cultural heritage [6][7]. - Participants experienced various seasonal activities, such as winter seagull watching and local economic themes, which highlighted Qingdao's diverse tourism resources [6][7]. - The comprehensive exploration of Qingdao's attractions provided the Vietnamese representatives with insights into developing appealing travel products for their market [7]. Group 3: Strategic Market Expansion - Qingdao aims to deepen its engagement with the Korean market while expanding into Southeast Asia and enhancing its appeal in Europe and the Shanghai Cooperation Organization [8]. - The city plans to implement 20 key initiatives, including campaigns targeting Southeast Asian tourists, to improve the quality and quantity of inbound visitors [8]. - The focus on product innovation, precise marketing, and service enhancement is expected to elevate Qingdao's international brand influence [8].