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兰州黄河:一季度盈利超723万元成功扭亏,新股东入主开启全国化布局,省外营收增长9.31%
Zheng Quan Shi Bao Wang· 2025-04-29 06:29
Core Insights - Lanzhou Yellow River achieved a net profit of 7.23 million yuan in Q1 2025, marking a significant turnaround from a loss of 46.72 million yuan in 2024, with a year-on-year increase of 934.62% [1][2] - The company reported total revenue of 2.11 billion yuan in 2024, with a notable increase in revenue from outside the province by 9.31% [1][2] Group 1: Financial Performance - In Q1 2025, Lanzhou Yellow River's revenue reached 47.67 million yuan, achieving the highest profit in nearly seven quarters [1] - The company's revenue from outside the province amounted to 59.11 million yuan in 2024, increasing its share of total revenue from 22.42% to 28.08% [2] Group 2: Strategic Developments - Following the acquisition by Hunan Yucheng Investment Co., Ltd., the company is shifting its strategic focus towards national expansion, emphasizing a younger and more fashionable brand image [3] - The establishment of a wholly-owned subsidiary, Hunan Yellow River Beer Co., Ltd., marks the company's entry into the South China market, with promotional activities aimed at attracting younger consumers [4]