Core Viewpoint - Meizu Technology is set to showcase its classic models at the 2025 ChinaJoy, highlighting its evolution from the early M8 to the recent Meizu 22 series, emphasizing its transition towards a comprehensive smart ecosystem with the Flyme system as a foundational technology [1][4]. Group 1: Product Development and Innovation - The Meizu 22 series marks a return to smaller screen sizes, featuring a 6.3-inch display, which aligns with current market trends favoring compact devices [9][10]. - The Meizu 22 incorporates significant improvements in imaging capabilities, including the introduction of a periscope telephoto lens, addressing previous shortcomings in this area [14][15]. - The company is focusing on enhancing user experience through design innovations, such as a narrower bezel achieved via advanced LIPO technology [11][12]. Group 2: Strategic Direction and Management - Recent management changes, including the return of veteran engineers, signal a renewed focus on the Meizu and Flyme brands, aiming to enhance product quality and user experience [5][19]. - The rebranding of the official WeChat account from "Star Era Meizu Technology" back to "Meizu Technology" reflects a strategic shift to consolidate brand identity [5]. Group 3: Ecosystem Expansion - Meizu is expanding its ecosystem beyond smartphones to include smart glasses, wearables, and automotive technology, with Flyme serving as the connective platform [21][22]. - The Flyme Auto system is designed to facilitate seamless integration between smartphones and vehicles, enhancing user experience across multiple devices [25][26]. - The upcoming Flyme Auto 2 upgrade aims to strengthen AI capabilities and improve interconnectivity, positioning Meizu for future growth in the smart mobility sector [30][31]. Group 4: Market Position and Competitive Landscape - The market for small-screen smartphones is becoming increasingly competitive, with several brands launching similar products, necessitating differentiation strategies for Meizu [11][19]. - Meizu's approach to creating a "no-boundary ecosystem" aims to redefine the interaction between devices, enhancing user engagement across various scenarios [32][34]. - The company's shift from hardware-centric sales to a software-hardware integrated model is expected to drive future growth, leveraging its established technological advantages [36].