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伯恩光学杨俊建荣获毕马威“未来卓越家族企业家”
Sou Hu Cai Jing· 2025-10-29 03:30
Core Insights - KPMG awarded Yang Junjian of Bourn Optical the title of "Future Outstanding Family Entrepreneur" for his achievements in digital transformation and innovation inheritance [1][7] Group 1: Digital Transformation - Bourn Optical, a leader in the global smart device appearance structure sector, has achieved a record where one in every two smartphone glass covers is produced by the company [3] - Yang Junjian identified issues such as "data silos" and reliance on experience in traditional manufacturing, which hindered further development [3] - He initiated a "digital revolution" by investing hundreds of millions and implementing digital management systems like SAP, ERP, and MES, enhancing data connectivity across the supply chain, production, and quality control [3] - The company established a 5G industrial internet platform and a big data center, achieving over 95% connectivity of factory equipment, allowing for traceable "digital fingerprints" on each glass cover produced [3] - An AI visual inspection system, trained on millions of defect samples, has replaced traditional manual inspection, marking a shift from "experience-driven" to "data-driven" quality control [3] Group 2: Brand and Technology Strategy - Yang Junjian's strategy of "technology + brand" aims to elevate the company from the background to the forefront of the industry [5] - The company made breakthroughs in UTG (ultra-thin flexible glass) and VTG (variable thickness glass) technologies, addressing industry challenges such as creasing and durability in foldable smartphones [5] - Bourn Optical is expanding into new markets like smart automotive and AR/VR/MR, creating a diversified growth engine [5] - The launch of the "Magic Cloak" ultra-hard coating brand symbolizes the transformation of abstract industrial technology into a perceivable brand identity [5] - Under Yang Junjian's leadership, Bourn Optical has received accolades such as "China's Top 500" and "China's Top 500 Brands," and he was recognized as one of the "Top 10 Chief Brand Officers in China 2024" [5] Group 3: Industry Impact - The award from KPMG not only recognizes Yang Junjian's leadership but also highlights the transformative vision of a new generation of family entrepreneurs [7] - By breaking traditional reliance on OEM paths through digital thinking and global strategies, he is reshaping the industrial value chain, providing a model for transformation in the Greater Bay Area manufacturing sector [7]