"这几年，越来越明显的感受是，一到冬天，衣服都买不起。无论是商场，还是线下，一件品牌羽绒服、羊羔毛外套，动辄千元起。谁能想象？"坐标北京 的00后戴耳如是感慨。 对于网络上关于"冬装为什么贵"的解读，戴耳表示，"十分理解，但奈何自己的钱包有限，不能'理解'。" 不过，2025年的这个冬天，戴耳解决了这个烦恼。 2025年冬天，戴耳搜罗了三件厚实且有质感的冬衣，"都是在批发市场淘的。一件鹅绒短款派克服，280元，也算美美地实现了冬衣自由。"戴耳表示。 在对比了质量和价格之后，戴耳成为了某批发市场的常客，"无论是厚的外套、毛衣，还是日常卫衣、家居服，批发市场都有，且能试穿，拥有很好的性 价比。" "雇了3个店员，依然忙得走不开，营业流水肉眼可见地多了起来。"而在两年前，这样的场景难以想象，曾祥如是表示，"以前，这里是大妈大爷的地盘， 自己一度因整改焦虑店铺生涯，没想到，现在却成了年轻人的宝藏地。" 从"甩卖"到"选品"，从"摊主"到"主理人"，曾祥的转变是诸多商贩的缩影。 "以前觉得批发市场是夕阳产业，现在觉得是朝阳。"曾祥表示，"关键是，你自己也要跟上时代的步伐。" 01 去批发市场"淘衣"的年轻人 推开厚重的 ...

Core Viewpoint - The article highlights the innovative business model and employee-centric approach of the retail company "胖东来" (Fat Donglai), which has achieved significant success by prioritizing transparency, employee welfare, and customer satisfaction over traditional profit-driven strategies [2][20][39]. Group 1: Business Model and Innovations - "胖东来" introduced the comprehensive wholesale model in 1999, which revolutionized retail by allowing for low-margin, high-frequency sales, effectively transforming the supply chain dynamics [3][5]. - The company has implemented a unique "no-questions-asked" return policy since 1999, setting a high standard for customer service that is still ahead of many competitors [7][9]. - "胖东来" has adopted a transparent pricing strategy, openly displaying product costs and profit margins, which challenges traditional retail practices that rely on price opacity [22][24][36]. Group 2: Employee Welfare and Corporate Culture - The company distributes 95% of its profits to employees, fostering a culture of shared success and high employee morale, which is reflected in their operational efficiency [15][50]. - "胖东来" has established various employee benefits, including generous vacation policies and a unique "委屈奖" (Compensation for Injustice) to support staff facing customer complaints [12][14]. - The company’s commitment to employee welfare has resulted in salaries that exceed those of many larger urban competitors, positioning it as a model for employee-centric business practices [31][39]. Group 3: Market Impact and Growth - As of March 2023, "胖东来" reported sales of 13.86 billion yuan for the month, indicating a strong growth trajectory that could lead to annual sales exceeding 20 billion yuan [17][19]. - The company's influence has extended beyond retail, impacting sectors such as dining and tourism, with significant visitor numbers attributed to its stores [40][42]. - Other retailers are beginning to adopt "胖东来"’s operational strategies, indicating a shift in the retail landscape towards more humane and transparent business practices [44][48].