Core Points - Xibei Restaurant Group issued an apology letter acknowledging a significant gap between production processes and customer expectations, committing to rectify these issues by October 1 [1][3] - The company encourages customers to continue providing feedback for improvements and emphasizes its commitment to food safety and compliance with national regulations [3][5] Summary by Categories Apology and Commitment - The company expressed deep regret for not meeting customer expectations and outlined a commitment to make necessary adjustments by October 1 [1][3] - Xibei welcomes ongoing customer suggestions for improvement and aims to maintain a transparent relationship with its patrons [4][5] Operational Changes - By October 1, 2025, Xibei will implement several operational changes, including: 1. Switching to non-GMO soybean oil for all dishes cooked with soybean oil [4] 2. Transitioning children's meals to be prepared fresh in-store, including beef rice, beef patties, and fish sticks [4] 3. Adjusting various menu items to ensure they are made fresh on-site, such as lamb skewers and pork chop dishes [4] 4. Shortening product shelf life in collaboration with suppliers while ensuring food safety [4] Customer Engagement - The company invites customers to supervise the improvement measures and promises to keep them updated on the progress of these changes [5]

来源|凤凰网财经《为什么是》 1996 年，美军航母闯入台湾海峡耀武扬威，穿得像农民工的三个河南小老板，揣着烟酒店攒的 2 万血汗钱，穿着掉色汗衫蹲央视门口找捐钱渠道，逢人就喊： " 我们要捐钱造航母！ " 当时许昌房价才几百一平，这笔钱够买两套房。三兄弟愣是坐着卡车颠簸 400 公里，住最便宜招 待所，最后还是由央视记者当人肉导航，仨人把钱最终拍在了中国航天基金会桌上，连收据都没 要。 要不是《人民子弟兵》栏目组恰巧抓拍这三个 " 乡土活雷锋 " ，于东明、刘红军和于东来这三位 兄弟差点就带着 2 万血汗钱深藏功与名 —— 这个接受采访的超市小老板或许不知道，这 2 万元将在未来三十年撬动 169 亿年营收的零售神 话。他们裤腿上沾着的许昌烟草灰，正在擦出一种足以颠覆资本逻辑的火星。 01 赤子之心：于东来的商业原命题 于东来并非不懂商业的简单胖子，相反，他对零售业的洞察与前瞻性超过许多同时代的友商。 1999 年，胖东来首次把综合量贩引入许昌。 这是一种上世纪 60 年代，日本批发商在价格绞杀战中杀红了眼创造出的模式：毛巾按打卖、水杯 论捆售，这招 " 薄利换高频 " 的绝杀技，直接让零售店和二道贩子都跪 ...