Core Viewpoint - NetEase, as one of China's oldest game manufacturers, is innovating its products by introducing an "economic special zone" in its game, which has generated significant attention in the industry [1]. Group 1: New Game Features - The online game "Nirvana in Fire" launched a new expansion pack "Golden Ten Thousand Taels" and introduced a new economic intercommunication zone "All Under Heaven" on July 11, allowing zero-tax economic, character, and gameplay intercommunication between zones [2]. - The new zone has a level cap of 70 and offers a variety of new 70-level equipment for players to develop, creating significant potential for both casual and dedicated players [12]. Group 2: Incentives and Rewards - To support the launch of the economic special zone, "Nirvana in Fire" initiated a 1 million yuan bonus activity, where players can earn rewards by completing daily activities in the first 10 days, averaging 100,000 yuan per day [4]. - The company has also introduced a "Partner" program with a total cash subsidy of 10 million yuan for the new zone, where players can earn cash by participating in various in-game activities [6]. - Additional incentives include the opportunity for the top ten contributors in the first month to become "Supreme Partners," receiving 400 shares of NetEase stock each, valued at approximately 74,140 yuan based on current stock prices [8]. Group 3: New Content and Player Engagement - The new expansion pack includes valuable items such as a rare red hair and crown-themed headgear worth 1,000 yuan, and a flower fairy & prince costume valued at 288 yuan [14]. - New content features include a new profession "Cloud Yao," a 12-person raid, single-player challenges, and various new battlefields, which are expected to attract both new and returning players [16]. - The combination of these benefits and new content creates a highly engaging environment for players, suggesting that early participation in the economic special zone could be financially rewarding [18].