（来源：邯郸日报） 转自：邯郸日报 杨佳瑞 摄 "家人们，咱们馆陶的黄瓜，清脆爽口、绿色健康，现摘现发，口感就是不一样！""家人们，黑小麦麦片、面条都是实打实的健康好物……"培 训结束后，大学生们转入直播间实训，聚焦馆陶黄瓜、黑小麦、艾草产品、鸡蛋等本土特色好物，提炼产品核心亮点，反复打磨话术、练习 镜头感，将所学知识灵活运用到实践中。 实训中，大学生们分组协作，模拟完整直播场景，从产品介绍到互动答疑逐一实战演练。工作人员全程指导，及时纠正不足、提出改进建 议，助力学子们快速成长。通过实训，大学生们不仅掌握了直播技能，更加深了对家乡产品的了解，为后续推广家乡好物筑牢基础。 据介绍，该县已建立专业主播孵化体系，返乡大学生的加入为本土主播队伍注入新鲜血液。下一步，该县将持续深化"返家乡"活动，引导更多 学子扎根家乡、奉献青春，为特色产品推广和乡村振兴注入青春活力。 本报讯（崔同硕）为搭建青年社会实践平台，引导返乡学子助力家乡特色产业发展，近日，馆陶县"返家乡"大学生志愿服务队走进县"一品一 播"直播基地，开展电商直播专题培训与实训演练活动。 此次活动既是深化返乡大学生实践服务的举措，也是培育本土青年电商人才的生动 ...

Core Insights - The "One Product One Broadcast" initiative in Guantao County effectively addresses the issue of disconnection between agricultural production and sales, enabling local specialty products to reach a national market and improve rural employment and living conditions [1][2]. Group 1: Agricultural Products and Sales - The initiative has introduced a "field live broadcast" model, allowing local products like cherry tomatoes to be showcased directly from the farms, leading to a surge in orders and transforming previously unsold products into popular items [3][4]. - The sales of black wheat and late autumn yellow pears have seen explosive growth, with improved packaging for core products resulting in a threefold increase in sales for black wheat flakes and a 5% reduction in damage rates for eggs [3][4]. Group 2: Community Engagement and Employment - Local leaders, such as village party secretary Yuan Hansheng, have transitioned from traditional selling methods to live streaming, significantly increasing sales and creating job opportunities for villagers [4][5]. - The initiative has not only boosted individual incomes but also funded community improvements, such as road repairs, showcasing the broader impact of e-commerce on rural development [4]. Group 3: Product Promotion and Market Expansion - The platform has tailored promotional strategies for unique products like sesame sauce eggs, enhancing their market visibility through detailed presentations and live demonstrations [5][6]. - Traditional businesses have successfully shifted from reliance on offline sales to a national online market, revitalizing their operations and contributing to local economic growth [5][6].