Core Insights - Alibaba's "Hot Land · Abundant Year" charity live streaming event successfully concluded, featuring 14 top Taobao hosts promoting rural revitalization and selling over 190,000 quality agricultural products nationwide [2][3] Group 1: Event Overview - The charity live streaming event lasted for 15 days and involved agricultural products from over 20 counties, with 47 rural stores and 133 types of specialty products showcased [2] - Featured products included black rye from Zhangbei County, chestnut kernels from Qinglong County, and pepper from Gansu, which received positive consumer feedback [2] Group 2: Product Highlights - The mushroom soup package from Foping County emerged as a "star product," recommended by six hosts and receiving widespread acclaim [3] - The product's success is attributed to Alibaba's deep involvement in product upgrades, with the production line returning to Foping and significant quality improvements made [3] Group 3: Community Engagement - Alibaba's charity invited Li Jiaqi's live streaming team to enhance the quality of new agricultural products from Foping, conducting on-site tastings and feedback sessions to optimize offerings [3] - The upgraded mushroom soup package now features a combination of high-quality mushroom varieties, enhancing taste and nutrition [3] Group 4: Ongoing Initiatives - Host Ji Jie organized a special charity event promoting over 40 county specialties, including fermented bean curd and red rice, which were well-received by fans [4] - Alibaba and Taobao Live have participated in the Harvest Festival charity activities for eight consecutive years, helping rural products reach a wider audience [4]