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老区湾区再相约,红土情深映珠江:广博会龙岩“红古田”秀盛装登场
Nan Fang Nong Cun Bao· 2025-08-23 12:31
Group 1 - The 2025 Guangzhou Expo was grandly opened on August 22, showcasing the "Longyan Pavilion" under the theme "Longyan Together, Dual Empowerment" [2][4] - Longyan Agricultural Development Company presented the "Honggutian" regional public brand and the new "Linshan Linhai" brand, along with various local products [3][4] - The "Honggutian" brand introduced several new products that blend traditional craftsmanship with modern consumer needs, including the "Yanjie Jishi" snack series and "Xinghuo Liaoyuan" tea series [8][10][11] Group 2 - The "Linshan Linhai" brand was launched, highlighting Longyan's rich forestry resources, with a visual identity that symbolizes the region's natural landscape and economic vitality [19][20][22] - The product range under the "Linshan Linhai" brand includes health products like Lingzhi tea and various natural oils, showcasing the ecological value of Longyan's forestry [27][29][30] - Longyan Agricultural Development Company participated in activities to strengthen connections with the Guangdong-Hong Kong-Macao Greater Bay Area, enhancing the visibility and reputation of Longyan's agricultural products [34][36][38]
从“产多少”到“凭啥好”——第七届粮交会折射河南粮食产业之变
He Nan Ri Bao· 2025-07-14 23:47
Group 1 - The core narrative of the article highlights a shift in the perception of Henan's grain industry from quantity to quality, as evidenced by the questions from buyers focusing on product quality rather than production volume [1] - The 7th China Grain Trade Conference showcased over 2000 products, indicating a transformation in the grain industry towards selling value rather than just raw grain [1] Group 2 - The revival of traditional techniques, such as the "Hejie Tofu" production, emphasizes the importance of quality ingredients and craftsmanship, which has attracted significant interest from buyers [2] - The introduction of innovative products, like the "Black Xiniu" rice noodles combined with mushroom soup, demonstrates how local resources can be leveraged for differentiated development [2] Group 3 - The high-quality peanut oil produced by Qihua Edible Oil Co., which boasts a high oleic acid content and proprietary technology, reflects the company's commitment to establishing a strong brand identity in a competitive market [3] - The company aims to move beyond being a raw material supplier to becoming a recognized brand for high-quality oil, emphasizing the importance of maintaining standards and innovation [3] Group 4 - The establishment of the "Huizhou Younong" regional brand represents a strategic move to unify local agricultural products under a single quality standard, enhancing market recognition and sales [4] - The local government plays an active role in promoting this brand, ensuring quality control and market outreach, which has led to increased demand and confidence among buyers [4] - The total transaction amount at the grain trade conference reached 16.6 billion yuan, indicating a successful shift in the grain industry towards quality assurance and market leadership [4]