Core Points - The 9th China Chengdu International Intangible Cultural Heritage Festival will be held from May 28 to June 3, focusing on integrating intangible cultural heritage into modern life and showcasing innovative achievements in the fusion of intangible cultural heritage and technology [1][2] Group 1: Event Overview - The festival is co-hosted by the Sichuan Provincial Government, the Ministry of Culture and Tourism, UNESCO, and the National Commission of China for UNESCO, and has been held annually since 2007 [1] - Nearly 600 representative intangible cultural heritage projects will be showcased, with performances from 51 domestic and international teams during the opening parade [1] Group 2: Public Engagement - An International Intangible Cultural Heritage Food Week will feature specialty food projects from eight World Cities of Gastronomy, along with over 70 representative food heritage projects from across the country [2] - Interactive projects such as family cooking shows and traditional medicine experiences will enhance public participation [2] Group 3: Technological Empowerment - A dedicated section on technological empowerment will feature over 30 interactive technology experiences related to intangible cultural heritage, including mobile games and VR exhibitions [2] - New digital cultural experiences will be launched, showcasing the innovative resources provided by intangible cultural heritage [2] Group 4: Economic Integration - The festival will promote intangible cultural heritage brand IP licensing and transactions, aiming to enhance the economic impact of intangible cultural heritage [3] - The event will encourage tourism and consumption by attracting visitors to purchase heritage goods and enjoy heritage cuisine during the Dragon Boat Festival [3]