Core Viewpoint - Dongguan is transitioning from a traditional manufacturing hub to a more advanced manufacturing and brand-driven economy, with significant growth in various sectors, particularly in the trendy toy industry and high-tech manufacturing [1][2][6]. Group 1: Economic Performance - Dongguan's GDP for the first three quarters of this year reached 931.89 billion, showing a year-on-year growth of 4.5% [1]. - The city's industrial added value for large-scale enterprises grew by 4.4% year-on-year, with notable increases in electronic information manufacturing (8.4%), electrical machinery and equipment manufacturing (8.2%), and chemical manufacturing (11.6%) [2]. Group 2: Industry Transformation - The local manufacturing sector is moving away from traditional OEM models towards high-tech fields and self-owned brands, with a notable increase in the number of listed companies [1][5]. - As of June 2025, Dongguan had 63 listed companies, an increase of nearly 20 from four years ago, with a total market value exceeding 497.1 billion [5]. Group 3: R&D Investment - A significant number of Dongguan's listed companies are increasing their R&D investments, with 27 companies investing over 50 million in R&D in the first half of 2025, accounting for nearly half of all local listed companies [1][10]. - The total R&D expenditure of 64 listed companies in Dongguan reached 3.71 billion in the first half of 2025, reflecting a growth of over 30% compared to the same period in 2023 [10]. Group 4: Brand Development - Companies like Weishi Technology have successfully transitioned from OEM to brand operation, exporting products to over 100 countries, with an export ratio of 35% [11]. - The rise of "Guochao" (national trend) consumerism is driving local companies to adapt quickly to market demands, emphasizing the importance of brand building [2][11]. Group 5: Policy Support - The Dongguan government has implemented favorable policies to support manufacturing upgrades, including the recent initiative to cultivate strategic industrial clusters [12]. - The city has prioritized digital transformation in manufacturing as a strategic goal for three consecutive years, enhancing overall competitiveness [12].

每经记者｜石普宁 每经编辑｜唐元 "《哪吒》可能是我们的第二个世界前50的大IP。那第三、第四呢？""看见三星堆青铜文明、大熊猫等IP，仿佛看到了一座巨大的宝库"…… 10月14日，在"中国潮玩之都"东莞，一场产业对接会让成都的"天府文创"与东莞的"湾区制造"碰撞出了精彩的火花。 ES M V H 视频 t with the 这种"创意落地"的需求，在另一家成都企业——COJOY共佳品创的身上，已经有了成功实践。 当天，以"文创天府 蓉耀未来"为主题的"潮玩总动员·2025成都文创产业（粤港澳大湾区）合作对接会"举行。对于与会的企业家们而言，这不仅是一次品牌 推介，更像是一场产业对话。如何让成都丰沛的IP储备，高效转化为具有全球影响力的产品？东莞，给出了回应。 成都"喊话"：故事已就位，就等共建全球IP "为什么我今天特别激动？因为我们明白：不能永远做代工。"成都星阅辰石文化发展有限公司（下称"星阅辰石"）董事长王磊在对接会上的率先发言掷地有 声。据悉，星阅辰石手握《遮天》等重磅IP，正以"动画周更"的模式，每周触达超五千万用户。 "有统计显示，全球前50大IP中，只有1个是中国的，"王磊认为，中国的经济基础 ...