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4K超高清、VR/AR引领风潮!山东开创广电视听与科技深度融合发展新局面
Qi Lu Wan Bao· 2025-12-17 03:51
发布会上,山东省广电局党组成员、副局长刘国华就山东在推动广播电视和网络视听与5G、人工智能等新技术深度融合,拓展新业态、新服务方面取得 的进展相关情况,做出介绍。 齐鲁晚报.齐鲁壹点记者朱若彤 12月17日上午,山东省政府新闻办举行"十四五"山东省广播电视和网络视听高质量发展情况新闻发布会,系统介绍"十四五"期间山东省广播电视和网络视 听高质量发展相关情况。 刘国华提到,这五年,在省委、省政府的正确领导和省科技厅、省工业和信息化厅等兄弟部门的大力支持下,我们牢牢把握新一轮科技革命和产业变革趋 势,扎实推动内容与技术、文化与科技深度融合,技术创新、产业发展呈现良好局面。 重塑内容生产模式。实施广播电视和网络视听精品工程、微短剧提升工程等,推动新兴技术与内容创作深度融合,引导制作机构运用4K超高清、AI、 AR、VR、3D、航拍等先进技术手段和表现手法,探索"互动剧""沉浸剧"等新形态,不断增强作品的艺术效果和科技含量。近年来推出的电视剧《南来北 往》、纪录片《大河之洲》、综艺节目《国学小名士》等优秀作品全部达到4K超高清标准。利用AIGC推出《荆轲刺秦王》《完璧归赵》《二桃杀三士》 等精品微短剧,以及《诗书趁年 ...
面向未来打造超高清视听高质量发展的“北京样本”
Core Insights - The National Radio and Television Administration has designated 2025 as the "Year of Ultra-High Definition Development," with Beijing leading the implementation of the Ultra-High Definition Audio-Visual Pioneer Action Plan, which has been included in the "Top Ten Major Events for National Cultural Center Construction in 2024" [1] Group 1: Policy and Initiatives - Beijing has launched the Ultra-High Definition Audio-Visual Pioneer Action Plan, aiming to establish an international first-class digital audio-visual production center, supported by over ten policy documents to clarify development paths and directions [3] - The city has set up the first national fund to support the development of the ultra-high definition audio-visual industry, providing funding for 159 quality projects in 2024, with a total of 1.45 billion yuan allocated, leveraging nearly 5 billion yuan in social investment and generating over 30 billion yuan in economic benefits [3] Group 2: Industry Progress - The total revenue from broadcasting and online audio-visual services in Beijing reached 287.33 billion yuan in the first half of 2025, marking an 11.41% year-on-year increase and accounting for 41.74% of the national total [3] - The number of licensed broadcasting program production entities in Beijing has reached 17,701, representing one-third of the national total, with significant advancements in ultra-high definition content production [5] Group 3: Technological and Application Developments - A "chip-screen-end-cloud" innovation matrix has formed, with companies like BOE and New Outer continuously advancing technology, resulting in 162 technological achievements and the mass production of the sixth-generation semiconductor display devices [6] - The application scenarios for "Ultra-High Definition+" are expanding across various fields, including culture, education, and performing arts, with notable projects like the 13K3D digital experience space and live transmissions of top performances to over 80,000 audiences nationwide [6] Group 4: Future Plans - The city aims to enhance its competitive edge in innovation, focusing on breakthroughs in key technologies such as video compression coding, and plans to have over 65% of new programs on major online platforms be ultra-high definition by 2027 [7] - Future initiatives will include creating a vibrant talent hub and establishing Beijing as a key global center for collaboration and development in the ultra-high definition audio-visual industry [7]