ADiGO智驾系统
Search documents
冯兴亚:以 “加快深化” 变革破局,广汽迈向用户与技术双轮驱动新时代
Huan Qiu Wang· 2025-10-17 03:35
Core Viewpoint - The 2025 World Intelligent Connected Vehicle Conference opened in Beijing, where GAC Group's Feng Xingya emphasized the need for "acceleration" and "deepening" in response to industry changes, outlining a user-driven transformation and a vision for global expansion [1] Group 1: Industry Transformation - The global automotive industry is undergoing profound changes, with China at the core, and the pace of market changes is measured in days [3] - GAC has implemented a comprehensive "Three-Year Panyu Action" since November last year, focusing on brand leadership, product excellence, technological advancement, and international market expansion [3] - The transformation centers on a complete self-reform driven by user needs, with a new product development process that starts from real user demands rather than engineering designs [3] Group 2: Organizational Changes - GAC is enhancing efficiency and resource integration through a comprehensive reform of its autonomous brand structure, establishing shared centers for human resources, finance, and procurement [4] - The new vehicle development cycle has been shortened to 18 months, and market response efficiency has improved by over six times [4] Group 3: Cultural Shift - A cultural transformation is underway, emphasizing "user first, striving for excellence, responsibility, and collaboration," alongside reforms in personnel management [4] - GAC has completed open recruitment for department heads and initiated global recruitment for a new generation of professional managers [4] Group 4: User-Centric Innovation - The shift from a "technical parameter-oriented" mindset to a "user scenario-centered" approach is driving GAC's transformation [4] - GAC's collaboration with JD.com and CATL to launch the "National Good Car" exemplifies this scenario-based transformation, focusing on safety, battery replenishment, and user services [4] Group 5: Technological Ecosystem - GAC is building a smart connected ecosystem based on "user + technology," focusing on technological innovation, safety assurance, and open collaboration [5] - The company has invested over 58 billion in R&D, with expectations to exceed 10 billion this year, achieving domestic leadership in smart technology [5] - GAC's self-developed ADiGO driving system covers 99.9% of roads and 99.5% of parking spaces, with significant improvements in user interaction speed [5] Group 6: Global Expansion - GAC's overseas terminal sales grew by 42% year-on-year from January to September, expanding operations to 85 countries and regions with over 570 sales and service outlets [6] - The company aims to integrate and contribute locally while bringing China's leading smart ecosystem to the global market [6]