Core Insights - Fliggy announced a comprehensive upgrade to its vacation merchant rating system, aiming to create a more scientific and transparent long-term credit mechanism for vacation merchants and products [1] - The company will introduce four AI-powered tools to assist merchants in operations, thereby reducing operational costs [1] Group 1: Market Trends - Consumer travel demand is shifting from mere experiences to seeking deep immersion, personalization, and unique emotional value, leading to a significant imbalance in supply and demand [2] - The number of new supply products increased by 18% over the past year, while fulfillment instances surged by 106%, indicating a growing demand for unique travel experiences [2] - Traditional supply is experiencing rapid growth in product numbers, but actual sales are declining, highlighting issues of homogenization and brand dilution in the industry [2] Group 2: Rating System Upgrade - Fliggy is upgrading its vacation merchant rating and evaluation system, which is set to enter internal testing soon [3] - The new rating system will focus on three main indicators: user reputation, product fulfillment, and service assurance, creating a "behavior + credit" mechanism for merchants [3] - The new system will include more diverse evaluation dimensions, such as itinerary rationality and service quality, while also addressing issues like false reviews and malicious ratings [3] Group 3: Platform Tool Enhancements - Fliggy is set to enhance its platform tools for vacation merchants, improving data analysis, operational decision-making, and marketing efforts [4] - AI will play a crucial role in these upgrades, with capabilities integrated into product publishing, user service, and operational decision-making [4] - The introduction of four AI assistants aims to simplify daily operations for merchants and enhance decision-making accuracy and execution efficiency [4] Group 4: Future Opportunities - The company anticipates three growth opportunities in the coming year: support from Alibaba's consumer platform strategy, new AI productivity, and the acceleration of inbound tourism [5]