Core Viewpoint - Cloudflare's acquisition of AI data platform Human Native aims to enhance its services for AI developers and content creators, reflecting a strategic move to control and monetize content in the evolving internet economy [1][2] Group 1: Acquisition Details - Cloudflare's stock fell by 2.26% on Thursday but rebounded over 1% in pre-market trading on Friday following the announcement of the acquisition [1] - Human Native, founded in 2024, has collaborated with major companies in the tech and media sectors, including Google’s DeepMind and Figma [1] - The financial terms of the acquisition have not been disclosed, and Cloudflare has not specified when the acquisition will be completed [2] Group 2: Strategic Implications - The acquisition is intended to help Cloudflare build tools that facilitate the discovery, pricing, and purchasing of content through transparent channels, supporting the long-term development of an open internet [1] - Cloudflare's CEO Matthew Prince emphasized the importance of content creators having control over their works, whether for human creation or AI optimization [1] - The company plans to launch an "AI crawler control" product by summer 2025, allowing clients to restrict AI crawlers from accessing their websites or commercializing their content [1] Group 3: Market Impact - Cloudflare's cybersecurity products have benefited from the AI boom, with the company's stock price increasing by over 60% in the past year [1]