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AI“魔改”视频争议:创意还是恶搞?边界到底在哪儿?
Qi Lu Wan Bao Wang· 2025-09-18 02:53
Core Viewpoint - The rise of AI "magic modifications" in short videos has sparked controversy regarding creativity versus parody, raising questions about the boundaries of such practices and the need for better regulation to ensure AI technology empowers rather than misleads [2][3][9] Group 1: AI "Magic Modifications" Phenomenon - AI "magic modifications" refer to the use of artificial intelligence to create transformative adaptations of original works, commonly seen in short videos and visual creations [1][2] - These modified videos have gained significant popularity on short video platforms, with some achieving tens of thousands of likes and rapid follower growth for creators [2][8] - The low technical barrier and economic cost of using AI for content creation contribute to the proliferation of these modifications, making it accessible for many creators [4][5] Group 2: Public Perception and Cultural Impact - Public opinion is divided, with some viewing these modifications as creative expressions while others argue they undermine the integrity and cultural significance of original works [3][8] - Concerns have been raised about the potential negative impact on younger audiences' values and the distortion of cultural memories due to unauthorized modifications [3][8] - Legal cases, such as the "Ultraman AI-generated infringement case," highlight the risks of AI modifications distorting historical memory and cultural heritage [3][9] Group 3: Economic Incentives for Creators - Creators of AI-modified content can achieve significant exposure, follower growth, and advertising revenue, often surpassing traditional original content in terms of engagement [8][9] - Many creators promote low-cost, high-return opportunities in AI-generated content, attracting individuals seeking to monetize their efforts through minimal investment [8][9] Group 4: Regulatory Responses and Recommendations - Regulatory bodies, such as the National Radio and Television Administration, are urging short video platforms to monitor and manage AI-modified content to protect original works and cultural integrity [9][10] - Experts suggest that platforms should take responsibility for filtering out infringing or inappropriate content while fostering innovation and protecting copyright holders [10] - A collaborative approach involving technology companies, legal regulators, and ethical committees is recommended to establish comprehensive governance guidelines for AI applications [10]
幽灵外卖店,用AI门头照撑门面
创业邦· 2025-09-02 03:09
Core Viewpoint - The article discusses the rise of AI-generated storefront images used by takeout restaurants to mislead consumers, creating a disparity between the online representation and the actual physical store conditions [6][19]. Group 1: Consumer Experience - Consumers are increasingly deceived by takeout restaurants using AI-generated images that portray them as bustling dine-in establishments, leading to disappointment upon discovering the reality [7][8]. - A specific case is highlighted where a consumer, Chen Ying, was attracted to a restaurant based on its appealing online image, only to find it was a small takeout shop with no dine-in options [8][11]. Group 2: Social Media and Public Reaction - Many users on social media platforms like Xiaohongshu and Weibo have shared similar experiences of being misled by AI-generated storefront images, indicating a widespread issue [11][13]. - A pattern has emerged where consumers notice that restaurants using AI images often have little to no correlation with their actual storefronts, leading to a growing distrust [11][15]. Group 3: AI Image Generation and Industry Practices - The article notes that the proliferation of AI tools has enabled the mass production of these misleading storefront images, with various software available for generating such visuals [19][21]. - An emerging industry has developed around providing these AI-generated images, with services available on e-commerce platforms for as little as 10 to 40 yuan [21][23]. Group 4: Regulatory Response - In response to the rise of "ghost kitchens" and misleading practices, food delivery platforms like Meituan and Ele.me have increased their efforts to combat these issues, with Meituan reporting a 41% increase in the number of problematic merchants dealt with in 2024 compared to 2023 [23][24]. - Both platforms are enhancing their verification processes to ensure the legitimacy of merchants, including the use of AI technology to identify and eliminate fraudulent listings [24][25].