AI魔改
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锐评|诸葛亮带货?AI魔改不能走火入魔
Xin Lang Cai Jing· 2026-02-25 18:25
继"林黛玉"倒拔垂杨柳、"唐僧师徒"骑摩托等花式改编后,自媒体博主用AI生成魔改视频又盯上了新剧 情。据中国青年报报道,近期,网上出现一段"诸葛亮开直播带货"的视频,羽扇纶巾的"诸葛亮"用现代 话术推销商品,弹幕里飘着"刘备""司马懿"的评论,内容荒诞。 图据中国青年报 让诸葛亮直播带货,跟让黛玉倒拔垂杨柳之类的AI魔改视频是一个路数:拿历史人物或经典文艺形象 开涮,用戏谑的剧情逗乐,以换来更大的流量。诸葛亮是家喻户晓的历史人物,嫁接到直播带货的情境 中,形成古代与现代、严肃历史情节与娱乐化购物场景的反差感,怎么也能让人多看两眼。刘备三顾茅 庐才请出山的诸葛亮,到自媒体博主这里成了呼来喝去、任意拿捏的引流工具人。 这已经不是出于尊重的二创,也不是为了好玩的魔改,而是陷入利字当头的走火入魔。"AI魔改的核心 不是创作,而是想尽办法把流量快速变成钱。"正如自媒体博主所说,既然创作者根本不在乎视频内容 质量,只关心流量变现,那么只要AI魔改视频能够获得关注,就一定会有人不断涌入这条赛道,就一 定会出现越来越猎奇、越来越离谱、越来越荒诞的人物和情节。而且据报道,制作和传播AI魔改视频 已形成一套完整的运作体系,还有人 ...
当“诸葛亮”开始直播带货:透视“AI魔改”如何收割流量
Zhong Guo Qing Nian Bao· 2026-02-25 01:38
这些内容的走红并非偶然,制作和传播"AI魔改"视频已形成一套完整的运作体系。 近期,一段"诸葛亮开直播带货"的视频,在部分网络平台传播。视频中,羽扇纶巾的"诸葛亮"对着镜头 用现代话术推销商品,弹幕里飘着"刘备""司马懿"的评论,内容荒诞。这些通过AI生成的"魔改"视频, 常以歪曲、低俗化的方式改编经典文艺形象与历史叙事,通过网络平台的传播,对青少年群体产生不良 影响。 为整治"AI魔改"乱象,国家广播电视总局自2026年1月1日起,在全国范围内开展为期一个月的专项治 理,要求网络视听平台落实主体责任,强化内容审核把关,坚决清理违规内容,处置乱象突出的账号, 扭转"AI魔改"视频蔓延的不良态势,为青少年健康成长营造良好网络空间。 "AI魔改"现象引人忧 中青报·中青网记者采访的多位家长表达了对"AI魔改"现象的担忧。北京家长王曼曼(化名)说,她10岁的 儿子最近常看"搞笑版历史人物"视频,"虽然视频里的人物名字大家都熟悉,但行为和台词完全不对, 孩子有时会当真,还拿这些内容来考我们"。她担心这种情况会影响孩子对历史知识的学习。 深圳家长陈晨(化名)发现,上小学的女儿在看过一些"暗黑风格"的卡通改编短片后,夜间 ...
警惕“AI魔改”给青少年带来认知混淆
Zhong Guo Qing Nian Bao· 2026-02-24 22:31
"林黛玉"上演倒拔垂杨柳,"关羽"为一双假皮鞋踏上维权路……近日,一些荒诞的"AI魔改"内容在短视 频平台上流传,引发公众对文化传承、法律边界与技术伦理的关注。中青报·中青网记者采访多位法学 专家,深入剖析"AI魔改"现象背后法律风险与有效治理路径。 他以"关羽"形象为例解释,历史人物关羽的事迹属于公共素材,但作者在《三国演义》中塑造的"忠义 关羽"经典形象,是受法律保护的独创性表达。"AI魔改"将这一形象置于荒诞的剧情中,是对该艺术形 象的扭曲,可能构成侵权。 另一类则是对仍在著作权保护期内的作品进行"魔改",比如当代影视剧,涉及的法律问题更为复杂。付 继存称,这类"魔改"行为可能同时侵犯著作权人的复制权、改编权、信息网络传播权等多项财产权,以 及保护作品完整权等著作人身权。 中国政法大学副教授朱巍认为,"魔改"行为突破法律边界,往往不止于著作权范畴,还可能侵入人格权 领域。"如果'魔改'内容使用了影视剧中演员的肖像、声音,涉嫌侵犯演员的肖像权、声音权;即便演 员已故,其近亲属仍有权寻求法律保护。"他强调,若是对英雄烈士的形象进行恶意篡改,可能触犯英 雄烈士保护法,损害社会公共利益,检察机关可依法提起公益诉 ...
2500亿美元!SpaceX收购xAI;千问App投入30亿开启春节攻势;小鹏全球首款AI汽车正式开启海外大规模发运丨邦早报
创业邦· 2026-02-03 00:09
Group 1 - Qianwen App announced an investment of 3 billion to launch a Spring Festival campaign, integrating with Alibaba's ecosystem including Taobao, Damai, Feizhu, and Hema, set to go live on February 6 [2] - Tencent's internal communication addressed concerns regarding the Yuanbao "Spring Festival Red Packet" sharing, emphasizing that the design allows for "no-threshold" receipt, distinguishing it from malicious marketing practices [3][3] - SpaceX acquired xAI for $250 billion, based on a recent funding round that valued xAI at $230 billion, highlighting the significant financial movements within the AI sector [3] Group 2 - Waymo raised $16 billion in its latest funding round, achieving a valuation of $126 billion, nearly doubling in less than two years, indicating strong investor confidence in autonomous vehicle technology [8] - Snowflake entered a $200 million partnership with OpenAI to integrate advanced AI models into its cloud data platform, reflecting the growing reliance on AI for data insights [9] - Tesla announced the upcoming mass production of its humanoid robot by the end of 2026, with an expected annual output of 1 million units, showcasing advancements in robotics [9] Group 3 - Mercedes-Benz adjusted the suggested retail prices of some models by approximately 10%, aiming to improve cash flow for dealers [15] - Zhijidongli completed a $200 million Series B financing round, with participation from various notable investors, indicating strong interest in the company's growth potential [15] - National Semiconductor's 2nm production capacity has been fully booked, with major tech companies planning to utilize this advanced technology in upcoming products [12]
多平台公布涉“AI魔改”违规视频最终处置结果
Jing Ji Guan Cha Wang· 2026-02-02 11:10
Core Viewpoint - The National Radio and Television Administration will implement a month-long "AI Modification" video governance action starting January 1, 2026, focusing on content modifications related to classic literature, historical themes, revolutionary themes, and model figures [1] Group 1: Governance Action - The "AI Modification" governance action will be conducted nationwide for one month [1] - The action aims to address violations related to the modification of specific types of television content [1] Group 2: Platform Responses - Douyin reported that during the governance period, it processed a total of 6,713 videos related to "AI Modification" violations [1] - Xiaohongshu cleaned up 1,394 pieces of "AI Modification" content and dealt with 61 violating accounts since the start of the governance action [1]
快手将对“AI魔改”视频展开常态化治理
Xin Lang Cai Jing· 2026-02-02 08:22
Core Viewpoint - Kuaishou announced a special governance initiative targeting "AI-modified" videos, set to begin on January 1, 2026, focusing on combating malicious alterations and inappropriate adaptations of classic films and animations [1] Group 1: Governance Initiative - The special governance will last for one month, specifically addressing violations related to the use of AI technology [1] - During the governance period, Kuaishou has already dealt with 5,576 pieces of violating content and issued warnings to 11 accounts [1] - The platform plans to implement ongoing governance measures for "AI-modified" videos following the initial initiative [1]
“魔改”整治正当时
Xin Lang Cai Jing· 2026-01-28 22:02
新年伊始,国家广播电视总局启动为期一个月的"AI(人工智能)魔改"视频专项治理行动,重点整治基 于四大名著、历史题材、革命题材、英模人物等影视剧作品进行"AI魔改"的内容。众多网络视听平台近 期公布了各自的处理结果,对违规账号视程度予以阶段性禁言直至永久禁言处置。此举标志我国对人工 智能应用于内容创作领域的监管迈出关键一步,为数字文化空间的清朗与有序提供了及时而必要的制度 保障。 AI视频生成技术的普及,极大降低了创作门槛,激发了创意潜能,但也催生出"AI魔改"视频这一灰色地 带。短视频平台上各类"二创教程"层出不穷,甚至有商家打着"五分钟做视频,轻松月入过万"的噱头售 卖教程,导致"AI魔改"视频批量产出,吸引了包括未成年人在内的广泛受众。部分"魔改"视频肆意篡改 历史人物、事件和经典文艺作品,不仅严重侵犯原创者知识产权,更侵蚀着文化传承的严肃性与历史认 知的真实性。 (来源:天津日报) 转自:天津日报 深度伪造等技术制造的虚假信息混淆是非,冲击社会信任基石;追求低俗趣味、传播错误价值观的内 容,对青少年成长与社会风气造成负面影响。在"流量至上"的驱动下,这类成本低廉、批量化生产 的"魔改"内容,将损害整个 ...
魔改就该戴上“紧箍”
Xin Lang Cai Jing· 2026-01-22 22:14
Core Viewpoint - The National Radio and Television Administration has initiated a nationwide "AI Magic Modification" video governance program starting January 1, aimed at addressing concerns over the misuse of AI technology in altering classic literature and historical narratives [1][2]. Group 1: AI Modification Concerns - The initiative targets the disruptive and vulgar reinterpretation of classic works, including the Four Great Classical Novels and historical figures, to establish ethical boundaries for technology application [1]. - Current AI modifications often disregard the original context and character integrity, leading to absurd and confusing representations that deviate significantly from traditional cultural symbols [2][3]. Group 2: Cultural and Ethical Implications - The transformation of cultural heroes through AI should respect their inherent qualities and the collective memory they represent; otherwise, it risks trivializing significant cultural narratives and beliefs [2]. - The rapid production of absurd content through AI technology can desensitize audiences, pushing creative expressions towards more extreme and nonsensical interpretations [2][3]. Group 3: Regulatory Response - The special governance initiative serves as a necessary measure to guide AI technology towards a path of respect and creativity, countering the trend of nihilistic deconstruction of meaningful narratives [3].
多平台公布涉“AI魔改”违规视频第三批处置结果
Jing Ji Guan Cha Wang· 2026-01-22 14:55
本阶段,微博依据《微博社区公约》等相关规定,共拦截并清理各类违规视频60余条,并对5个违规账 号视程度予以阶段性禁言直至永久禁言处置。 微博 经济观察网 据央视新闻客户端消息,记者1月22日从国家广播电视总局获悉,自2026年1月1日起,在全 国范围内开展的为期一个月的"AI魔改"视频专项治理行动中,重点整治基于四大名著、历史题材、革命 题材、英模人物等电视剧作品进行"AI魔改"的内容。部分网络视听平台公布了各自平台的第三周处理结 果。 1月16日至1月22日,百度围绕"AI 魔改 "经典IP及涉政涉军等重点风险场景,累计巡查清理违规视频195 条,禁言账号2个。 快手 本周,快手共处置违规内容1583条。 哔哩哔哩 本周,根据国家相关法律法规要求以及相关规定,哔哩哔哩从严拦截处置涉"AI魔改"问题的违规稿件 900余条。 微信 根据国家相关法律法规要求以及相关规定,微信对相关短视频内容和账号进行处置,本周共处置违规短 视频内容1187条。 抖音 本周,抖音累计处置涉"AI魔改"违规视频2010条。 百度 ...
给“AI魔改”戴上“紧箍咒”
Xin Lang Cai Jing· 2026-01-16 12:56
Core Viewpoint - The article discusses the rise of "AI modified" videos that distort classic literature and historical figures, leading to a crackdown by the National Radio and Television Administration starting January 1, 2026, to address the chaos surrounding their dissemination [1][2]. Group 1: AI Modified Videos and Their Impact - "AI modified" videos are not merely harmless entertainment but involve significant alterations to classic works and historical figures, often resulting in vulgar and violent content [2][5]. - The proliferation of these videos poses three main dangers: undermining the core spirit of classic works, misguiding youth's values, and disrupting the content industry by pushing out original works [5][6]. Group 2: Legal and Regulatory Concerns - The creation of "AI modified" videos may infringe on copyright laws, as significant alterations to protected works require permission from original rights holders [6][9]. - The National Radio and Television Administration's initiative aims to clarify the boundaries between legitimate creative expression and malicious modifications, ensuring that innovation respects historical integrity and promotes positive values [8][10]. Group 3: Industry Response and Future Directions - Major platforms like Douyin, Kuaishou, and Bilibili have reported the removal of numerous "AI modified" videos, indicating a collective effort to maintain content quality and protect cultural heritage [8]. - The ongoing governance efforts are seen as a starting point, with plans for continuous regulation to adapt to the rapid evolution of AI technology in content creation [10].