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从个性化消费到文化情感表达 2025年中国国际珠宝展扫描
Jin Rong Shi Bao· 2025-10-24 02:10
Core Insights - The 2025 China International Jewelry Exhibition showcases a trend towards personalized and emotional consumption in the jewelry industry, with a focus on unique designs and cultural significance [1][2][7] Group 1: Personalized Consumption - The rise of personalized jewelry design is evident, with consumers increasingly seeking custom pieces that reflect their individual stories and emotions, such as the AI-generated commemorative coins [2][5] - Younger consumers, particularly women aged 24-30, are driving the demand for personalized jewelry, valuing self-expression and emotional resonance over traditional investment value [2][5] Group 2: Cultural Significance - Zodiac-themed jewelry, particularly for the upcoming Year of the Horse, is gaining attention, reflecting the deep-rooted cultural significance of zodiac symbols in Chinese tradition [3][4] - The integration of traditional craftsmanship with modern design is highlighted in the exhibition, showcasing how cultural elements can enhance the aesthetic appeal of contemporary jewelry [7][8] Group 3: Market Adaptation - In response to high gold prices, jewelry manufacturers are adapting by offering lighter-weight pieces to cater to fashion-conscious younger consumers [4][5] - The distinction between jewelry as a consumer good and as an investment is becoming clearer, with consumers prioritizing personal preference over potential resale value [5][6] Group 4: Innovation in Design - The use of advanced technologies and innovative materials in jewelry design is becoming more prevalent, allowing for unique creations that blend traditional techniques with modern aesthetics [6][8] - Designers are increasingly focusing on lightweight and personalized designs, reflecting a shift in consumer preferences towards more versatile and expressive jewelry [4][8]
2025中国国际珠宝展在京开幕 超1000家珠宝商参展
Zhong Guo Xin Wen Wang· 2025-10-17 09:58
Core Insights - The 2025 China International Jewelry Exhibition commenced on October 16, 2023, at the China International Exhibition Center, featuring over 1,200 domestic and international quality enterprises and covering an exhibition area of 30,000 square meters, with an expected attendance of over 100,000 visitors [1][3] Industry Performance - In the first half of this year, the retail sales of gold and silver jewelry in China reached 194.8 billion yuan, marking an 11.3% year-on-year increase, ranking 7th among 16 major product categories [3] - The industry export value grew by 54.7% to 24.01 billion USD, maintaining positive growth for three consecutive years [3] Exhibition Highlights - The exhibition showcased a full range of products including gold, jade, diamonds, and pearls, with notable participation from leading domestic companies such as Caibai Jewelry and China Gold [3] - Caibai Jewelry introduced new products like the 2026 Year of the Horse commemorative silver bar and the "Mengdong Jingcai" series, while China Gold offered an AI coin customization experience [3] - The exhibition featured a comprehensive industry chain setup, with a dedicated jade area highlighting major production resources and the debut of the emerging jade variety "Songhua Jade" [3] Cultural and Creative Focus - The exhibition emphasized "cultural and creative empowerment" through initiatives like the GAC independent designer exhibition and the Tian Gong jade carving art exhibition, promoting the integration of intangible cultural heritage techniques with contemporary aesthetics [4] - Over ten professional events, including the 2025 Jewelry Industry Capital Forum and Design Innovation Think Tank, will be held during the exhibition to showcase the development of the jewelry industry and facilitate business connections for exhibitors [4]