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树立国际标杆客户,多点数智携中国零售数字化经验赋能海外增长
Jin Rong Jie· 2025-12-15 07:48
Core Insights - The increasing interest of Southeast Asian companies in China's AI applications and digital transformation experiences is evident, as demonstrated by a Singapore retail company's executive team visiting China to discuss retail digitalization solutions with Duodian Shuzhi [1][3] Group 1: International Expansion Strategy - Duodian Shuzhi, a leading provider of retail digitalization solutions in China, is focusing on international markets as a key strategic pivot, with overseas sales currently accounting for 8% and a target of over 30% in the next three years [3] - The company's international strategy is based on a deep understanding of overseas market demands and a precise match with its core capabilities, summarized in three dimensions: foundational services, AI capabilities, and ecosystem collaboration [4] Group 2: AI Capabilities and Market Demand - AI capabilities are becoming the core competitive advantage for Duodian Shuzhi in international markets, particularly in Southeast Asia, where there is a high recognition of China's advancements in AI applications [5] - The company is offering mature AI modules such as AI product selection, AI loss prevention, and AI pricing to address common industry challenges, with AI pricing improving decision-making efficiency by over 30% compared to traditional methods [5] Group 3: Local Adaptation and Trust Building - Duodian Shuzhi is building a competitive barrier in the overseas retail digitalization market through a combination of focus on the retail sector, benchmark experiences, and local adaptation [7] - The company emphasizes the importance of localizing its products to address market differences, particularly in payment methods, language support, and compliance with local regulations [8] - To overcome trust issues, Duodian Shuzhi employs a strategy of "on-site verification and local benchmarks," inviting overseas clients to visit successful domestic cases and establishing local success stories in Southeast Asia [9] Group 4: Future Outlook and Strategic Goals - The company aims to establish at least one benchmark client in each Southeast Asian country in the short term, with a long-term goal of promoting China's retail digitalization experience to more countries along the Belt and Road Initiative [9] - Duodian Shuzhi's "Retail Intelligent Body" strategy, which integrates cloud, SaaS, and AI solutions, is expected to address the pain points of overseas retail enterprises, enhancing decision-making efficiency and data utilization [9]