Core Insights - The article highlights the launch of various membership options and exclusive courses offered by Alpha, aimed at enhancing user engagement and providing valuable insights into investment strategies and market trends [3][5]. Membership Offerings - Alpha is introducing a range of membership tiers, including annual and VIP memberships, with significant discounts such as a ¥29 monthly card and a ¥400 reduction for masterclass memberships [5]. - The article emphasizes the value of the annual membership, which includes access to a comprehensive suite of services and exclusive content [5]. Exclusive Content and Events - The article mentions the availability of high-profile guest speakers and closed-door sessions, providing members with unique opportunities for direct interaction and learning [5]. - New thematic courses focusing on AI, futures, and major asset classes are being offered at a promotional price of ¥199, indicating a strategic move to attract a broader audience [5]. Promotional Strategies - Limited-time offers and discounts are highlighted as a key strategy to drive membership sign-ups and engagement, with specific price reductions mentioned for various courses and services [4][5]. - The article suggests that these promotional efforts are designed to create urgency and enhance the perceived value of the offerings [4].