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透视4000家首店背后的“流量密码”
Jin Rong Shi Bao· 2025-09-05 03:45
Group 1 - Chengdu has become a hub for new flagship stores, with over 4,000 first stores, ranking third in China after Beijing and Shanghai [1] - In the first half of the year, Chengdu welcomed 395 new flagship stores and hosted over 180 high-profile launch events [1][2] - The Jinjiang District, as the core area of Chengdu's international consumption center, houses more than 600 first stores and nearly 2,000 international brands, accounting for over 30% of the city's launch resources [1] Group 2 - The local government has established a professional investment promotion team to attract businesses, reducing approval times from 7-10 days to 2-3 days [2] - A "Gold Service Specialist" system has been introduced to provide one-on-one support for businesses, covering all aspects from site selection to operational coordination [2] - The government has implemented various supportive policies to stimulate consumption through innovation, service upgrades, and scene creation [2][3] Group 3 - The Jinjiang District government launched the "High-Quality Development Leading Plan for First Launch Economy (Spring Action)" in early 2025, establishing a first-launch economic promotion alliance [3] - The Spring Street business district hosts a new flagship store or exhibition every two days on average, contributing to a 6.8% year-on-year increase in consumption, leading the nation [3] Group 4 - Future efforts will focus on attracting and nurturing businesses, improving the business environment for the first-launch economy, and launching the first national first-launch information index [4] - Plans include brand selection and incubation to promote sustainable and healthy development of the first-launch economy, contributing to Chengdu's status as an international consumption center [4]
活力中国调研行 | 透视4000家首店背后的“流量密码”
Jin Rong Shi Bao· 2025-09-05 02:23
Core Insights - Chengdu has become a hub for new flagship stores, with over 4,000 first stores, ranking third in China after Beijing and Shanghai [1] - The "first store economy" is driving consumer vitality in Chengdu, with 395 new first stores and over 180 high-profile events held in the first half of the year [1][2] - The Jinjiang District, as the core area of Chengdu's international consumption center, hosts over 600 first stores and nearly 2,000 international brands, accounting for more than 30% of the city's first launch resources [1] Group 1 - The opening of the GOODBAI brand store in Chengdu attracted many young customers, indicating strong local interest in new brands [2] - The Jinjiang District government has established a professional investment promotion team to facilitate the entry of new businesses, reducing approval times from 7-10 days to 2-3 days [2] - A "gold medal service specialist" system has been implemented to provide comprehensive support for businesses, covering all aspects from site selection to operational coordination [2] Group 2 - The Jinjiang District government launched the "First Economy High-Quality Development Leading Plan (Spring Action)" in early 2025, which includes the establishment of a first economy promotion alliance and the creation of benchmark projects [3] - The Spring Street business district hosts a new first store or event approximately every two days, contributing to a 6.8% year-on-year increase in consumption in Jinjiang District, leading the nation [3] Group 3 - Future plans include focusing on enterprise attraction and nurturing, as well as improving the business environment for the first economy [4] - The district plans to release the first national first launch information index and conduct brand evaluations and incubations to promote sustainable development of the first economy [4]
白敬亭潮牌店为何落地成都?
Jin Rong Shi Bao· 2025-09-04 04:03
Core Insights - Chengdu has become a significant hub for "first stores," with over 4,000 first stores, ranking third in China after Beijing and Shanghai [1] - The "first economy" has emerged as a new driver for urban consumption vitality, with 395 first stores established and over 180 high-profile events held in the first half of the year [1][2] - The Jinjiang District, as the core area of Chengdu's international consumption center, has attracted more than 600 first stores, with nearly 2,000 international brands, accounting for over 30% of the city's first launch resources [1] Government Initiatives - The Jinjiang District government has formed a professional investment promotion team to attract businesses, reducing approval times from 7-10 days to as fast as 2-3 days [2] - A "gold medal service specialist" system has been implemented to provide one-on-one support for businesses, covering all aspects from site selection to operational coordination [2] - The local government has introduced various policies and support measures to stimulate the first economy, focusing on mechanism innovation, service upgrades, and creating engaging consumer scenarios [2][3] Economic Impact - The Jinjiang District government launched the "First Economy High-Quality Development Leading Plan (Spring Action)" in early 2025, establishing a first economy promotion alliance and creating benchmark projects [3] - The Spring Street business district hosts a new first store or event approximately every two days, contributing to a year-on-year consumption growth of 6.8%, leading the nation [3] - Future plans include enhancing the business environment for first economy development and launching the first national first information index to promote sustainable growth [3]