Garner品牌酒店
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洲际酒店集团启动2026年第一季度大促并拓展亚洲市场
Jing Ji Guan Cha Wang· 2026-02-12 20:33
Group 1 - IHG launched a promotional campaign for Q1 2026 starting from December 9, 2025, allowing members to earn double points on their second stay and subsequent stays, along with additional incentives for new hotels [1] - The "Travel Fun Night" member activity has been extended until March 31, 2026, providing extra points and exclusive benefits to members [1] Group 2 - IHG's Garner brand opened its first Southeast Asia location in Pattaya, Thailand, further expanding its presence in the Asian market [2] - As of mid-2025, IHG has 2,276 hotels in the pipeline globally, representing 33.8 million rooms, which is 34% of its existing system size; over 1,400 hotels are in operation or under construction in Greater China, highlighting the company's long-term expansion strategy [2] Group 3 - IHG deepened its "Accommodation +" partnership with Meituan Travel in December 2025, launching experience packages that generated over 20 million sales in 2025 [3] - The high-end hotel market in 2026 is expected to show a "two extremes" pattern, with international brands accelerating their presence in China's first-tier and cultural tourism cities, potentially benefiting leading companies like IHG due to changes in demand structure [3]
洲际酒店集团深化美团合作 旗下品牌进军东南亚市场
Jing Ji Guan Cha Wang· 2026-02-11 17:23
Brand Marketing Activities - InterContinental Hotels Group and Meituan Travel will jointly launch the "Accommodation + Cultural Celebrity New Year" event on December 30, 2025, and plan to deepen the "Accommodation +" cooperation in 2026, including new offerings like ethnic travel photography and cycling experiences to attract younger users [1] - The group will host the "Travel Fun Night" annual gala at the end of 2025 and strengthen brand heritage through the 50th anniversary celebration of its holiday hotel brand in the Greater China region [1] Business Progress - The group's Garner brand opened its first Southeast Asian store in Pattaya, Thailand, in December 2025, marking the brand's official entry into the Southeast Asian market, with over 72 hotels currently in operation globally and 80 projects under development [2]