Core Insights - The rise of physical training as a new fitness trend in China is highlighted by a recent physical challenge event in Chongqing, attracting around 200 participants from various backgrounds [1][2] - The shift from traditional fitness goals to a focus on functional training is evident, with increasing popularity of events like CrossFit, HYROX, and Spartan races [2][3] - The social aspect of fitness is becoming more pronounced, with online communities and social media engagement driving participation and creating a sense of belonging among fitness enthusiasts [3] Group 1 - The physical challenge event showcased various demanding sports activities, emphasizing the accessibility of physical training for enthusiasts beyond professional athletes [1] - Participants reported increased motivation and enjoyment from engaging in functional training, which enhances overall physical capabilities [2] - The trend indicates a broader shift in consumer preferences towards diverse and functional fitness experiences, moving beyond traditional gym settings [2] Group 2 - The emergence of physical training events is linked to a growing awareness of health and fitness among the general population, reflecting a shift in lifestyle and consumption patterns [3] - The integration of community and social elements in fitness training is fostering stable training habits and encouraging new participants to join the fitness movement [2][3] - The rise of physical training and events is seen as a catalyst for upgrading sports consumption and promoting the integration of fitness into daily life [3]