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预付费服务
Sou Hu Cai Jing· 2025-10-01 05:49
这是(fante01)整理的信息,希望能帮助到大家 预付费服务如今在我们的日常生活中越来越常见。作为消费者,我们或多或少都接触过这类消费模式。今天,我想和大家聊聊预付费服务的一些基本概念、 常见形式以及需要注意的地方。 预付费服务,简单来说,就是消费者在享受服务之前预先支付一定金额的费用,之后按照约定逐步使用这些服务。这种模式在很多行业都有应用,比如健 身、教育、餐饮等。它的出现,一方面方便了商家管理现金流,另一方面也为消费者提供了一定的便利或优惠。 预付费服务的形式多种多样。比较常见的有会员卡、充值卡、课时包等。例如,一些健身房会提供年卡或季卡,消费者购买后可以在规定时间内值得信赖次 使用健身设施;一些培训机构会推出课程套餐,消费者一次性购买多个课时,通常比单次购买更划算;还有一些餐饮店会推出充值优惠,消费者充值一定金 额后,消费时可以直接从卡中扣款,有时还能享受额外折扣。 选择预付费服务时,消费者可能会获得一些好处。例如,一次性购买多次服务往往能享受到一定的价格优惠,长期来看可以节省一些开支。同时,预付费也 能带来一定的便利,比如不需要每次消费都单独支付,节省了时间和精力。对于一些经常光顾的场所,预付费还 ...
怕跑路的健身人士,拥抱“次卡制”健身房
3 6 Ke· 2025-09-30 10:36
Core Viewpoint - The fitness industry is undergoing a significant transition from traditional heavy asset models to lighter asset models, reflecting changes in consumer preferences and regulatory environments [1][22]. Group 1: Industry Trends - The number of fitness members in China reached 87.525 million by the end of 2024, marking a 25.47% increase year-on-year, with active members averaging 5.32 visits per month [5]. - The traditional annual payment model for gyms is declining, with the number of such gyms dropping from 44,305 in 2020 to 28,683 in 2024 [10]. - The market is seeing a rise in flexible payment options like monthly and session-based cards, which are becoming more popular among consumers [7][15]. Group 2: Consumer Behavior - Consumers are increasingly wary of traditional gyms, with 41.1% of users opting out due to concerns about gym closures [9]. - The preference for short-term payment options is driven by factors such as lower costs, no time constraints, and reduced risk of losing money if a gym closes [9][27]. - The shift towards monthly and session-based payment models is evident, with a 60% increase in purchases of these options reported in 2024 [15]. Group 3: Business Models - Traditional gyms, characterized by high operational costs and reliance on annual memberships, are facing challenges such as high rent and low member retention [18][20]. - In contrast, lighter asset models, such as 24-hour self-service gyms and digital platforms, are emerging, allowing for lower operational costs and more flexible consumer engagement [3][21]. - Brands like Superhero and 26-hour Metal Dog are leading the charge in offering session-based payment models, which provide greater flexibility and cost-effectiveness for consumers [13][14]. Group 4: Regulatory Environment - New regulations, such as the implementation of the "three limits" standard in Shanghai, are beginning to impose stricter controls on prepayment practices in the fitness industry [2][4]. - These regulations aim to enhance consumer protection and promote a more sustainable business environment within the fitness sector [2].
【新华财经调查】完整社区建设为城市引入多元化消费场景 带动企业获得增长红利
Xin Hua Cai Jing· 2025-09-30 08:08
据住房城乡建设部建筑节能与科技司副司长张雁介绍,截至目前,106个完整社区试点共建设改造老年服务站、社区食堂、托儿所等各类公共服务设施2000 多个,新增停车位2.62万个,惠及居民108.85万人。下一步,将推进完整社区扩面提质增效,努力建设满足人民美好生活需要的"好社区"。 出门是公园,下班健身房,午后咖啡吧,老年食堂营养餐,剪纸活动精彩纷呈,孩子托幼中心学习绘画.....这些场景在完整社区建设中愈发触手可及。 记者在北京、辽宁、江西、浙江、广西、吉林等多地调研时发现,完整社区建设不仅提升居民"体感舒适度",也同步激活企业活力、提振消费,"政府输 血"型完整社区逐步升级为"自我造血"型。 加快建设完整社区,补齐民生短板 2021年,住房城乡建设部发布《完整居住社区建设指南》指出,完整社区是指在居民适宜步行范围内有完善的基本公共服务设施、健全的便民商业服务设 施、完备的市政配套基础设施、充足的公共活动空间、全覆盖的物业管理和健全的社区管理机制,且居民归属感、认同感较强的居住社区。2023年7月,住 房城乡建设部公布了106个完整社区建设试点,着力补齐小区、社区设施建设和服务的短板。 今年5月,《中共中央办公 ...
新闻有观点·行业洞察 | “轻”健身,如何改变你我生活?
Yang Guang Wang· 2025-09-29 15:23
刘芯用两个关键词概括轻健身,首先是价格上的"轻",这与县域消费水平相契合,因此轻健身呈现出下沉到县城开课的趋势;其次,轻健 身门槛较低,"我们一般把运动强度分为高、中、低三个等级。直观地看,高强度时很难完整地说话,类似竞技状态;中强度可以正常交谈但 无法唱歌;低强度可以轻松地唱歌和交谈。轻健身就属于低强度的范畴。" 赵晨分析,轻健身出现的背景,是人们对于健康的重视程度与日俱增,同时,人们怕贵、怕难、怕麻烦,但有社交需求;另外,老年人低 强度锻炼的需求也是一个叠加因素。刘芯指出,轻健身的概念在运动谱系中一直存在,但它作为一个商业模式被推广出来,确实是新鲜现象。 赵晨讲述自己的观察,他发现,很多健身房纷纷倒闭,但是瑜伽馆一直能活下来,正是因为它属于轻健身。刘芯补充道,瑜伽馆可能是资 金上或者运动强度上比较轻,还有一种场地上比较轻的,叫做体育上门或者体育外卖,也是一种时兴的方式。赵晨进一步补充,轻健身不仅局 限于健身房,在广大城市和乡村地区更是遍地开花。 刘芯(左) 赵晨(右) 央广网北京9月29日消息(总台中国之声记者王娴)据中央广播电视总台中国之声《新闻有观点》报道,轻健身,正在成为一种新风尚。 飞盘、滑板、骑 ...
预付费消费防坑全攻略:常见套路与实用对策
Xin Lang Cai Jing· 2025-09-29 09:37
二、合同条款中的隐蔽陷阱 预付费合同往往是纠纷的"重灾区"。常见问题包括模糊的有效期、苛刻的退款条件等。王女士曾在舞蹈 培训机构签订两年期协议,但孩子升学后无法继续上课。申请退费时却被告知"超过三个月未上课自动 作废",原因是合同里有一行小字:"学员需保证每月至少参加四次课程,否则视为放弃剩余课时。" 刘女士在健身房办理三年卡,因工作调动想退掉剩余费用,却被要求扣除 30% 的违约金外加手续费, 最终只拿回不到一半。 对策:签合同时务必逐字阅读,重点关注:1. 退款条件及比例;2. 服务有效期;3. 转卡或转让规 则;4. 不可抗力条款。遇到不合理内容,应当场要求修改或补充书面说明。 预付式消费如今已渗透到生活的方方面面——健身房年卡、早教课程包、美容美发储值卡……商家 用"充得越多省得越多"的承诺吸引消费者,但其中也潜藏着不少风险。如何在享受优惠的同时守住钱 包?本文结合真实案例,为你揭秘预付费消费中的常见套路,并提供实用对策。 一、低价折扣背后的风险 很多人选择预付费,看重的是"充得越多越划算"。但不少优惠背后藏着限制条件。比如某连锁美容院推 出的"充一万送五千"活动,宣传中承诺五折护理价,但限定只能用于 ...
按次付费的“三元健身房”是门好生意吗? | 行业观察
Xi Niu Cai Jing· 2025-09-29 08:20
上午时段3元/时,下午时段6元/小时,晚上时段9元/小时。无人值守,政府补贴房租的模式成为这家健身房降低运营成本的最大优势。据了解,这家"三元 健身房"在上海已经开出了几十家门店。 政府支持,房租补贴,人工成本低的情况下,"三元健身房"更像是上海政府的一项惠民政策。政府补贴与健身房运营方给社区居民提供了一个极具性价比 的健身场地。 政府拥有场地资产但缺乏专业运营团队,企业具备运营能力但需要低成本场地,双方合作可实现互补,同时也给社区居民提供了福利。上海出现了这样的 模式,背后是上海政府对全民健身的支持、上海的健身环境氛围、居民的健身理念等多种条件共同成就的。 上海按次付费的"三元健身房"盈利的案例在健身圈传开了。 从2025年的健身房发展情况看,24小时共享健身、铁馆、细分赛道的健身模式等层出不穷,多元模式的健身房百花齐放。"内卷"之下,服务质量与性价比 持续提升。三元社区健身房看似可能分流周边商业健身房的客源,但实际上,它更像是一座"健身启蒙站"——以低门槛吸引更多人走进健身房,培育基础 运动习惯,从而为市场中高端场馆输送更具消费意愿和健身认知的潜在用户。 三元模式背后的土壤:为什么是上海? 支撑"三元健身 ...
按次付费的“三元健身房”是门好生意吗?
3 6 Ke· 2025-09-28 10:06
从商业和资本维度看,客群模糊、缺乏精准定位共同制约了"三元健身房"的商业潜力。 上海按次付费的"三元健身房"盈利的案例在健身圈传开了。 上午时段3元/时,下午时段6元/小时,晚上时段9元/小时。无人值守,政府补贴房租的模式成为这家健身房降低运营成本的最大优势。据了解,这家"三元 健身房"在上海已经开出了几十家门店。 政府支持,房租补贴,人工成本低的情况下,"三元健身房"更像是上海政府的一项惠民政策。政府补贴与健身房运营方给社区居民提供了一个极具性价比 的健身场地。 政府拥有场地资产但缺乏专业运营团队,企业具备运营能力但需要低成本场地,双方合作可实现互补,同时也给社区居民提供了福利。上海出现了这样的 模式,背后是上海政府对全民健身的支持、上海的健身环境氛围、居民的健身理念等多种条件共同成就的。 从2025年的健身房发展情况看,24小时共享健身、铁馆、细分赛道的健身模式等层出不穷,多元模式的健身房百花齐放。"内卷"之下,服务质量与性价比 持续提升。三元社区健身房看似可能分流周边商业健身房的客源,但实际上,它更像是一座"健身启蒙站"——以低门槛吸引更多人走进健身房,培育基础 运动习惯,从而为市场中高端场馆输送更具消 ...
消费维权指南:按金额选对渠道,少走冤枉路
Xin Lang Cai Jing· 2025-09-25 22:33
Core Viewpoint - The article emphasizes the importance of selecting appropriate complaint channels based on the amount and type of consumer disputes, highlighting that different issues require different approaches for effective resolution [1][12]. Group 1: Small Amount Disputes - For disputes involving small amounts (tens to hundreds of yuan), such as overcharging in food delivery or delayed refunds, using third-party complaint platforms like "Black Cat Complaints" is recommended for quick resolution [2][3]. - The platform offers a simple process where users can submit complaints with supporting evidence, leading to faster feedback and visibility of the issue [2][3]. Group 2: Medium Amount Disputes - For disputes ranging from hundreds to thousands of yuan, involving issues like appliance repair or travel fees, authoritative channels such as the 12315 National Consumer Rights Protection Platform and Consumer Associations are more suitable [4][5]. - These channels provide a more formal approach, ensuring that businesses take complaints seriously, although the process may take longer [4][5]. Group 3: High Amount Disputes - For high-value disputes (over ten thousand yuan), such as financial products or real estate transactions, legal avenues like arbitration and litigation are the most reliable options [6][7]. - While these legal processes can be more costly and time-consuming, they offer the strongest assurance of protecting consumer rights [6][7]. Group 4: Industry-Specific Issues - Different types of complaints require specialized regulatory bodies for efficient resolution, such as the 12378 hotline for financial disputes, 12381 for telecommunications issues, and 12333 for labor disputes [8][9][10]. - Utilizing these specialized channels can prevent consumers from getting stuck in a loop of ineffective complaints [11].
让预付式消费值得“托付”
Jing Ji Ri Bao· 2025-09-25 00:04
如何让预付式消费做到扬长避短,在保障合规的前提下充分释放业态活力,成为多地市场监管部门 和平台企业努力的方向。 杭州推动支持在预付式消费领域发展平台经济新场景新模式,这种治理不是简单地限制预付式消 费,而是在"第三方平台+支付机构+银行信托"的市场调节模式下,监测和追溯相关往来资金,及时警 示风险,保障消费者利益;北京多部门联合平台企业推出"安心消费在北京,消费权益有保障"活动,在 多个服务消费领域推出"按次核销、剩余可退"的次卡团购产品,同时借助第三方力量为消费者兜底。依 托技术和平台力量确保消费者资金安全,更好促进预付式消费健康发展,反映出市场治理宜疏不宜堵, 形成良性循环才能收获消费者信任。 今年5月份,《最高人民法院关于审理预付式消费民事纠纷案件适用法律若干问题的解释》正式实 施,进一步明确预付式消费中经营者和消费者的相关权利义务,对预付款退还、赔偿责任、卷款跑路等 情形作出规定,强化了经营者的举证责任。但在事实操作层面,预付式消费民事纠纷案件中仍然存在取 证艰难、退赔无门、审理周期长等问题。 采用预付式消费经营模式的商家通常具有高周转的经营特点,与之对应的是商家抗风险能力较弱, 需要持续吸纳预付款维 ...
破解银发消费年龄歧视
Jing Ji Ri Bao· 2025-09-22 00:30
Core Viewpoint - The aging population is increasingly becoming a significant force in driving consumption, yet they face age discrimination in various sectors, highlighting the need to eliminate hidden barriers for elderly consumers [1][2]. Group 1: Age Discrimination in Various Sectors - Elderly individuals often encounter age discrimination in fitness centers, where they are denied services based on age, reflecting deeper cultural, legal, and ethical issues [2][3]. - Discrimination against the elderly is prevalent in five main areas: elderly care, housing rental and sales, tourism and cultural consumption, financial services, and online services [2]. Group 2: Legal and Regulatory Framework - Companies have the right to set consumer thresholds based on product characteristics and safety risks, but these must be justified and not simply based on age [3]. - Current laws primarily focus on basic survival rights for the elderly, lacking effective regulation against discrimination in housing and consumption [4]. Group 3: Market Potential and Business Adaptation - The silver economy in China is currently valued at approximately 7 trillion yuan, projected to reach 49.9 trillion yuan by 2050, indicating a vast market potential [6]. - Some businesses are beginning to explore age-friendly services, such as specialized fitness centers for the elderly, which have seen positive reception and membership growth [7]. Group 4: Social Awareness and Cultural Shift - There is a need for a societal shift in perception towards the elderly, recognizing them as a growing consumer base rather than a marginalized group [8]. - Creating an environment that respects and accommodates the elderly will encourage businesses to adapt their services to meet the needs of this demographic [8].