Core Insights - HEINEKEN inaugurated the Dr. H.P. Heineken Centre, a new €45 million Global Research and Development Centre in Zoeterwoude, Netherlands, aimed at enhancing brewing techniques and developing new beverages [1][7][11] - The Centre will focus on innovation in response to changing consumer preferences, including new flavors, natural ingredients, and low- or no-alcohol options [2][5] - The facility is strategically located near leading universities, fostering collaboration in sustainable brewing and fermentation science [6][8] Investment and Infrastructure - The Centre spans 8,800 m² and is designed to support HEINEKEN's global R&D network, which includes hubs in Mexico, South Africa, and Vietnam [11] - It will house around 100 employees from 12 nationalities, focusing on brewing innovation, flavor research, and sustainability [11] - The building meets BENG standards with an A++++ energy label, emphasizing HEINEKEN's commitment to sustainability [11] Strategic Goals - The Centre is part of HEINEKEN's EverGreen Strategy, aimed at innovating faster and smarter while reducing environmental impact [5] - It aims to connect HEINEKEN's brewing legacy with modern science, ensuring the development of products that resonate with future drinking cultures [5][7] - The investment reinforces the Netherlands' position in the global food technology sector and contributes to the knowledge economy through partnerships with universities [8]

11 June 2025 | 12:11AM HKT China Consumer Staples: May Check In and Consumer Corp. Day Wrap: A bumpy road with policy swings, channel shift amid deflation We hosted multiple staple companies at our Consumer & Leisure Corporate Day and performed channel checks in the past weeks. We are seeing a bumpy road of demand recovery and still largely slow 2Q-to-date run-rates across staples sub-sectors, esp. for spirits, beer, and dairy. Recent policy tightening in alcohol consumption by government officers and civil ...

2 June 2025 | 10:23PM HKT China Resources Beer (0291.HK): Consumer & Leisure Corporate Day: Continued solid performance in May led by Heineken; Thoughts on We hosted CR Beer at our Consumer & Leisure Corporate Day on Jun 2. Key takeaways: 1) Key metrics' run-rate in May: CRB's beer volume growth in May trended at similar run-rate as in April, i.e above the volume growth of SD% in 1Q25; The blended ASP mildly increased and margin profiles performed positively towards full year target; 2) By brand, the key vo ...

In the middle of the current work week, investors were eager to take a few swigs of brewery stock Heineken (HEINY 4.02%). They were most likely encouraged by the company's announcement of a potentially very high-profile co-marketing deal with an upcoming blockbuster Hollywood film, as they pushed the company's stock 4% higher on Wednesday. Pitt stopHeineken announced that its Heineken 0.0 non-alcoholic beer is an official partner of F1: The Movie, a high-budget spectacular produced by Apple's film unit and ...

Core Insights - Heineken 0.0 has partnered with Apple Original Films for the upcoming release of F1 THE MOVIE, set to launch globally on June 25, 2025, with a campaign directed by Joseph Kosinski featuring stars Brad Pitt and Damson Idris [3][4][14] - The partnership emphasizes Heineken's long-standing association with Formula 1, having been a sponsor since 2016, and aims to challenge outdated perceptions of alcohol consumption in social settings [4][5][8] Company Overview - Heineken is recognized as the world's most international brewer, with a diverse portfolio of over 300 beer and cider brands, and a commitment to sustainability and innovation [11][12] - The company operates in more than 70 countries, employing over 85,000 individuals, and is focused on disciplined sales execution and cost management [12] Industry Context - The collaboration with F1 THE MOVIE reflects the cultural rise of Formula 1 and aims to position Heineken 0.0 at the center of this trend, promoting moderation and inclusive drinking choices [5][8] - The campaign will include exclusive content and behind-the-scenes access, engaging audiences in a broader conversation about changing social norms around alcohol consumption [7][8]

Core Insights - Heineken celebrates football fans' matchday rituals by recreating a lucky pub experience for two superstitious Arsenal fans at the UEFA Women's Champions League final in Lisbon [2][3][4] - The campaign highlights the importance of fan traditions and superstitions in sports, with Heineken aiming to acknowledge and celebrate hardcore fans of women's football [7][8] Company Initiatives - Heineken has been supporting the UEFA Women's Champions League since 2021, focusing on promoting the growth of women's football and the stories of dedicated fans [7][8] - The campaign titled "Cheers to the Superstitious Fans" emphasizes Heineken's commitment to celebrating fandom in all its forms, showcasing the brand's engagement with the football community [7][8] Research and Data - A survey conducted by Censuswide among 12,011 football fans across multiple countries revealed that 50% of fans have matchday rituals, with 46% believing these rituals can influence game outcomes [2][8]

Core Viewpoint - China Resources Beer is experiencing strong performance in the beer industry, with a focus on market share growth and shareholder returns, despite recent stock sales by the president being attributed to personal financial planning rather than company fundamentals [1][3]. Group 1: Beer Business Performance - The beer business is outperforming industry peers, with a recovery in sales growth in April after a slowdown in March, driven by Heineken's 20% growth and successful penetration into key live house channels [1]. - Super X beer has rebounded with a 10% sales growth after a decline due to rebranding last year, supported by a well-adjusted product mix that maintains low single-digit average price growth [1]. - The company aims for low single-digit growth in both sales and average price, with a projected gross margin increase of approximately 1% and double-digit profit growth through cost savings [1]. Group 2: Channel Dynamics - The sales channel is shifting towards non-immediate consumption, with immediate consumption accounting for 38% of total beer sales, where over 60% is high-end beer [1]. - Non-immediate consumption channels represent 62% of total sales, with high-end products still in early stages, contributing only 40%, but showing high single-digit growth, which will be a key driver for the group's premiumization strategy [1]. Group 3: Regional Performance and Strategy - Regionally, Jiangsu, Zhejiang, Guangdong, and Fujian are performing well, while Sichuan is affected by weak consumer demand [2]. - The white liquor business will adopt a defensive strategy by reducing sales scale and controlling operational expenses to achieve breakeven, indicating effective management of goodwill impairment risks [2]. Group 4: Financial Projections - Revenue projections for 2024A to 2027E show a gradual increase from 38,635 million to 43,216 million, with revenue growth rates of (0.8%), 3.2%, 4.1%, and 4.1% respectively [5]. - EBIT is expected to grow from 6,960 million in 2024A to 9,930 million in 2027E, with growth rates of (10.0%), 16.9%, 11.8%, and 9.2% [5]. - Reported profit is projected to rise from 4,739 million in 2024A to 6,411 million in 2027E, with adjusted profit following a similar upward trend [5].

HEINEKEN expands its Business Services network Amsterdam, 2 May 2025 - HEINEKEN N.V. announces the expansion of its Business Services network with the establishment of a new Centre in Hyderabad, India. HEINEKEN Business Services India is an addition to HEINEKEN’s existing global network of connected hubs that will provide essential services and capabilities to Operating Companies within HEINEKEN. It is expected to be operational as of Q4 2025. The business services network plays an important part in HEINEKE ...

Heineken® Celebrates Football Fandom With a Cheers to Superstitious Fans A Media Snippet accompanying this announcement is available by clicking on this link. AMSTERDAM, April 29, 2025 (GLOBE NEWSWIRE) -- Whether it's pulling on a lucky jersey or claiming the same barstool before kick-off, football fans around the world have many of their own matchday superstitions. And according to a new global survey commissioned by Heineken®, half of fans say they follow a specific ritual on game day—and nearly as many ( ...

NEW YORK, April 25, 2025 (GLOBE NEWSWIRE) -- GRAMMY® Award-nominated singer, songwriter, actor and producer, Joe Jonas teamed up with Dude With Sign (Seth Phillips) in New York City last night to create their latest social post - only this time they did so completely off their socials. Stepping away from their online feeds and into the real world, Jonas and Phillips - who have over 35 million followers between them - were joined by Victoria's Secret models Martha Hunt and Graice Carvalho, Yankees pitcher L ...