Core Viewpoint - Wealth management companies are under increasing pressure to provide personalized, timely, and insightful advice to clients, yet many advisors face operational inefficiencies, particularly due to "toggle tax" from switching between systems [2][4][6]. Fragmentation and Inefficiency Challenges - Wealth advisors operate in a fragmented digital environment, requiring frequent switching between various systems such as CRM platforms, portfolio management tools, market data terminals, and communication applications [3]. - This "toggle tax" leads to strategic burdens, increased operational costs, and significant time loss for advisors, ultimately degrading client experience and hindering competitive advantage [4][6]. Reimagining Advisor Experience - There are opportunities for firms willing to invest in digital transformation, as interoperability between platforms can create a consistent working experience for advisors [7][8]. - Enhanced access to market data, precise analysis, and actionable insights is crucial for delivering personalized, high-value, and timely advice to investors [8]. Achieving Interoperability and Smart Integration - Wealth management firms must adopt a holistic approach to digital transformation, focusing on building a connected and efficient ecosystem to support advisors' workflows [10]. - Key strategies include breaking down data silos, enhancing team collaboration, and enabling real-time insights to accelerate decision-making [10][11]. Implementing Interoperability - Achieving seamless communication between systems can eliminate redundant steps and reduce manual data entry [11]. - Standardizing workflows across the organization can enhance efficiency and ensure a consistent client experience [11]. - Centralized communication hubs can help advisors stay informed and respond quickly to client needs [11]. Empowering Advisors and Enhancing Client Experience - The future of wealth management hinges on the ability to provide personalized, data-driven advice at scale, necessitating investments in platforms and strategies to eliminate toggle tax and promote interoperability [12][14]. - By leveraging appropriate solutions and tools, firms can transform fragmented workflows into coherent and intelligent advisory processes, leading to improved efficiency and tighter team collaboration [12][14].

Sune Mortensen LSEG财富解决方案主管 在竞争白热化的财富管理领域，财富管理顾问保持服务相关性至关重要——这要求他们必须精准把握客户需 求场景并提供适配解决方案。 本文将剖析财富管理顾问面临的核心挑战，并展示一系列行之有效的解决方 案。这些方案不仅有助于公司实现规模化发展，还有助于公司在动态变革的行业中创造实质性价值。 持续保持服务相关性 首要挑战是获取完整、相关且实时的数据支持。财富管理顾问需展现对市场动态的即时掌握能力，并为客户 提供涵盖全资产类别的全景视图。 LSEG研究显示[1]，超过三分之二（68%）的受访者认为整合所有资产与负债的全景视图极具价值，并强调这是 服务机构快速构建差异化竞争优势的关键。 进一步来讲，标准化服务已无法满足客户需求。客户渴望获得个性化洞察、高效及时的反馈。同时，他们期 望财富管理顾问能够在他们有需求的时候，提供专业支持。实际调研数据也印证了这一点： 我们的进一步研究表明，33%接受顾问服务的客户认为，财富管理顾问在客户需要时（尤其是困难时期）的即 时反馈性，对客户关系价值的提升具有最关键的作用。" 以下两大领域可快速创造实质价值： 01 兼具相关性、完整性、 ...