Real-Time Tracking, Escape Alerts, and a Community-Powered Pet Finding Network Work Together to Unleash Unmatched Peace of Mind SAN FRANCISCO, Oct. 22, 2025 (GLOBE NEWSWIRE) -- Life360 now serves everyone’s favorite family member! The leading family connection and safety company today announced Life360 Pet GPS, the first pet tracker specifically designed to fit the lives of today’s connected families. The device also unlocks new features in the Life360 app, advancing the platform to become the first whole- ...

Financial Data and Key Metrics Changes - Q2 2025 revenue increased by 36% year over year to $115.4 million, driven by strong subscription and other recurring revenue [28][30] - Subscription revenue grew by 35% year over year, with core Life360 subscription (excluding standalone hardware) increasing by 38% [28][30] - Gross profit grew by 42% year over year to $90.5 million, with gross margin expanding to 78% from 75% in the prior year [30][31] - Net income improved to $7 million from a loss of $11 million in Q2 2024, and adjusted EBITDA rose to $20.3 million from $11 million [35] Business Line Data and Key Metrics Changes - Monthly Active Users (MAUs) reached 88 million, up 25% year over year, with 4.3 million new MAUs added in Q2 [7][28] - Paying circles grew by 25%, with a record net addition of 136,000 in Q2 [7][28] - International MAUs grew by 34%, and paying circles outside the US increased by 28% [8][14] Market Data and Key Metrics Changes - The company is seeing strong traction in international markets, particularly in the UK and Australia, with localized pricing strategies driving growth [8][14] - The "anxiety economy" trend indicates that nearly 80% of Americans are more likely to invest in safety during uncertain times, with 40% of parents considering safety apps non-negotiable [15] Company Strategy and Development Direction - The company aims to reach 150 million MAUs and exceed $1 billion in revenue while achieving a 35% adjusted EBITDA margin [10] - The transition to a family super app is a key focus, with plans to expand the ecosystem and deepen engagement [12][19] - The advertising platform is being developed with new products like Place Ads and Uplift, which are expected to enhance revenue streams [21][22] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in navigating the "anxiety economy" and emphasized the importance of safety and connection for families [38] - The company raised its full-year 2025 revenue guidance to a range of $462 million to $482 million, reflecting strong subscription growth and international expansion [39] Other Important Information - The company successfully raised over $275 million in Q2 through a zero-coupon convertible note, providing capital flexibility for strategic opportunities [36] - The integration of Tile devices within the Life360 app is expected to enhance user engagement and streamline onboarding [19][20] Q&A Session Summary Question: Update on pet tracking launch - The company is on track for a holiday season launch but will hold details until closer to the date [41][43] Question: Advertising products and revenue differentiation - New advertising products like Place Ads are designed to enhance user experience and provide measurable results for advertisers [45][46] Question: Top priorities for the new CEO - The focus remains on user engagement, growing the ads business, and driving international growth [53][54] Question: Trends in user engagement and conversion - The company is seeing consistent progress in user engagement and conversion rates in both the US and international markets [61][62] Question: Advertising opportunity and changes in strategy - The advertising strategy is evolving with ongoing learning and proof of concept campaigns, with no significant changes in perspective [72][73] Question: Integration with Meta and Google for advertising - The company is working with partners to deliver ads through other platforms while ensuring user data privacy [111][113]

Financial Data and Key Metrics Changes - Q2 2025 revenue increased by 36% year over year to $115.4 million, driven by strong subscription and other recurring revenue [26][28] - Subscription revenue grew by 35% year over year, with core Life360 subscription increasing by 38% [26][28] - Gross profit rose by 42% year over year to $90.5 million, with gross margin expanding to 78% from 75% [29][28] - Net income improved to $7 million from a loss of $11 million in Q2 of the previous year [32] Business Line Data and Key Metrics Changes - Monthly Active Users (MAUs) reached 88 million, up 25% year over year, with 4.3 million new MAUs added in Q2 [6][26] - Paying circles grew by 25%, with a record net addition of 136,000 [6][26] - Hardware revenue increased by 3% year over year to $12.3 million, despite promotional pricing [27] Market Data and Key Metrics Changes - International MAUs grew by 34%, and paying circles outside the US increased by 28% [7][26] - The UK and Australia showed early success with localized pricing and value-based tiering [7][26] Company Strategy and Development Direction - The company aims to reach 150 million MAUs and exceed $1 billion in revenue, targeting a 35% adjusted EBITDA margin [9][10] - The transition to a family super app is a key focus, with plans to expand into new verticals and deepen engagement [11][12] - The advertising platform is being developed with new products like Place Ads and Uplift, aimed at enhancing user experience and driving revenue [20][21] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in navigating the "anxiety economy," where families prioritize safety and connection [14][35] - The company raised its full-year 2025 revenue guidance, reflecting strong subscription growth and international expansion [36] Other Important Information - The company successfully raised over $275 million through a zero-coupon convertible note, enhancing capital flexibility [33] - The integration of Tile devices within the Life360 app is expected to streamline user experience and improve engagement [18][19] Q&A Session Summary Question: Update on pet tracking launch - The company is on track for a holiday season launch but withheld specific details on pricing and countries [37][40] Question: Advertising products and revenue impact - New advertising products, Place Ads and Uplift, were launched in Q2, focusing on in-app experiences and closed-loop measurement [43][44] Question: Top priorities for the new CEO - The CEO emphasized engaging users, growing the ads business, and driving international growth as key priorities [51][52] Question: User engagement metrics - The company reported improved engagement and conversion rates in both the US and international markets [59][62] Question: Advertising opportunity and changes in strategy - Management noted that advertising is a variable revenue stream, with ongoing learning and adjustments to strategy [71][72]