Core Viewpoint - Strutt, founded by former DJI executive Hong Xiaoping, is developing a new personal mobility device called ev¹, which aims to redefine mobility for individuals with disabilities and the elderly, moving beyond traditional electric wheelchairs [2][16]. Product Overview - The ev¹ is set to launch in early 2026 and has already garnered significant attention, winning multiple awards including the Red Dot "Supreme Honor Award" and the Best Innovation Award at CES 2026 [3][16]. - The device is designed to provide a superior mobility experience, featuring advanced functionalities such as obstacle avoidance and voice command navigation [6][20]. User Experience - Users have reported transformative experiences with ev¹, highlighting its ability to navigate various terrains and enhance their quality of life [7][10]. - The product has created a strong community, with a Facebook group that includes members from multiple countries, indicating a high level of engagement and interest [6][16]. Market Potential - The electric wheelchair market is substantial, with annual sales estimated at 1.7 to 2 million units and a market value of approximately $4 billion, growing at around 10% annually [29]. - Strutt aims to capture not only the existing wheelchair market but also the broader aging population that seeks safer and more appealing mobility solutions [16][29]. Company Vision - Strutt's mission is to leverage technology to improve lives, with a long-term goal of developing Robot Helpers that can assist in various daily tasks [15][26]. - The company emphasizes the importance of creating products that are immediately useful rather than waiting for future technological advancements [15][25]. Development Process - The development of ev¹ involved extensive user research and iterative design, focusing on user-friendly features and adaptability to different environments [30][31]. - The team has prioritized safety and reliability, conducting rigorous testing to ensure the product meets high standards before market launch [34][35]. Competitive Landscape - Strutt is aware of potential competition but believes that its first-mover advantage, combined with a focus on safety and user experience, will help maintain its market position [39][40]. - The company has filed numerous patents to protect its innovations, which include unique control mechanisms and integration of advanced technologies [39][40]. Future Outlook - Strutt is optimistic about the future of ev¹ and its potential to bridge the gap between innovative technology and practical user needs, aiming to expand its market reach and continuously improve its offerings [43][44].