Core Viewpoint - Li Auto has officially launched its AI glasses, Livis, priced starting at 1999 yuan, with a government subsidy reducing the price to 1699 yuan until December 31. This move signifies Li Auto's strategic shift towards becoming a leading global AI terminal company, aiming to innovate in the AI glasses market, which is rapidly expanding [2][4]. Market Overview - The global AI glasses market is projected to see significant growth, with shipments expected to reach 4.005 million units by 2029, reflecting a compound annual growth rate (CAGR) of 55.6% from 2024 to 2029. In 2025, global shipments are forecasted to hit 14.518 million units, with China accounting for 2.907 million units [2][4]. Product Development - Li Auto's AI glasses, Livis, are the first product from its newly established wearable robotics department, which was formed in early 2025. The company has been developing AI glasses since late 2024, treating them as a type of "robot" [3][5]. Target Audience - Livis is designed for two primary user groups: Li Auto vehicle owners, who will benefit from car control features, and technology enthusiasts, who will enjoy various lifestyle functionalities [4][7]. Technical Specifications - The Livis glasses are lightweight at 36 grams, have a battery life of 18.8 hours, and feature a wireless charging case. The product utilizes high-quality components to ensure superior performance in terms of weight, battery life, and AI responsiveness [5][6]. Software and AI Integration - Livis is powered by a self-developed embedded operating system, Livis OS, and utilizes the Mind GPT semantic model for enhanced AI capabilities. This integration aims to provide a seamless user experience across Li Auto's product ecosystem [6][7]. Strategic Partnerships - Li Auto has formed a strategic partnership with Zeiss, a global optical giant, to enhance the development of smart glasses, optimize lens services, and expand market reach. This collaboration aims to ensure high-quality lens integration with the Livis frames [8]. Sales Strategy - Li Auto emphasizes quality and user experience over aggressive sales targets, focusing on creating a reliable AI accessory rather than just a trendy consumer electronic product. The company plans to continue refining the Livis glasses and may introduce additional versions in the future [7][8].