Group 1 - Lei Jun announced a live stream on February 1 at 8 PM to showcase Xiaomi's new SU7 development and discuss recent hot topics related to Xiaomi cars, marking his third live stream in a month [3] - Xiaomi has pushed the Surge OS to older models, including the Xiaomi 12 series and Xiaomi 12S series, allowing users to check for updates [4] Group 2 - Honor is set to release new lightweight and performance laptops, expected to be launched alongside the Honor Magic V6 and a tablet, indicating a recovery in the brand's market position [6] - Honor has returned to the top five in the domestic market and is the fastest-growing brand globally in 2026, currently ranked seventh, with potential to enter the top five [6] Group 3 - OPPO held its annual meeting where Zhou Yibao won several prizes and plans to give them away to the public, indicating a positive company culture [9] - OPPO's Reno15 is the most popular model in its category, and the company ranked second in global ASP in Q4 2025, leading in revenue among domestic brands [9] - Vivo is currently focused on its New Year sales event, promoting its main models like the Vivo X300 series and Vivo S50 series, particularly appealing to photography enthusiasts [9]

Group 1 - Lei Jun postponed the New Year's Eve live broadcast due to illness, rescheduling it to January 3 at 7 PM, and is giving away 15 Xiaomi 17 Ultra phones as a gesture of goodwill [3] - Xiaomi launched a new feature for Xiaomi 17 Pro series users, allowing them to create personalized New Year goal templates for their device's back screen [3] - Xiaomi is distributing 1 million "New Year postcards" featuring highlights from the Leica imaging competition at its physical stores [3] Group 2 - OPPO released multiple new products, including the OPPO Pad Air5, priced from 1899 yuan, featuring a 12.1-inch LCD screen, MediaTek Dimensity 7300-Ultra processor, and a 10050 mAh battery with 33W fast charging [5] - The new color variant "Starry Pink" of the OPPO Reno15 is now available, maintaining the same specifications as the original version [5] Group 3 - Vivo is collecting photos taken with its phones during New Year's Eve celebrations, promoting its devices as ideal for capturing such events [7] - The Vivo X300 and S50 series are currently available for purchase, with expected discounts during the New Year period [7] Group 4 - Honor is promoting the Honor Power2, which has received IP68 and IP69K ratings for water and dust resistance, and is set to be the first new device launched in 2026 [9]

Group 1 - Huawei's market share in the domestic smartphone market has surpassed Apple's for two consecutive weeks since the launch of the Mate 80 series, reclaiming the top position [2][3] - In weeks 48 and 49, Huawei held market shares of 27.81% and 22.89% respectively, while Apple's shares were 17.12% and 18.65%, placing it in second [2][3] - The sales ranking for week 49 shows that the iPhone 17 Pro Max achieved the highest sales, followed by Huawei's Mate 80 in second place, indicating strong sales performance for both models [2][3] Group 2 - The top ten sales rankings also include models such as Honor X70, Vivo Y50 2025, OPPO Reno15, A5x, Honor 500, and Vivo Y500, listed in order [3]

Core Insights - The trend in the smartphone industry is to integrate flagship technology into mid-range models, as exemplified by the launch of Honor's 500 series targeting young consumers [1][3]. Product Features and Pricing - The Honor 500 series features the Snapdragon 8s Gen4 chip in the standard version and the Snapdragon 8 Supreme chip in the Pro version, enhancing computational power [2]. - The series is priced competitively, with the standard version starting at 2,699 yuan and the Pro version at 3,599 yuan, making it one of the more affordable options in its category [2]. - The 500 series includes features such as a 2 billion-pixel portrait mode, a slim 7.75mm body, and reverse charging capabilities with Apple devices, positioning it against Apple's Air series [5]. Market Context - The mid-range smartphone market is currently facing growth challenges, with a shift towards low-end and high-end segments, as reported by Omdia [3]. - Honor's strategy to incorporate flagship technology into mid-range devices aims to capture a larger share of the budget market [3][4]. - The previous 400 series achieved significant sales, with 6 million units sold within six months, raising expectations for the 500 series [5].