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Oracle Red Bull Racing Selects Oracle Fusion Cloud Applications Suite to Accelerate Operations
Prnewswire· 2025-06-26 12:00
Core Insights - Oracle Red Bull Racing is adopting Oracle Fusion Cloud Applications Suite to enhance efficiency and support cost cap compliance [1][2] - The team aims to replace manual financial planning processes with an integrated cloud platform to improve productivity and reduce costs [2][3] Financial and Operational Efficiency - The implementation of Oracle Fusion Applications will allow Oracle Red Bull Racing to optimize financial planning, accelerate business insights, and enhance resource allocation [3][5] - The use of Oracle Fusion Cloud Enterprise Performance Management (EPM) will increase visibility and improve planning and budgeting processes [3] Human Resources and Employee Experience - Oracle Fusion Cloud Human Capital Management (HCM) will simplify HR processes, improve payroll, and enhance talent recruitment [3] - The integration aims to provide detailed workforce insights and improve the overall employee experience [3] Fan Engagement and Customer Experience - Oracle Red Bull Racing utilizes Oracle Fusion Cloud Customer Experience (CX) to enhance fan engagement through personalized content and loyalty programs [4] Technological Advancements - The team will leverage cloud and AI technologies to drive innovation and efficiency in its operations [5] - Continuous innovation and AI-powered automation are expected to support finance and operations, contributing to greater success on and off the track [5]
AEGEAN Prioritizes Passenger Experience and Builds Loyalty with Oracle
Prnewswire· 2025-03-20 09:00
Core Insights - AEGEAN Airlines is leveraging Oracle Fusion Cloud Customer Experience (CX) to enhance personalized traveler experiences, increase revenue, and boost customer loyalty [1][3] - The airline carried over 16.3 million passengers to 162 destinations in 47 countries in the previous year, indicating a strong operational scale [2][6] - AEGEAN aims to centralize customer data from various sources to improve efficiency in customer data management and optimize decision-making based on customer insights [2][3] Company Overview - AEGEAN, along with its subsidiary Olympic Air, offers a total of 19.7 million seats across 47 countries, with a network of 250 direct routes [6] - The airline operates a fleet of 83 aircraft, including the latest Airbus 320 and 321 neo, and has been recognized as the Best Regional Airline in Europe for 13 consecutive years [6][7] - AEGEAN's annual revenue recently surpassed €1.7 billion, reflecting its growth and success in the regional airline market [7] Technology and Innovation - The implementation of Oracle Cloud CX has enabled AEGEAN to unify customer data, enhance customer service, and optimize marketing programs [3][4] - Oracle Unity Customer Data Platform allows AEGEAN to develop comprehensive customer profiles for predictive personalization across various channels [3] - The use of AI innovations within Oracle Cloud CX helps AEGEAN analyze connected data, improve operational efficiency, and enhance customer experiences [4]