Summary of Inbound Travel Retail in China Industry Overview - The inbound travel retail market in China is projected to grow from **US$14 billion in 2024 to US$60 billion by 2034**, representing a **15% CAGR** [1][10][27] - By 2034, inbound travel retail is expected to account for **25% of China's total travel retail market**, up from **10%** in previous years [10][27] Key Drivers of Growth - **Globally Known Brands**: The presence of well-known brands and competitive pricing is attracting international tourists [4][10] - **Improved Shopping Experience**: The introduction of tax-free shopping (TFS) and instant tax refunds is enhancing the shopping experience for inbound tourists [5][10][31] - **Policy Support**: Recent policy changes are aimed at expanding tax-free shopping and improving infrastructure to support inbound tourism [26][48] Tax-Free Shopping Impact - The tax-free shopping market is expected to grow from **<US$0.5 billion in 2024 to US$20 billion by 2035** [94] - The **instant tax refund system** was expanded nationwide in April 2025, significantly increasing the number of malls offering this service from **2 to 17** among the top 20 malls in China [5][34][98] - Retail sales with tax refunds in cities like Shenzhen and Shanghai have shown remarkable growth, with increases of **160% and 75% YoY**, respectively, in the first half of 2025 [35][103] Competitive Pricing - Chinese brands offer products at **20-50% lower prices** compared to international markets, making them attractive to tourists [4][29] - Imported luxury goods in China are competitively priced, often similar to or lower than prices in key Asian markets [29][74] Market Segmentation - The inbound travel retail market is primarily driven by international tourists, excluding visitors from Hong Kong, Macau, and Taiwan, who are expected to contribute significantly to growth [27][45] - The duty-free market is also gaining traction, with projections of **US$5 billion in spending by inbound tourists by 2035** [36] Implications for Retailers - Retailers, malls, and duty-free operators in China are expected to benefit the most from the growth in inbound tourism [6][40] - Companies like **CR Land, Hang Lung Properties, and CTG Duty Free** are identified as key beneficiaries [43] Risks and Challenges - Potential dilution of the Hong Kong retail market due to increased competition from mainland China [6][40] - The need for improved tax refund services and training for sales staff to facilitate the shopping experience for tourists [39] Conclusion - The inbound travel retail market in China is at a pivotal point, with significant growth potential driven by favorable policies, competitive pricing, and an enhanced shopping experience. Retailers and duty-free operators are well-positioned to capitalize on this trend, although challenges remain in execution and market competition.

Summary of Key Points from the Conference Call Industry Overview - The conference call primarily discusses the **China Consumer Appliances** industry, focusing on **home appliances** and **small kitchen appliances** sales trends for April 2025 and the first four months of 2025 (4M25) [2][3][5]. Core Insights and Arguments - **Sales Recovery**: Home appliance sales showed a steady recovery in April 2025, with major categories experiencing year-over-year (YoY) growth due to trade-in subsidies and a low base effect. The upcoming air conditioning (AC) peak season is expected to further boost sales [2][3]. - **Robotic Vacuum Cleaners (RVC)**: RVCs maintained strong sales momentum, with online retail sales growing by **67% YoY** in 4M25, driven by new product launches and trade-in subsidies [2][4]. - **Impact of US Tariffs**: The reduction of US tariffs on home appliances from **145% to 30%** is anticipated to improve market sentiment and earnings for home appliance companies in 2025 [2]. - **Pricing Pressure**: Despite the sales recovery, there is ongoing pricing pressure, particularly for ACs and refrigerators, with online average selling prices (ASPs) dropping by **3% and 4% YoY**, respectively [3][4]. Sales Performance by Category - **Major Appliances**: - Offline sales for ACs, washing machines (WMs), refrigerators, and range hoods rose **12%**, **17%**, **17%**, and **44% YoY**, respectively. Online sales showed a mixed performance with ACs up **35%** but WMs only **11%** [3][9]. - Haier gained market share in WMs, with online and offline value shares increasing to **37.2%** and **40.1%**, respectively, attributed to the successful launch of new products [3]. - **RVC Sales**: - RVC online sales grew **81% YoY** in April, with brands like Dreame and Narwal leading the market with **102%** and **101%** growth, respectively [4]. - **Small Kitchen Appliances**: - Online sales for small kitchen appliances rebounded, with growth rates between **3% and 11% YoY**, and ASPs increased by **1% to 15% YoY**. However, price pressures are expected to persist [5]. Additional Important Insights - **Market Sentiment**: The overall market sentiment is expected to improve as the industry enters the AC peak season, benefiting from a lower sales base from the previous year [2]. - **Competitive Landscape**: Xiaomi continues to gain share in ACs but has plateaued in WMs and refrigerators, while Haier's innovative products have helped increase ASPs in the WM segment by **12% YoY** [3][4]. - **ASP Trends**: The ASPs for various appliance categories are under scrutiny, with some categories experiencing declines, indicating potential challenges ahead for manufacturers [3][5]. This summary encapsulates the key points discussed in the conference call, highlighting the recovery trends, competitive dynamics, and pricing pressures within the China Consumer Appliances industry.