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新国标"洗牌"充电宝?智融科技以高集成电源管理芯片抢滩全场景市场
半导体芯闻· 2025-11-02 01:39
Core Viewpoint - The new national standard for power banks, effective from August 15, 2025, marks a critical transition for the industry from "wild growth" to "high-quality development," creating strategic opportunities for companies with core technology [2][12]. Group 1: New National Standard - The new standard raises requirements for battery quality, circuit safety, heat control, and durability, aligning industry standards with international advanced levels [2]. - The implementation of this policy will eliminate many manufacturers lacking core technology and compliance, fostering a fairer competitive environment for capable chip design companies [2][12]. Group 2: Zhuhai Zhirong Technology's Product Line - Zhuhai Zhirong Technology has developed a comprehensive product matrix for mobile power SoC, addressing various market segments from entry-level to flagship products [3][5]. - The classic model SW6236 supports 22.5W fast charging and complies with new battery standards, ensuring safety and performance [3][4]. - The mid-range model SW6306 supports 30W to 100W and integrates a bidirectional boost and buck controller, catering to mainstream consumer needs [4]. - The high-end model SW6309 and flagship models SW7201/SW7226 offer advanced features like multi-port output and high power levels, targeting high-demand users [5][6]. Group 3: Competitive Advantages - Zhuhai Zhirong Technology's high integration SoC technology simplifies power bank design while meeting new safety and compatibility standards [6]. - The company has evolved its core competitiveness from pure technical advantages to a comprehensive strength combining R&D, market, and ecosystem [6][12]. Group 4: Future Outlook - The company is expanding its market presence into AI hardware, with successful applications of its chips in various AI devices [9]. - Zhuhai Zhirong Technology is also broadening its technology advantages to various applications, including vehicle chargers and outdoor energy storage [10]. - Continuous investment in R&D will enhance the integration, efficiency, and intelligence of SoC chips, positioning the company as a leader in setting industry standards [11][12].