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光伏生死局:行业打响“反内卷”保卫战,企业“减产自救”
Nan Fang Du Shi Bao· 2025-07-08 15:51
Core Viewpoint - The photovoltaic industry is facing severe price competition, leading to significant losses for companies, prompting a call for "anti-involution" measures to ensure sustainable development and product quality improvement [1][3][10]. Industry Overview - The Central Economic Committee has mandated the regulation of low-price competition in the photovoltaic sector, aiming to enhance product quality and facilitate the exit of outdated production capacity [1][10]. - The photovoltaic sector has seen a strong rebound in stock prices since early July, with companies like Tongwei Co., Ltd. and Longi Green Energy experiencing significant gains [1]. Financial Performance - Longi Green Energy reported a revenue of 82.58 billion yuan in 2024, a year-on-year decline of 36.23%, with losses exceeding 8.6 billion yuan, marking a staggering drop of 180.15% [3][6]. - The gross margin for Longi's silicon wafer and rod segments was reported at -14.31%, a decline of 30.19%, while the module and battery segments had a gross margin of only 6.27%, down 12.11% [5][6]. Market Dynamics - The photovoltaic industry is experiencing a supply-demand imbalance, leading to excessive competition and price drops that have resulted in many companies operating at a loss [3][7]. - The price of photovoltaic glass has significantly decreased, with a 24% drop for 2.0mm glass and an 18% drop for 3.2mm glass expected in the first half of 2025 [7][10]. Production Adjustments - In response to the ongoing price competition, major photovoltaic glass manufacturers have agreed to collectively reduce production by 30% starting in July [8][10]. - Many silicon wafer manufacturers are also planning to cut their operating rates by approximately 40% to mitigate losses and stabilize prices [10]. Regulatory Response - The manufacturing sector's recent meetings have emphasized the need for comprehensive governance of low-price competition and the promotion of product quality to achieve healthy and sustainable industry growth [1][10].