深圳市漫步者科技股份有限公司 投资者关系活动记录表 证券代码：002351 证券简称：漫步者 深圳市漫步者科技股份有限公司投资者关系活动记录表 编号：PR2025071801 1 深圳市漫步者科技股份有限公司 投资者关系活动记录表 用液态硅胶材质，IP67 等级防水；一拖二主动降噪领夹式无线麦 克风 NeoMic Go；电竞子品牌发布 A5 空间音频电竞头戴式耳机， 实现 360°头部追踪和"零"延时；Hi-Fi 级强磁四核双动圈游戏 耳机"战擎"；花再子品牌发布 Halo Nano 潮酷便携音响，搭载 "深渊氛围灯"，给足音乐仪式感；潮酷赛博便携式音箱 NEW PLAY，1.1 声学系统强劲发声，户外释放震撼声浪；全球首发深 渊字幕音箱 Halo PixelBar，动态屏可显示歌词、定制主题、文字 创作、消息跨屏同步等，营造沉浸式声光空间；Doo Ace 时尚复 古小型头戴式耳机，兼具高颜值、舒适戴、稳贴合、好音质。 公司的"漫步者摘要提取算法"、"漫步者机器翻译算法" 已经完成了国家互联网信息办公室关于深度合成服务算法的备 案，各类 AI 功能已经开始在公司的无线耳机产品中应用。如配合 漫步者自主的"Ed ...

Group 1: Financial Performance - In 2024, the company achieved total revenue of 2.943 billion CNY, a year-on-year increase of 9.27% [1] - Gross margin reached 40.35%, an increase of 3.02% compared to the previous year [1] - The headset and earphone series generated revenue of 1.841 billion CNY, with a growth of 2.79% and a gross margin of 39.61% [1] - The audio series achieved revenue of 1.1 billion CNY, a year-on-year increase of 20.39% and a gross margin of 41.31% [1] - Domestic sales revenue was 2.312 billion CNY, up 11.57% year-on-year, with a gross margin of 39.73% [1] - Export revenue was 0.631 billion CNY, a year-on-year increase of 1.61%, with a gross margin of 42.62% [1] - The company reported a net profit attributable to shareholders of 429 million CNY, a year-on-year increase of 13.66% [1] Group 2: Recent Developments and Product Launches - The company launched several high-end products, including the NeoBuds Pro3 and S300 flagship speakers [2] - New products in the TWS segment include the TWS X1 Evo and TWS Lolli Pro 3i, with features like lightweight design and extended battery life [2] - The company is focusing on the rapidly growing open-ear headphone market, with over ten models launched [2] - The company has established a multi-brand strategy, introducing brands like "AIRPULSE" and "HECATE" to target different consumer segments [2] - Continuous investment in product differentiation and innovation is planned to enhance brand presence globally [2]