The addition of XREAL expands Drone Nerds' portfolio into wearable augmented reality technology that transforms how people experience content and visualize information. XREAL's lineup of AR glasses, spatial computing devices, and accessories delivers immersive virtual screens, high-quality Micro-OLED displays, spatial audio, and mobile interaction for entertainment, gaming, and productivity. "XREAL brings innovative wearable display technology to our portfolio, expanding the ways customers can engage with i ...

Core Insights - XREAL has launched its latest consumer AR glasses, XREAL One Pro, which has already garnered significant consumer interest with over 26,000 online reservations on JD platform [1][3] - The company has maintained its position as the global sales leader in the AR sector for three consecutive years and is projected to become the second-largest market share holder after Meta by Q1 2025 [3] - XREAL's advancements in optical modules and computing architecture have led to a 38% increase in the field of view (FoV) to 57 degrees, enhancing user experience [3][4] - The introduction of the X1 chip has resolved key issues related to computing power distribution, latency control, and bandwidth optimization, achieving a low latency of 3 milliseconds [3][4] - XREAL One Pro supports both 3DoF and 6DoF experiences, allowing seamless connectivity with various devices, thereby improving work and entertainment efficiency [3][4] Product Innovations - The XREAL Eye, a detachable portable camera, weighs only 2 grams and features a 12-megapixel module, enhancing the One series from 3DoF to 6DoF spatial anchoring [4] - The camera supports various functionalities including photo capture, video recording, gesture recognition, and AI capabilities, addressing concerns about battery life [4] - XREAL has partnered with Google to develop Project Aura, the first smart glasses compatible with the Android XR platform, featuring a split architecture design and XREAL's proprietary X1S chip [4][6] Industry Positioning - The company is positioned at the forefront of the AR/VR market, leveraging advancements in AI technology to enhance user experiences [6] - XREAL aims to create a historically significant product and is optimistic about leading the space computing trend, which is expected to become the core of the next generation of computing terminals [6] - The company will participate in the 2025 World Artificial Intelligence Conference (WAIC) in Shanghai, showcasing its latest technologies and products [6]

Core Viewpoint - XREAL has launched its new flagship product, XREAL One Pro, which aims to redefine the consumer-grade AR glasses experience, showcasing significant advancements in performance, display, and interaction capabilities [2][4]. Product Launch and Market Performance - XREAL One Pro is now available for pre-order on platforms like JD.com and Tmall, with over 26,000 online reservations on the launch day [2]. - In 2024, XREAL One achieved a global shipment of over 10,000 units within 45 hours, generating sales exceeding 10 million yuan [5]. - XREAL has maintained its position as the global sales leader in the AR sector for three consecutive years, with a market share in 2024 that surpasses the combined total of its second, third, and fourth competitors [2]. Technological Advancements - The XREAL One Pro features a groundbreaking 57-degree field of view (FoV), setting a new benchmark for consumer-grade AR glasses [7]. - The new X Prism optical engine technology, developed in-house, utilizes PIR total reflection optical principles to enhance visual clarity and expand the viewing area by over 63% compared to the previous model [7]. - The device incorporates the X1 spatial computing chip, which addresses critical issues such as power distribution, latency control, and bandwidth optimization, achieving a low latency of 3 milliseconds [7][8]. User Experience and Compatibility - XREAL One Pro supports seamless connectivity with various devices, including Windows PCs, Android phones, Macs, iPhones, and Steam Decks, enhancing multitasking capabilities for users [8]. - The product is designed to provide an optimal experience in both work and entertainment settings, as stated by the CEO [8]. Awards and Recognition - XREAL has been recognized as the most innovative company in the XR field by Fast Company and is the only Chinese company to receive this honor [10]. - The X1 chip has won the 2025 Edison Award Gold and has received accolades for innovative product design, including the Red Dot Design Award and iF Design Award [10]. Future Developments - XREAL is collaborating with Google on the Project Aura, a next-generation smart glasses project that will feature the X1S chip, specifically designed for the Android XR platform [15][18]. - Project Aura is expected to launch in 2026 and aims to set a new technical standard for smart glasses within the Android XR ecosystem [18]. - The company envisions creating a significant new industry ecosystem, potentially worth trillions, through advancements in smart glasses technology [18].

Core Insights - The global AR/VR market is projected to grow at a compound annual growth rate (CAGR) of 31.7% from 2024 to 2031, increasing from $23.73 billion in 2024 to $214.82 billion by 2031 [1] - XREAL, a leading brand in smart glasses, launched its new flagship AR glasses, XREAL One Pro, priced at 4,299 yuan, with over 26,000 pre-orders on JD.com, indicating strong market interest [1] Industry Overview - The AR/VR industry is experiencing significant growth opportunities, with a forecasted exponential increase in market size [1] - The smart glasses sector is evolving towards three product forms: AI glasses, immersive devices, and AR glasses, with XREAL focusing on the AR segment [4] Company Developments - XREAL has introduced the XREAL One Pro, featuring a groundbreaking 57-degree field of view (FoV) enabled by its proprietary X Prism optical engine technology, enhancing the user experience [4] - The company aims to achieve full profitability by 2026 and has established a professional team to track developments in AI glasses technology, although it will not rush to launch AI products this year [5] - XREAL also unveiled the XREAL Eye, a detachable camera that enhances the functionality of the One series, allowing for 6DoF spatial anchoring and various interactive features [5] Future Prospects - XREAL is set to move to a new headquarters in Zhangjiang, Pudong, with aspirations to create a trillion-dollar new industry ecosystem [6] - The company is collaborating with Google on Project Aura, a next-generation smart glasses product that integrates XREAL's upgraded X1S chip and is expected to launch in 2026 [6]

Core Insights - XREAL has launched its new flagship product, XREAL One Pro, which features a groundbreaking 57-degree field of view (FoV), representing a more than 63% increase in visible area compared to its predecessor, XREAL One [1][2] - The XREAL One Pro is designed for seamless connectivity with various devices, including Windows PCs, Android phones, Macs, iPhones, and Steam Decks, enhancing its usability [1] - The product utilizes XREAL's proprietary X1 spatial computing chip, which addresses key issues such as power distribution, latency control, and bandwidth optimization, achieving a low latency of 3 milliseconds [2] - The XREAL One Pro is priced at 4,299 yuan and has begun online pre-orders in the domestic market, with special promotions available on e-commerce platforms [2] - XREAL has also introduced a detachable portable camera, XREAL Eye, which supports various functionalities including photo capture, video recording, gesture recognition, and AI features [2] - A collaboration with Google is underway for the development of Project Aura, a new generation of smart glasses set to launch in 2026, which will support the Android XR platform and aim to enhance mixed reality experiences [2][3] - The industry consensus is that smart glasses are poised to become a key mobile terminal in the AI era, with XREAL aiming to create a historically significant product akin to the "iPhone moment" in the space computing era [3]

引领全球AR技术革新。 本文为IPO早知道原创 作者｜Stone Jin 微信公众号｜ipozaozhidao 据IPO早知道消息，作为全球顶尖的AR科技公司，XREAL日前亮点CES 2025，不仅展示了最新的 XREAL One系列产品和创新体验，为全球观众呈现AR的无限可能；还携手宝马、Google、高通、 Bose等国际前沿科技公司，共同定义AR技术的新边界。 在CES 2025的首日，XREAL凭借卓越创新与优质体验，在CES 2025斩获多项大奖。其中包括两 项「CES创新奖」，该奖项被誉为全球消费技术领域最具影响力的荣誉之一，专注于表彰在产品设 计和工程技术方面达到极高标准的企业和产品。 XREAL One系列全球首秀： 开启消费级AR眼镜2.0「芯」时代 作为CES 2025的明星产品，XREAL One系列凭借其卓越的性能和独特的设计吸引了众多观众的目 光。该系列产品搭载了XREAL自研的X1空间计算芯片，实现了先进的原生3DoF空间计算能力，为 用户提供更极致的沉浸式增强现实体验。X1芯片作为全球首款专为OST AR眼镜定制的自研芯片， 将延迟降低至3毫秒，大幅提升了AR体验的流畅性和稳定 ...