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Xiaomi Life 车载磁吸纸巾盒
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小米 YU7「车规级」纸巾盒被骂卖太贵,雷军回应
Sou Hu Cai Jing· 2025-07-03 16:10
Group 1 - The core product, Xiaomi YU7, was launched at a starting price of 253,500 yuan and achieved over 200,000 pre-orders within just 3 minutes of the launch event, setting a new industry record [1] - The Xiaomi YU7 is designed around the company's "smart home and vehicle" strategy, featuring multiple IoT hardware adaptation points and accessory storage spaces, including 16 magnetic suction points [1] - A car-mounted magnetic tissue box, priced at 169 yuan, has been made available on the Xiaomi Automotive App store [3] Group 2 - There has been public debate regarding the high price of the tissue box, prompting Xiaomi's CEO Lei Jun to address the issue during a live stream [8] - Lei Jun explained that the tissue box's design involved complex materials and manufacturing processes, which initially failed to pass automotive standards, leading to significantly increased costs [10] - The Xiaomi Life car-mounted magnetic tissue box is specifically designed for automotive environments, capable of withstanding temperatures from -30°C to 95°C without deformation or demagnetization [11][14] Group 3 - The tissue box features a dual-layer structure with non-exposed magnets, made from high-temperature PU leather and ultra-fine fiberglass, providing a premium feel [14] - The pricing of the tissue box is considered reasonable in the context of the Xiaomi YU7's price, suggesting that those who have already committed to purchasing the vehicle are unlikely to be deterred by the additional cost of the accessory [17]