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Amazon is taking on Walmart's rural dominance with its latest delivery push
Business Insiderยท 2025-06-25 21:14
Group 1 - Amazon is expanding its same-day and next-day delivery service to over 4,000 smaller communities, enhancing its stock of everyday essential items at delivery stations [1][2] - The competition between Amazon and Walmart intensifies as both companies target rural markets, with Walmart having a strong presence through its 4,600 stores located within 10 miles of 90% of the US population [2][3] - Rural households account for approximately 20% of personal consumption spending in the US, equating to $1 trillion annually, which presents a significant opportunity for Amazon [4] Group 2 - Walmart is recognized as the leading grocery retailer in the US, while Amazon offers a vast assortment of products for delivery [5] - Both companies are leveraging their strengths; Walmart is promoting its marketplace for diverse products, while Amazon is utilizing AI to optimize inventory for same-day delivery of essential items [6] - Groceries are a key driver for both companies' delivery services, with a higher percentage of urban shoppers ordering groceries online compared to rural shoppers, indicating potential growth in rural areas [7][8]