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Meet The 40 D2C Brands From Inc42’s Sixth Cohort Of D2CX
Inc42 Media· 2026-02-28 11:30
Core Insights - D2CX has supported 300 D2C brands since its launch, providing hands-on guidance and mentorship to help founders achieve growth milestones [1][3] - The sixth edition of D2CX concluded with 40 D2C brands participating, covering various categories such as beauty, fashion, food, and wellness [1][4] - India's e-commerce sector is projected to exceed $400 billion by 2030, with D2C brands accounting for nearly 23.7% of total e-commerce funding from 2014 to 2024 [1] Industry Overview - The D2C model has transitioned from niche to mainstream, focusing on ownership, community, and control over distribution [2] - Early-stage founders face challenges such as high customer acquisition costs, fragmented channels, and shrinking margins, necessitating more than just capital to scale [2] D2CX Program Details - Launched two years ago, D2CX is a structured 12-week program aimed at enhancing execution for early-stage D2C brands through operator-led mentorship and tactical growth strategies [3] - The program has successfully enabled over 300 D2C brands to improve operational efficiencies and accelerate growth [3] Cohort Highlights - The sixth cohort included 40 founders who engaged in strategy sessions, peer exchanges, and personalized guidance from experienced D2C founders and investors [4] - The brands in the sixth cohort represent a diverse mix of categories, including FMCG, adult wellness, pet food, luxury fashion, and more [4] Brand Performance Metrics - Aglo, an FMCG food brand, has an average monthly recurring revenue (MRR) of ₹2.5 lakh, with 60% of sales from offline channels [6] - Besharam, a wellness products retailer, reports an MRR of ₹1.5 crore, with 90% of sales from its website [9] - Clumsy Bumsy, a pet food brand, achieves an MRR of ₹35 lakh, generating all sales through its own D2C website [11] - Cycle of Samsara, a luxury fashion resale platform, has an MRR of ₹15,000 and operates with over 50 SKUs [13] - Dimorra Club, a luxury fashion brand, reports an MRR of ₹3.6 lakh, with 100% of sales online [14] - Druzy Dust, a jewellery brand, has an MRR of ₹50,000, with 65% of sales from offline channels [16] - EatNack, a clean-label food brand, achieves an MRR of ₹3.5 lakh, with 70% of sales from marketplaces [18] - Esthe Essentials, a skincare brand, reports an MRR of ₹2 lakh, operating with 4-5 SKUs [20] - Frais Farms, a fresh food brand, has an MRR of ₹10 lakh, generating all sales online [23] - GAMTA Organic Incense, a wellness brand, reports an MRR of ₹4 lakh, with 70% of sales from offline channels [26] - Godhuli, a fashion brand, has an MRR of ₹5 lakh, with 100% of sales online [28] - Great Outdoors, an adventure gear brand, reports an MRR of ₹1.25 lakh, with 80% of sales offline [30] - HS925, a silver jewellery brand, has an MRR of ₹3 lakh, operating with over 50 SKUs [32] - iAMORY, a fine jewellery brand, reports an MRR of ₹1.5 lakh, with over 50 SKUs [34] - ID Shoes, a footwear brand, has an MRR of ₹30 lakh, with 90% of sales offline [38] - JiViSa Wellness, a clean-label wellness brand, reports an MRR of ₹15 lakh, with 92% of sales from B2B channels [41] - Kokos Natural, a clean-label foods brand, has an MRR of ₹7 lakh, with 60% of sales from marketplaces [43] - Lesscare, a minimalist skincare brand, reports an MRR of ₹1.64 lakh, with 95% of sales online [46] - Little Future Founders, an edtech brand, has an MRR of ₹1.5 lakh, with no offline presence [49] - MIJA, a jewellery brand, reports an MRR of ₹25 lakh, operating fully online [52] - MyORL-Care, an oral healthcare startup, has an MRR of ₹70,000, generating all sales online [54] - Nari'yal Cosmetics, a coconut-based beauty brand, reports an MRR of ₹45 lakh, with 100% of sales online [56] - Nazrana Chikan, a fashion brand, has an MRR of ₹1.5 crore, with 80% of sales offline [59] - Pexpo, a hydration products brand, reports an MRR of ₹20 crore, with 55% of sales from marketplaces [62] - PROMUNCH, a snack brand, has an MRR of ₹27 lakh, with 50% of sales offline [64] - Sanjana Reddy Designs, a menswear brand, reports an MRR of ₹1.2 lakh, with 11-20 SKUs [66] - SEXSEA & Billion Dollar Club, a beauty brand, operates with 21-50 SKUs, with 100% of sales online [69] - Sitaram Ayurveda, a wellness brand, has an MRR of ₹30 lakh, with 80% of sales offline [71] - Sockscarving, a sock brand, reports an MRR of ₹1.5 crore, with over 50 SKUs [73] - Taazo Paneer, a dairy brand, has an MRR of ₹3 lakh, with sales driven through WhatsApp [76] - The Cocktail Shop, a barware brand, reports an MRR of ₹5 lakh, with sales split evenly between offline and online [79] - The Pony and Peony Co., a kidswear brand, has an MRR of ₹40 lakh, with 50% of sales online [82] - Tiny Jewels, a children's jewellery brand, reports an MRR of ₹2 lakh, with over 50 SKUs [84] - Urbanrac, a children's apparel brand, has an MRR of ₹1 lakh, with over 50 SKUs [86] - VaYou, an Ayurvedic skincare brand, reports an MRR of ₹1 lakh, with 90% of sales online [89] - Vaanaya Health, a children's nutrition brand, has an MRR of ₹1.25 lakh, generating all sales online [93] - Vito Moda, a menswear brand, reports an MRR of ₹1.5 lakh, with 90% of sales offline [95] - Wave Of Wellness, a body care brand, has an MRR of ₹25,000, generating all sales online [97] - YELL, a linen apparel brand, reports an MRR of ₹50 lakh, with 99% of sales offline [99] - Ytaminz Fashion, a women's ethnic-wear brand, has an MRR of ₹1.03 lakh, generating all sales online [101]
Afghanistan seeks new trade routes as Pakistan ties sour
The Economic Times· 2025-11-21 03:23
Core Insights - The ongoing trade tensions between Afghanistan and Pakistan have escalated since the Taliban's takeover in 2021, with Afghanistan seeking to diversify its trade routes away from Pakistan due to accusations of harboring militants [1][10] Trade Dynamics - Pakistan is Afghanistan's primary trading partner, accounting for 45% of Afghan exports in 2024, with over 70% of these exports, valued at $1.4 billion, consisting of perishable goods like figs, pistachios, grapes, and pomegranates [2][5] - The closure of the border on October 12 due to cross-border violence has resulted in significant losses exceeding $100 million for both countries, affecting around 25,000 border workers [5][10] Shifts in Trade Partnerships - In response to the border closure, Afghanistan is increasing trade with Iran and Central Asia, with trade volumes reportedly rising by 60-70% since mid-October [6][7] - Afghanistan has begun exporting apples and pomegranates to Russia, which is the only country to officially recognize the Taliban government [7] Export Challenges - Afghanistan faces challenges in exporting its agricultural products due to a lack of refrigerated storage, prompting calls for urgent exports to prevent spoilage [8] - The Taliban government is promoting Iran's Chabahar port as an alternative to Pakistan's ports, although it is noted to be more expensive and further away, compounded by US sanctions on Iran [9] Economic Impact - The trade war is impacting both economies, with Afghan produce nearly disappearing from markets in Pakistan, leading to significant price increases for items like grapes and tomatoes [10][11] - The Pakistan Afghanistan Joint Chamber of Commerce and Industry (PAJCCI) has warned of escalating costs due to shipping containers being stuck in Pakistan, incurring daily charges of $150-$200 [12]
X @Bloomberg
Bloomberg· 2025-08-14 08:04
The investors who think hazelnuts will be the next pistachios https://t.co/ay3yCIgpm5 ...
Why pistachios are everywhere right now
Bloomberg Television· 2025-07-02 07:00
Market Trends - Pistachios are gaining popularity, evidenced by their use in croissants, Starbucks lattes, and Dubai-style chocolate treats, driven by their appealing taste and visual appeal on social media [1] - Influencers are promoting pistachios through recipes for ice creams, tiramisus, and puddings, indicating sustained interest [3] Industry Dynamics - American pistachio growers experienced a record crop in the year Dubai chocolates went viral and anticipate exceeding that record in the upcoming harvest [2] - The industry faces the challenge of maintaining pistachio's popularity to avoid price pressures from the mega harvest [2] - Wonderful Pistachios is investing in a multi-million dollar ad campaign to position pistachios as a competitive savory snack [2] Trade and Production - The US ships roughly 60% to 70% of its pistachio production abroad, making it heavily reliant on international markets [3] - Planted trees are expected to increase pistachio production in the coming years, highlighting the need for sustained demand [3] - President Trump's trade policies introduce uncertainty for the pistachio industry [3]