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消费新格局-中国打造国际消费中心
Cushman & Wakefield· 2025-02-09 00:28
Investment Rating - The report does not explicitly provide an investment rating for the industry Core Insights - The report emphasizes the transition of China's economy from high-speed growth to high-quality development, with a focus on expanding domestic demand as a strategic foundation for the next decade [3][7] - The establishment of international consumption center cities is highlighted as a key initiative to enhance domestic consumption and connect with global markets [10][24] - The report identifies emerging consumer trends, particularly among the middle class, young urbanites, and the elderly, who are becoming the main drivers of consumption in China [3][64] Summary by Sections Section 1: Decoding Consumer Trends - The report discusses the rise of the middle class in urban clusters, which now accounts for 82.5% of China's middle-income group, and their evolving consumption behaviors towards self-pleasing and experiential spending [66][64] - It notes that over 50% of surveyed consumers plan to increase spending on social interactions, travel, and leisure activities in 2023 [67] - The concept of "self-pleasing consumption" is categorized into social, immediate, and developmental types, reflecting a shift in consumer priorities [68] Section 2: Leveraging Urban Consumption Potential - The report outlines the potential of urban consumption centers to drive economic growth by integrating various consumer resources and enhancing the shopping experience [10][54] - It highlights the importance of creating new consumption scenarios and promoting the "first store economy" to stimulate consumer spending [5][6] - The report emphasizes the role of urban clusters in optimizing resource allocation and enhancing the quality of life for residents through improved commercial environments [49][54] Section 3: Summary of Key Points - The report summarizes the significance of international consumption center cities in promoting sustainable economic growth and enhancing consumer experiences [10][24] - It discusses the expected increase in the middle-income population, projected to exceed 50% by 2030, which will further drive consumption demand [35] - The report also highlights the importance of integrating traditional culture into modern consumption practices, with a significant percentage of consumers willing to pay for products that embody Chinese cultural elements [80][81]
可持续城市环境建设, 筑造城市可持续
Cushman & Wakefield· 2025-02-09 00:28
大中华区研究部 可持续城市 环境建设, 筑造城市可持续 从中国的实践中寻找启示 2023年5月 绿色系列聚焦可持续发展领域 是戴德梁行大中华区 思想领导力系列研究成果 可持续城市环境建设,筑造城市可持续 1 CONTENTS 目录 2 戴德梁行研究部 摘要 04 引言 06 一个积极变化 07 15 分钟城市 08 中国发展近况 12 政策方针 13 总体城市规划 14 URBAN ENVIRONMENTAL SUSTAINABILITY FOR SUSTAINABLE URBAN ENVIRONS 可持续城市环境建设,筑造城市可持续 3 15 城市公共空间 18 以交通为导向型的发展(TOD) 20 生态解决方案 25 净零排放建筑 31 要点总结 32 附录 40 业务联系人 42 研究团队联系人 摘要 新冠肺炎疫情引发了对我们传统生活方式的质疑,全球 许多员工现在都在远程工作,且更多的时间是在家附近 几公里范围内生活。与此同时,由于我们的气候正在加 速恶化,可持续性成为了决策、行动和日常事务中需要 考虑的首要议题。 可持续城市环境建设,筑造城市可持续 5 引言 经济发展、宜居性和减少温室气体(GHG)排 ...
大连写字楼及零售市场报告
Cushman & Wakefield· 2025-02-09 00:28
大连写字楼与零售市场概况 2017年第一季度 宏观经济概况 2 大连宏观经济概况 北中国区主要城市经济数据(2016年) | | 大连 | 天津 | 青岛 | 沈阳 | 西安 | | --- | --- | --- | --- | --- | --- | | 人口(万) | 595.6 | 1,547(2015年) | 920.4 | 829.2 | 871(2015年) | | 面积(市区) (平方千米) | 2,415(2015年底) | 183 | 1,471 | 3,495 | 10,108(2015年) | | 地区生产总值(亿元) | 8,150 | 17,885.4 | 10,011.3 | 6,712 | 6,257.2 | | 第三产业生产总值(亿元) | 3,162.2(2016 Q3) | 9,661.3 | 5,479.6 | 2,562.7(2016 Q3) | 3,827.4 | | 失业率 | 2.9% | 3.5% | 3.1% | 3.1% | 3.4%(2015年) | | 社会消费品零售总额(亿元) | 3,410.1 | 5,635.8 | 4,104.9 | 3,98 ...
香港人才住房报告 : 新的利基行业
Cushman & Wakefield· 2025-02-09 00:28
Investment Rating - The report does not explicitly provide an investment rating for the talent housing sector in Hong Kong Core Insights - The talent housing market in Hong Kong is emerging due to the increasing influx of foreign professionals and non-local students, driven by government policies aimed at attracting and retaining talent [3][8][32] - The demand for various housing solutions, including student housing, co-living, and multi-family assets, is rising due to limited on-campus accommodation and high living costs in the private housing market [3][32][43] - The government has introduced several talent attraction policies, including the Talent Admission Scheme and the Quality Migrant Admission Scheme, to enhance the city's competitiveness [8][9][10] Summary by Sections 1. Policy Initiatives - The Hong Kong government has implemented various policies to attract talent, including the introduction of the Top Talent Pass Scheme (TTPS) and enhancements to the Technology Talent Admission Scheme (TechTAS) [9][11][12] - The government aims to increase the supply of youth hostels and has outlined strategies to address housing needs for young professionals [22][23] 2. Market Dynamics - The total number of foreign professionals and non-local students in Hong Kong has shown a compound annual growth rate (CAGR) of 9.6% from 2020 to 2022, indicating a rebound in talent inflow post-COVID [32][35] - The average annual talent inflow over the past decade is approximately 67,500, highlighting sustained housing demand [35][36] 3. Housing Supply and Demand - There is a significant shortage of student accommodation, with a high student-to-bed ratio in local universities, leading to increased demand for off-campus housing options [37][43] - The report notes that the high cost of living in Hong Kong exacerbates the challenges faced by young expatriates in finding affordable housing [32][84] 4. Investment Opportunities - The student housing sector is identified as a growing niche market, with opportunities arising from the conversion of hotels and residential properties to meet the demand for student accommodation [62][84] - Co-living and multi-family housing options are gaining traction among young professionals seeking flexible rental solutions [68][84] 5. Comparative Analysis - The report compares talent housing policies and examples from other regions, noting that government-led talent housing initiatives are less common in Hong Kong compared to mainland China and other global cities [49][50] - The report highlights the need for innovative housing solutions to accommodate the growing workforce in the innovation and technology sectors [79][80]
坐班+远程 中国内地的混合办公模式
Cushman & Wakefield· 2025-02-09 00:28
Investment Rating - The report does not explicitly provide an investment rating for the hybrid office industry in mainland China. Core Insights - The hybrid office model offers greater work flexibility, allowing employees to balance work and life better, which enhances employee engagement [10][120]. - The COVID-19 pandemic has accelerated the adoption of hybrid office models, with many organizations in mainland China adapting to this new working style [13][57]. - The majority of companies in mainland China are still divided on implementing hybrid office models, with approximately 50% considering or already implementing it [51][120]. Summary by Sections What is Hybrid Office? - The hybrid office model combines in-office and remote work, providing employees with flexibility and independence [10][20]. - It aims to improve work-life balance and employee satisfaction [10][20]. Global Development Trends - The hybrid office model has gained traction globally, especially during the pandemic, with many organizations forced to adapt quickly [28][31]. - Post-pandemic, hybrid work is becoming the norm, with a shift away from traditional fixed office spaces [31]. Advantages of Hybrid Office - Employees can choose their work location and schedule, leading to better work-life balance and increased job satisfaction [33][35]. - The model can enhance productivity by reducing commuting time, with employees saving an average of about two hours daily [33]. - Cost savings are realized through reduced office space requirements and lower operational costs [33][35]. Disadvantages of Hybrid Office - Team cohesion and sense of belonging may decrease due to reduced face-to-face interactions [39]. - Employees may experience burnout as work hours can extend without clear boundaries [39]. - There may be challenges in accessing resources and maintaining organizational culture [39]. Research Findings in Mainland China - Approximately 50% of surveyed companies have not adopted or are not considering hybrid office models, indicating a preference for pre-pandemic work styles [51]. - The decision to implement hybrid models is primarily driven by management rather than employee preference [60]. - The millennial and Gen Z generations show the highest support for hybrid work arrangements [65]. Implementation Considerations - Organizations need to establish clear policies, reconfigure office spaces, and integrate technology to support hybrid work [105][106][110]. - Continuous evaluation and adaptation of hybrid work strategies are essential for success [114][118].
城市更新4.0 - 迈向卓越的办公空间
Cushman & Wakefield· 2025-02-09 00:28
Investment Rating - The report emphasizes the importance of Urban Renewal 4.0 in driving economic development in Chinese cities, indicating a positive investment outlook for related sectors [6][19]. Core Insights - Urban Renewal 4.0 is a critical phase in China's urban development, focusing on creating smart, efficient, and sustainable urban centers that enhance property value and economic growth [6][19]. - The report identifies four key drivers influencing office space selection for tenants: space cost, employee work efficiency, employee happiness index, and talent attraction and retention [23][41]. Summary by Sections 1. Overview of Urban Renewal 4.0 - Urban Renewal 4.0 represents a shift from basic redevelopment to a more complex model that guides future urban development in China, emphasizing quality and sustainability [7][19]. 2. Drivers for Tenant Selection of Updated/Refurbished Office Spaces - **Space Cost**: The most critical factor for tenants, influenced by property location and quality [23]. - **Employee Work Efficiency**: Enhanced office design can significantly boost productivity [31]. - **Employee Happiness Index**: A healthy work environment contributes to employee satisfaction and retention [32][40]. - **Talent Attraction and Retention**: Modern, well-designed office spaces are essential for attracting top talent [41]. 3. Conclusion - Urban Renewal 4.0 is positioned as the right direction for urban development, benefiting tenants through access to superior office spaces [48].
走向“城市里”的创新区——全球领先创新区启示录
Cushman & Wakefield· 2025-02-09 00:28
走向"城市里"的创新区——全球领先创新区启示录 / 1 2014年,布鲁金斯学会的布鲁斯·凯茨(Bruce Katz)首先提出了"创新城区"(Innovation District) 的概念,认为创新城区是一种刺激城市增长与发展的新路径,通过引入新的经济活动和创新生态,将衰 败城区、旧工业区、滨水旧码头等区域进行再次开发。换句话说,创新区是以创新型产业发展为驱动的 城市更新理念。不同于传统的通过商业发展来振兴城市,创新区通过产业与企业的发展,帮助所在的城 市或都市圈提高区域价值,提升全球竞争力,从而驱动城市的繁荣发展。 21世纪以来,全球进入以科技创新为驱动的发展阶段,知识经济与科技创新成为城市经济可持续发展 的核心动力。2022年3月,习近平总书记在十四届全国人大一次会议时强调,"加快实现高水平科技自 立自强,是推动高质量发展的必由之路"(图1)。伴随着城市更新、产业转型等发展需求,我国越来越多 的城市,尤其是一线城市,开始重视通过发展产业以驱动城市的更新与升级,替代传统只关注物理空间 改造与更新的模式。北京回龙观和中关村西区、深圳华强北等我国一线城市的城市组团正大力开展创 新活动,从而激活城市存量空间,培 ...
新市场 新机遇 - 企业如何搭上“一带一路”的快车
Cushman & Wakefield· 2025-02-09 00:28
企业如何搭上 新市场 新机遇 "一带一路"的快车 2017 年 8 月 大中华区租户研究 目录 01 02 03 04 05 摘要 什么是"一带一路"? 中国企业新商机 海外企业如何受益 总结 "一带一路" 对于中国企业"走出去" 和海外企业"走进来" 将产生何种影响? 摘要 "一带一路"是中国国家主席习近平提出的经济合作倡 议,即"丝绸之路经济带"和"21 世纪海上丝绸之路", 旨在加强欧亚非国家之间的交流合作。该战略突显了中 国在国际事务中发挥更大作用的决心,表明了与沿线各 国和平合作、互利共赢的宏大经济愿景。 目前中国企业已成为全球商业的重要组成部分。2010 年 《财富》世界 500 强的中国上榜企业仅有 43 家;2016 年中国上榜企业数量则达到了 103 家,仅次于美国。大 中华区约有 900 家企业规模达到了十亿美元级别。 国内大多数的国有企业和民营企业在自身发展至一定规 模后,都希望能借助"一带一路"平台"走出去",通 过自身发展或是兼并收购进一步扩大其全球市场份额。 与此同时,海外企业也将"一带一路"作为跳板,发掘 新的商业机会。海外企业必须透彻理解这一战略并将自 身优势与其相结合才能成功 ...
只租不卖 住宅市场新思潮 - 中国住房租赁市场小探
Cushman & Wakefield· 2025-02-09 00:28
TAN & AKEFIEND 只租不卖 住宅市场新思潮 中国住房 租赁市场小探 7017年81 从广州首提"粗响同权",引发全民大讨论,到九部委 联合发文并选取 12个城市开展住房租赁市场试点,武汉 郑州、杭州、济南等地火速出台租赁住宅市场建设或户 相关政策,期间上海首次成交2幅租赁住宅用 1个月内,住宅租赁相关政策及市场动作不断。 一时间令住房租赁市场发展进程大大提速,也让住房租 贯市场的未来成为了社会各方关注的焦点。 现状与不足 住宅租赁市场远远落后 市场化的租赁体系亟待发展 自上世纪 90年代末进行了住房制度改革 后,在经济飞速发展、城镇化不断深入推 进的背景下,我国市场化的房地产开发亦 迅猛发展,住宅开发投资额从2000年的 3,582 亿元上升到 2016年的 68,704亿 元,对于推动经济发展、城市建设发挥了 巨大作用。反观住房租赁市场,除有限的 由政府主导的以低收入者或特定人才为对 象的保障性租赁住房外,市场化的住房租 赁多年以来并未受到太多关注,参与各方 几乎"自由发展",缺乏相关制度规范, 也未培育出规模化的运营企业,社会问题 不断 -- 尚未形成成熟完善的市场体系。 在以商品住宅买卖和保 ...
中美贸易摩擦
Cushman & Wakefield· 2025-02-09 00:28
⚥繠館僒䷑亭 对中国商业地产市场的 潜在影响 对中国商业地产市场的潜在影响1 ⰻ㺂皍➝ P1 㼆絑崸㽻涸䕧ㆇ P2 01 02 㼆䨻㖑❡䋑㖞涸䕧ㆇ P6 03 3.1 中国写字楼市场 3.2 中国零售市场 㼆껺度䨻㖑❡䋑㖞涸䕧ㆇ P12 04 㼆䫏餴䋑㖞涸䕧ㆇ P16 05 5.1 对中国大陆投资市场的影响 5.2 对中资在美投资的影响 䚪絕 P24 06 2中美贸易摩擦 3.3 中国工业地产市场 ⰻ㺂皍➝ 第一部分 近几个月,美国与中国的贸易摩擦逐步升级,双方都在其征收额外进口关税的名单上 不断增加产品以应对来自彼此的威胁。 自美国首先宣布对中国部分产品增收额外关税之后,双方进行了多轮高层会谈,并在 今年 5 月就关税问题达成了和解。但是,在世界两个最大的经济体之间的贸易争端看 似平复之时,六月中旬,美国再次宣布将对从中国进口的价值 500 亿美元的"工业重 要性技术"产品增加进口关税。中国立即采取报复措施,对同等金额的美国商品加征 关税。截止到本报告发布之日,两国贸易紧张局势仍在加剧,美国宣称将有可能对价 值 2,000 亿美元的中国进口商品加征关税,与此同时,中国商务部也宣布正在考虑"定 量和定性"的对 ...