Core Insights - Criteo has appointed Wilfried Schobeiri as Senior Vice President, Head of Product, Performance Media, to enhance its platform-first business model and create more value for brands and agencies [1][2] - Schobeiri will focus on advancing Criteo's strategy of developing AI-first products for commerce, allowing marketers to engage consumers throughout the shopping journey with improved autonomy and performance [2][4] - The appointment is part of a broader strategy to strengthen Criteo's platform vision, which includes other strategic hires like Sandeep Hejmadi, aimed at enhancing data infrastructure and privacy-first advertising solutions [3][4] Company Strategy - Criteo aims to evolve its performance media offerings into a comprehensive, self-service platform that caters to leading marketers across various channels [1][3] - The company is leveraging its extensive commerce dataset and AI capabilities to innovate and provide enhanced solutions for marketers [6] - Criteo's Chief Product Officer emphasized the importance of Schobeiri's technical expertise in accelerating the development of AI-driven commerce solutions [4][5] Leadership Background - Wilfried Schobeiri brings over 20 years of experience in building technology organizations and product development teams, with a strong background in programmatic and data-driven advertising [2][4] - Prior to joining Criteo, Schobeiri held significant roles at Ogury, Banyan, and MediaMath, contributing to the development of global product and technology strategies [4][5] - He has also been involved in industry initiatives, such as the IAB Tech Lab and the IAB Europe Transparency & Consent Framework, showcasing his leadership in the adtech space [5]

Core Insights - The collaboration between Criteo and Mirakl Ads aims to tap into the mid-to-long-tail advertising segment within the retail media industry, which is projected to reach $204 billion by 2027 [1][5] - This strategic alliance focuses on third-party sellers and mid-to-long-tail advertisers who are currently underserved in retail media, providing them with tools for efficient campaign execution [2][3] Group 1: Collaboration Details - The integration combines Mirakl's ecosystem of brands and third-party sellers with Criteo's ad-serving technology, enabling retailers to create new revenue streams through automated campaign management [2][3] - The partnership is designed to help smaller brands and marketplace vendors, who collectively represent a significant portion of advertising investment, to scale their retail media efforts effectively [3] Group 2: Market Opportunity - Mid-to-long-tail advertisers spend 127% more than first-party brands on platforms like Amazon, indicating a substantial opportunity for retailers to engage this segment [3] - The collaboration is expected to enhance the shopping experience for consumers while allowing retailers to monetize their marketplaces more efficiently [4] Group 3: Company Background - Criteo is a global platform that connects the commerce ecosystem, leveraging AI to access over $1 trillion in annual commerce sales [5] - Mirakl is recognized as a leading provider of eCommerce software solutions, empowering enterprises to drive growth and efficiency in their online businesses [6][7]

Core Viewpoint - Criteo S.A. will announce its financial results for Q2 2025 on July 30, 2025, with a conference call hosted by key executives to discuss the results [1]. Group 1: Financial Results Announcement - The financial results for the second quarter ended June 30, 2025, will be announced on July 30, 2025 [1]. - The conference call will take place at 8:00 AM ET, 2:00 PM CET, featuring CEO Michael Komasinski, CFO Sarah Glickman, and CPO Todd Parsons for the Q&A session [1]. Group 2: Accessing the Conference Call - The conference call will be accessible via specific dial-in numbers and will also be webcast live on the company's website [2]. Group 3: Company Overview - Criteo is a global platform connecting the commerce ecosystem, leveraging an AI-powered advertising platform with access to over $1 trillion in annual commerce sales [3]. - The company provides technology, tools, and insights to help businesses drive performance and growth, serving thousands of clients across global retail and digital commerce [3].

Core Viewpoint - Criteo S.A. (CRTO) has received an upgrade to a Zacks Rank 1 (Strong Buy), indicating a positive outlook on its earnings estimates, which is a significant factor influencing stock prices [1][3]. Earnings Estimates and Stock Performance - The Zacks rating system emphasizes the importance of earnings estimate revisions, which have shown a strong correlation with near-term stock price movements [4][6]. - For the fiscal year ending December 2025, Criteo is expected to earn $4.39 per share, with a 12% increase in the Zacks Consensus Estimate over the past three months [8]. Zacks Rank System - The Zacks Rank system classifies stocks into five groups based on earnings estimates, with Zacks Rank 1 stocks historically generating an average annual return of +25% since 1988 [7]. - Criteo's upgrade to Zacks Rank 1 places it in the top 5% of Zacks-covered stocks, suggesting a strong potential for market-beating returns in the near term [10].

Core Insights - Criteo has launched its Auction-Based Display technology, enhancing programmatic flexibility in retail media environments and driving industry advancement [1][5] - The new technology is designed to meet the unique dynamics of retail environments, providing retailers with biddable trading options and flexible pricing [2][3] - This innovation allows advertisers to execute standardized campaigns across various ad formats, optimizing multi-retailer campaigns more efficiently [4] Company Overview - Criteo is a global platform that connects the commerce ecosystem, leveraging AI to access over $1 trillion in annual commerce sales [6] - The company provides technology, tools, and insights necessary for brands, agencies, retailers, and media owners to drive performance and growth [6] Industry Context - The retail media landscape is evolving, with increasing demand for highly relevant and timely ads, which Criteo's technology addresses through real-time bidding and advanced ad relevancy controls [3][5] - By complementing existing reservation-based deals with auction-based buying, retailers can unlock new monetization opportunities and access national media budgets [2]

Core Insights - Criteo and dentsu have announced an expanded global partnership aimed at enhancing commerce and performance media campaigns for dentsu's clients, marking the first time a top holding company will utilize Criteo's complete Commerce Media Platform stack [1][2][3] Partnership Details - The partnership will provide dentsu's brands and retailers with AI-enhanced audiences, buying tools, consultancy services, and measurement capabilities to improve commerce outcomes [2] - Dentsu will integrate Criteo's commerce SKU signals and product intelligence into its media solutions, aiming to help clients grow in the Algorithmic Era [3] Technology and Tools Utilization - Dentsu will leverage Criteo's SKU-Based Planning Tool to streamline campaign activation, management, and optimization across over 200 global retailers [5] - The Commerce Growth Performance Buying Platform will be used by dentsu to execute performance deals across video and display ad formats, enhancing customer attraction and retention [5] - Access to custom supply packages of premium publishers' inventory will allow dentsu to improve targeting and performance across campaigns run on third-party demand-side platforms [5] Consultancy and Support - Dentsu clients will benefit from Criteo's consultancy services, which will provide insights to help retailers build and scale their media networks effectively [5]

Core Viewpoint - Criteo S.A. (CRTO) has experienced a significant downtrend, with a 13.6% decline in stock price over the past four weeks, but it is now in oversold territory, suggesting a potential turnaround due to analysts' positive earnings outlook [1][5][7] Group 1: Stock Performance - The stock has faced heavy selling pressure, leading to a decline of 13.6% in the last four weeks [1] - The Relative Strength Index (RSI) for CRTO is currently at 28.25, indicating that the stock is oversold [5] - Oversold stocks are often seen as potential entry points for investors looking for rebounds [3] Group 2: Analyst Sentiment - There is a strong consensus among sell-side analysts to raise earnings estimates for CRTO, resulting in a 6.6% increase in the consensus EPS estimate over the last 30 days [7] - A positive trend in earnings estimate revisions typically correlates with price appreciation in the near term [7] Group 3: Zacks Rank - CRTO holds a Zacks Rank of 2 (Buy), placing it in the top 20% of over 4,000 ranked stocks based on earnings estimate trends and EPS surprises [8]

Group 1 - The individual investor focuses on undercovered companies, particularly in technology, software, electronics, and energy transition sectors [1] - The investor has over 50 companies on their watchlist and has been investing personal capital for over 7 years globally [1] - The investor holds a Master's degree in Electrical Engineering and works as an automotive battery R&D engineer in Sweden [1] Group 2 - The investor aims to identify asymmetric investment opportunities to achieve market-beating returns through diligent research of small to mid-cap companies [1]

Industry Overview - The digital advertising market is expected to grow at a compound annual growth rate (CAGR) of 15.4% from 2025 to 2030, driven by mobile penetration, social media proliferation, and programmatic advertising expansion [2] - Video advertising is projected to remain the dominant format as brands increasingly leverage visual storytelling [2] The Trade Desk (TTD) - TTD reported revenues of $616 million in Q1 2025, a 25% year-over-year increase, exceeding management's guidance of at least $575 million [4] - Adjusted EBITDA for TTD was $208 million, reflecting a 34% margin compared to $162 million and a 33% margin in the previous year [4] - Customer retention rate was over 95% for the reported quarter [4] - TTD's net cash from operating activities was $291.4 million, with free cash flow at $230 million [5] - Adjusted earnings per share increased by 27% year-over-year to 33 cents [5] - The Kokai platform is utilized by two-thirds of clients, achieving lower cost per conversion by 24% and lower cost per acquisition by 20% [5] - TTD's revenue is heavily reliant on North America, with 88% of revenues coming from this region, limiting international market expansion [7] - Total operating costs surged by 21.4% year-over-year to $561.6 million, which may impact profitability if revenue growth does not keep pace [8] Criteo (CRTO) - Criteo's AI-driven Performance Media business and capabilities in Retail Media are strong growth drivers [9] - The Commerce Media Platform includes both demand-side and supply-side solutions, allowing Criteo to capture value across the ad tech value chain [9] - Criteo's media spend was $4.3 billion over the last 12 months, with $919 million in Q1 2025 [10] - Retail Media on-platform revenues grew by 17% year-over-year, supported by partnerships with 70% of the top 30 U.S. retailers [10] - Criteo onboarded 300 new brands in Q1, bringing the total to over 3,800 for Retail Media [11] - The company launched a new AI-powered automation toolset, Commerce GO!, designed to streamline campaign launches [12] - Criteo differentiates itself by offering direct retailer access and a transparent platform built around first-party data [13] Share Performance and Valuation - Year-to-date, CRTO has declined by 33.6%, while TTD has seen a decline of 37.1% amid macroeconomic uncertainties [14] - Valuation metrics indicate TTD is overvalued with a Value Score of F, while CRTO has a Value Score of A [16] - TTD's forward 12-month price/earnings ratio is 38.32X, significantly higher than CRTO's 5.97X [17] Analyst Estimates - Analysts have revised CRTO's earnings estimates downward for the current quarter, indicating a trend of negative revisions [18] - TTD has experienced relatively lower downward revisions in earnings estimates compared to CRTO [20] Investment Recommendation - Criteo is positioned as the stronger investment option due to its better valuation, focus on partnerships, and expanding retail media presence [22]

Core Viewpoint - Criteo (CRTO) has experienced a significant decline in its stock price, losing 29.2% year-to-date, which is notably worse than the broader market indices and its industry peers [1][2]. Company Performance - The underperformance of Criteo's stock is attributed to tariffs and inflation affecting the industry, but the company is positioned for long-term growth despite macroeconomic uncertainties [2]. - In Q1 2025, Criteo's Retail Media on-platform revenues increased by 21% year-over-year, driven by heightened demand from advertisers and retailers [3]. - Off-platform monetization also saw growth, supported by a 60% increase in supply partners, indicating successful partnerships with retailers like Michaels, Dollar Tree, and Meijer [3]. Strategic Focus - Criteo is transitioning from its legacy retargeting business to focus on high-growth areas such as Retail Media and Commerce Audiences, with over 250 brands onboarded to its expanded platform [4]. - The company is enhancing its offerings with new features like dynamic sponsored products and video ads, which have strengthened its product suite [9]. Competitive Landscape - Criteo competes with major tech companies like Amazon, Google, and The Trade Desk, which have also seen declines in their stock prices [5]. - Criteo differentiates itself by providing retailer-direct access and a transparent, demand-driven platform that aligns with first-party data needs, leveraging its broad retail network and proprietary technology [6]. Financial Outlook - The Zacks Consensus Estimate for Criteo's 2025 earnings is $3.46 per share, reflecting an upward revision of 8.46% over the past 30 days, with a projected year-over-year increase of 16.98% [7]. - Revenue estimates are pegged at $1.15 billion, indicating a year-over-year growth of 2.41% [7]. - Criteo has beaten earnings estimates in three of the last four quarters, with an average surprise of 45.42% [8]. Investment Potential - Criteo's focus on high-growth areas and its recent expansion of the advertiser base by 11% year-over-year suggest strong market traction [9]. - The company currently holds a Zacks Rank 2 (Buy) and a Growth Score of A, indicating a favorable investment opportunity [10].