Workflow
MasterCraft Boat (MCFT)
icon
Search documents
MasterCraft Boats of Utah Expands to St. George, Bringing MasterCraft's Premier Lineup of Towboats to Southern Utah
Newsfilter· 2025-04-17 15:00
Core Viewpoint - MasterCraft Boat Company is expanding its operations by opening a new location in St. George, Utah, to enhance service accessibility for existing customers and attract new ones [1][2][5]. Group 1: Expansion Details - The new MasterCraft Boats of Utah location in St. George aims to provide a more convenient service option for customers, reducing travel time from Salt Lake City [1]. - St. George is identified as an ideal market due to its thriving boating community and favorable climate for year-round boating activities [2]. Group 2: Company Reputation and Experience - MasterCraft Boats of Utah has been a trusted dealer since 1999, recognized for its innovation and customer satisfaction, having received multiple awards over the years [3]. - The dealership's team has over 100 years of combined industry experience, emphasizing their commitment to expert guidance and premium service [3]. Group 3: Services Offered - The new location will provide a range of services including maintenance, repairs, a pro shop, on-water demonstrations, customer events, and boat storage [4]. - The staff will consist of industry leaders and MasterCraft experts, positioning the location as a premier destination for boaters in southern Utah [4]. Group 4: Marketing and Community Engagement - To introduce the brand to the local market, MasterCraft Boats of Utah plans grand opening celebrations, including demo days and community meet-and-greets [5]. - A comprehensive digital advertising campaign will be launched to increase awareness, alongside prominent signage to attract boating enthusiasts [5]. Group 5: Market Positioning - This expansion is part of MasterCraft's strategy to strengthen its market share in key regions, ensuring customers have access to high-quality boats and superior service [6]. - The company continues to focus on delivering an exceptional on-water experience, reinforcing its position as the leading towboat brand [6].
MasterCraft Boats of Utah Expands to St. George, Bringing MasterCraft’s Premier Lineup of Towboats to Southern Utah
Globenewswire· 2025-04-17 15:00
Core Viewpoint - MasterCraft Boat Company is expanding its dealership presence into St. George, Utah, to enhance service accessibility and cater to the growing boating community in the region [1][2][6] Group 1: Expansion Details - The new MasterCraft Boats of Utah location in St. George aims to provide a convenient service option for existing customers and attract new ones, reducing travel needs to Salt Lake City [1][2] - The dealership has been a trusted partner since 1999 and has received multiple awards for customer satisfaction and service excellence [3] - The St. George location will offer a range of services including maintenance, repairs, on-water demos, and boat storage, positioning it as a premier destination for boaters in southern Utah [4] Group 2: Market Strategy - MasterCraft Boats of Utah plans to host grand opening celebrations and community events to introduce the brand to the local market, supported by a comprehensive digital advertising campaign [5] - The expansion is expected to increase MasterCraft's market share in southern Utah, aligning with the growing boating community in the area [6] Group 3: Company Background - MasterCraft is recognized as a leading innovator in the premium performance sport boat industry, with a history of over five decades in manufacturing high-quality boats [8] - MasterCraft Boat Holdings, Inc. operates under three brands: MasterCraft, Crest, and Balise, and is headquartered in Vonore, TN [9]
MasterCraft Boat Holdings, Inc. (MCFT) Surges 13.9%: Is This an Indication of Further Gains?
ZACKS· 2025-04-10 13:51
Company Overview - MasterCraft Boat Holdings, Inc. (MCFT) shares increased by 13.9% to close at $16.75, following a notable trading volume and a previous loss of 14.8% over the past four weeks [1] - The surge in share price is linked to President Trump's announcement to suspend U.S. tariffs on most countries for 90 days, which has renewed investor optimism [1] Earnings Expectations - MasterCraft is expected to report quarterly earnings of $0.18 per share, reflecting a year-over-year decline of 51.4% [2] - Revenue projections stand at $75.37 million, down 21.3% compared to the same quarter last year [2] Stock Performance and Trends - The consensus EPS estimate for MasterCraft has remained unchanged over the last 30 days, indicating that stock price movements may not sustain without trends in earnings estimate revisions [3] - The stock currently holds a Zacks Rank of 3 (Hold), suggesting a neutral outlook [3] - In comparison, Malibu Boats (MBUU), a competitor in the same industry, saw a 12.6% increase in its stock price, closing at $28.35, but has returned -19.6% over the past month [3] Competitor Analysis - Malibu Boats has a revised consensus EPS estimate of $0.66, which is a 4.8% increase from the previous year, but has seen a change of -6.2% over the past month [4] - Malibu currently holds a Zacks Rank of 4 (Sell), indicating a less favorable outlook compared to MasterCraft [4]
MasterCraft Boat Holdings, Inc. Announces CFO Transition
Newsfilter· 2025-04-07 11:30
VONORE, Tenn., April 07, 2025 (GLOBE NEWSWIRE) -- MasterCraft Boat Holdings, Inc. (NASDAQ:MCFT) (the "Company"), today announced that Tim Oxley, Chief Financial Officer, has decided to retire from the Company, effective December 31, 2025. Scott Kent, Vice President of Finance, will succeed Mr. Oxley as Chief Financial Officer, effective July 1, 2025. Mr. Oxley will transition to serve as a special advisor to the executive team/Board from July 1, 2025 until December 31, 2025, to ensure a smooth transition of ...
MasterCraft Announces 2025 Rule the Water Demo Tour, Featuring the All-New XStar Lineup
Newsfilter· 2025-03-25 15:00
Core Insights - MasterCraft Boat Company is launching the Rule the Water Demo Tour to showcase its new XStar lineup, which has received the NMMA Innovation Award [1][2] - The 2025 XStar lineup features advanced audio systems and design elements, enhancing the overall boating experience [2] - The tour will cover 57 stops across key markets, allowing potential customers to test drive the new models and explore the full range of MasterCraft boats [3] Company Overview - MasterCraft is recognized as a leading innovator in the premium performance sport boat industry, with a history of over five decades in manufacturing [5] - MasterCraft Boat Holdings, Inc. operates under three brands: MasterCraft, Crest, and Balise, and is headquartered in Vonore, TN [6]
Ahead of International Women’s Day, MasterCraft Celebrates Five Years of Empowering Women with Nationwide “Let Her Rip” On-Water Campaign
Globenewswire· 2025-03-04 16:00
Core Insights - MasterCraft Boat Company is launching the fifth annual 'Let Her Rip' campaign to empower women and girls in watersports [1][2] - The campaign will feature seven stops across the U.S., including new locations, and aims to foster inclusivity in the sport [2][4] - The initiative is supported by Progressive Insurance and Chevrolet, highlighting a commitment to female-focused programs [4][3] Company Overview - MasterCraft is a leading innovator and manufacturer of premium performance sport boats, established in 1968 [5][7] - The company focuses on building high-quality ski, wakeboard, wake surf, and luxury performance powerboats [5][7] Campaign Details - The 'Let Her Rip' campaign will take place from May through July 2025, with clinics led by professional female athletes [4][6] - The seven-stop tour includes locations such as Hot Springs, AR, Denver, CO, and Lake Tahoe, CA [6][4] - The program aims to provide hands-on instruction in boat driving and watersports techniques, catering to all skill levels [3][4]
MasterCraft Names Industry Veteran, Mike O'Connell, as President of Pontoon Segment
Newsfilter· 2025-02-24 21:15
Core Viewpoint - MasterCraft Boat Holdings, Inc. has appointed Mike O'Connell as the President of the Company's Pontoon Segment, effective immediately, succeeding George Steinbarger who has left the company [1][3]. Group 1: Leadership Changes - Mike O'Connell, a nearly 40-year veteran of the marine industry, is well-prepared to lead the Pontoon segment, having previously served as President of Aviara Boats and held leadership roles at Godfrey pontoons and Hurricane deck boats [2]. - The CEO of MasterCraft, Brad Nelson, expressed confidence in O'Connell's leadership abilities and highlighted the importance of his role in navigating a challenging retail environment [3]. Group 2: Strategic Focus - The company aims to position its Crest and Balise brands to capitalize on consumer interest as it approaches the critical summer selling season [3]. - O'Connell emphasized the potential of the newly launched Balise product line and the leadership position of Crest in the pontoon industry, indicating a focus on long-term growth and success [3]. Group 3: Company Overview - MasterCraft Boat Holdings, Inc. is headquartered in Vonore, TN, and is a leading innovator, designer, manufacturer, and marketer of premium recreational powerboats through its brands: MasterCraft, Crest, and Balise [4]. - The company holds leading market share positions in two of the fastest-growing segments of the powerboat industry: performance sport boats and pontoon boats [4].
MasterCraft Names Industry Veteran, Mike O'Connell, as President of Pontoon Segment
GlobeNewswire News Room· 2025-02-24 21:15
Core Viewpoint - MasterCraft Boat Holdings, Inc. has appointed Mike O'Connell as President of the Company's Pontoon Segment, effective immediately, succeeding George Steinbarger who has left the company [1][3]. Company Leadership - Mike O'Connell brings nearly 40 years of experience in the marine industry and has previously held leadership roles at various boat companies, including President of Godfrey pontoons and Hurricane deck boats [2]. - O'Connell joined MasterCraft in 2023 as President of Aviara Boats and is recognized as a proven leader in the industry [2]. Strategic Focus - The CEO of MasterCraft, Brad Nelson, emphasized the importance of O'Connell's leadership in navigating a challenging retail environment and positioning the Crest and Balise brands for growth during the upcoming summer selling season [3]. - O'Connell expressed enthusiasm for leading the Pontoon segment and highlighted the potential of the newly launched Balise product line, indicating a focus on long-term growth and success [3]. Company Overview - MasterCraft Boat Holdings, Inc. is headquartered in Vonore, TN, and is a leading innovator in the design, manufacturing, and marketing of premium recreational powerboats through its brands: MasterCraft, Crest, and Balise [4]. - The company holds significant market share in two rapidly growing segments of the powerboat industry: performance sport boats and pontoon boats [4].
MasterCraft Expands Dealer Network with Action Water Sports in Dallas-Fort Worth
Globenewswire· 2025-02-11 18:00
Core Insights - MasterCraft Boat Company has partnered with Action Water Sports to expand its dealer network in the Dallas-Fort Worth market, the largest towboat market in the U.S. [1][4] - This partnership aims to provide local boating enthusiasts with access to MasterCraft's high-performance boats and exceptional customer service [2][3] Company Overview - MasterCraft is a leading innovator and manufacturer of premium performance sport boats, with a history of over 50 years in the industry [6] - The company operates under MasterCraft Boat Holdings, Inc., which also includes brands like Crest and Balise, holding significant market shares in performance sport boats and pontoon boats [7] Partnership Details - Action Water Sports will offer the full lineup of MasterCraft boats, including on-water demonstrations and comprehensive service [2][4] - The partnership is expected to enhance customer experiences and solidify MasterCraft's position as the leading towboat brand [4][3] Market Impact - The collaboration is seen as a strategic move to strengthen MasterCraft's presence in key markets, ensuring customers have access to high-quality boats and superior service [4][3] - The partnership aligns with MasterCraft's commitment to innovation and customer satisfaction, aiming to create lasting memories for families on the water [3][4]
MasterCraft Boat (MCFT) - 2025 Q2 - Earnings Call Transcript
2025-02-06 17:20
Financial Data and Key Metrics Changes - For Q2 2025, net sales were $63.4 million, a decrease of $26.4 million or 29% compared to the prior year period, primarily due to planned lower volume and unfavorable model mix [24] - Gross margin decreased to 17.2% from 23.3% in the prior year, attributed to lower cost absorption from the production decrease [24] - Adjusted net income for the quarter was $1.7 million, or $0.10 per diluted share, down from $9.5 million, or $0.55 per diluted share in the prior year [26] - Adjusted EBITDA was $3.5 million, compared to $12.9 million in the prior year, with an adjusted EBITDA margin of 5.6% compared to 14.4% [26] - The company ended the quarter with nearly $63 million in cash and short-term investments, with no debt [27] Business Line Data and Key Metrics Changes - The MasterCraft segment performed well at various boat shows, with strong demand for the newly launched XStar product line, which is expected to drive significant earnings and free cash flow in the second half [13][16] - The Pontoon segment faced softening retail due to higher interest rates, leading to elevated aged inventory levels, but pipeline management has been a key focus [19] - Early boat show results for the Crest brand were mixed, but there was encouraging performance at the Minneapolis and Chicago shows [20] Market Data and Key Metrics Changes - Dealer inventories were reduced by more than 30% year-over-year, reflecting aggressive inventory management [10] - The overall retail environment showed mixed economic conditions and geopolitical uncertainty, impacting typical second quarter seasonality [10] - The company expects retail to be down between 5% and 10% for the year, consistent with year-to-date performance [56] Company Strategy and Development Direction - The company is focused on destocking filled inventories and has narrowed its full-year guidance range due to strong second-quarter performance and the promising launch of the XStar product line [9][30] - The strategy includes investing in consumer-centric brands and maintaining a flexible operating model to mitigate risks [8] - The company aims to capitalize on market recovery by improving distribution and expanding geographic coverage [50] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism about retail trends despite ongoing macroeconomic uncertainty, noting improving dealer health as the summer selling season approaches [32] - The company is positioned well for sustained long-term success, with a strong balance sheet and robust cash flow generation [32] - Management highlighted the importance of monitoring trade dynamics and their potential impact on retail customer sentiment [12] Other Important Information - The sale of the Merritt Island facility closed as expected, generating over $26 million in net cash proceeds, enhancing financial flexibility [21] - The company has spent nearly $750,000 to repurchase approximately 40,000 shares of common stock during the quarter [28] Q&A Session Summary Question: Update on channel inventory progress - Management indicated modest channel increases in Q2, with expectations to end the year within the targeted range of 600 to 1,000 boats [35][36] Question: ASP decline for MasterCraft - Management noted a mixed issue with pricing adjustments on certain models to address affordability, expecting a better mix with the ramp-up of XStar production [37][39] Question: Strategic growth initiatives - Management emphasized a focus on executing within brands, improving distribution, and maintaining a strong balance sheet while returning capital to shareholders [42][46] Question: Industry retail assumptions and consumer sentiment - Management confirmed expectations of a 5% to 10% decline in retail, with positive demand for the XStar despite economic challenges [56][58] Question: Competitor performance and dealer inventories - Management believes they have had a more successful boat show season than competitors, with ongoing discounting in a tough market [65][66]