此乃要件 請即處理 Meitu, Inc. （於開曼群島註冊成立的有限公司，並以「美圖之家」名稱於香港經營業務） 美图公司 （股份代號：1357） 建議自股份溢價賬宣派及派付中期股息、 採納新組織章程細則、 暫停辦理股份過戶登記手續 及 特別股東大會通告 美图公司（「本公司」）謹訂於2025年9月10日（星期三）上午11時正（香港時間）假座香港九龍柯 士甸道西1號環球貿易廣場香港麗思卡爾頓酒店8樓碧玉廳舉行特別股東大會（「特別股東大 會」）。大會通告載於本通函第15至18頁。本通函亦隨附特別股東大會使用之代表委任表格。 該代表委任表格亦於香港交易及結算所有限公司之網站(www.hkexnews.hk)及本公司之網站 (www.meitu.com)刊發。 不論 閣下是否擬出席特別股東大會，務請 閣下按代表委任表格印備之指示填妥代表委任 表格，並盡快且無論如何不遲於特別股東大會或任何續會既定舉行時間的48小時前將其交回 本公司香港證券登記分處香港中央證券登記有限公司（地址為香港灣仔皇后大道東183號合和 中心17M樓）。填妥及交回代表委任表格後， 閣下仍可依願親身出席特別股東大會或任何續 會，並於會上投票，而在此 ...

1. 審議及（如認為適當）通過下列決議案（無論是否經修訂）為本公司普通決議案： 「動議： 1 (a) 批准自本公司股份溢價賬以現金方式向本公司股東宣派及派付中期股息每股普通股 （本公司股本中每股面值0.00001美元）0.045港元（「中期股息」）；及 (b) 授權本公司任何董事（「董事」）在其絕對酌情認為就落實派付中期股息之目的或與 此有關而屬必要或合宜的情況下，採取有關行動、進行有關事宜以及簽立有關進一 步的文件。」 香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性或完整性亦不發表任何聲 明，並明確表示概不會就因本公告全部或任何部分內容而產生或因依賴該等內容而引致的任何損失承擔任何責任。 （於開曼群島註冊成立的有限公司，並以「美圖之家」名稱於香港經營業務） Meitu, Inc. 美图公司 （股份代號：1357） 特別股東大會通告 茲通告美图公司（「本公司」）謹訂於2025年9月10日（星期三）上午11時正（香港日期及時間） 假座香港九龍柯士甸道西1號環球貿易廣場香港麗思卡爾頓酒店8樓碧玉廳舉行特別股東大會 （「特別股東大會」），藉以處理下列事項： 普通事項 2 附註： ...

Core Viewpoint - Meitu Inc. has seen a significant stock price increase following the announcement of share purchases by its founder and CEO, indicating strong management confidence in the company's future prospects [1] Group 1: Stock Performance - On August 22, Meitu's stock rose over 7% during trading, closing up 5.5% at HKD 10.66, with a trading volume exceeding HKD 1.4 billion [1] Group 2: Management Actions - On August 21, Meitu announced that founder and CEO Wu Xinhong purchased 700,000 shares at an average price of HKD 10 per share, increasing his ownership to approximately 12.89% of the company's issued share capital [1] - Wu Xinhong has never sold any shares of Meitu and has made multiple purchases since May 10, 2018, expressing confidence in the company's future business outlook and indicating potential for further share purchases [1] Group 3: Analyst Commentary - Morgan Stanley commented that the management's actions reflect confidence in future business prospects and reiterated a buy rating [1] - UBS noted that this is a positive signal following the previous chairman's shareholding being lower than that of Wu Xinhong [1] Group 4: Financial Performance - Meitu recently released its financial report for the first half of 2025, achieving total revenue of HKD 1.8 billion, a year-on-year increase of 12.3%, and an adjusted net profit of HKD 467 million, representing a year-on-year growth of 71.3% [1]

Core Viewpoint - Meitu Company (01357) has shown a positive market response with a stock price increase of over 5%, currently trading at HKD 10.47, driven by strong interim financial results and insider buying by the CEO [1] Financial Performance - For the six months ending June 30, 2025, Meitu reported revenue of RMB 1.821 billion, a year-on-year increase of 12.34% [1] - Gross profit reached RMB 1.34 billion, reflecting a year-on-year growth of 27.26% [1] - Shareholder profit attributable to the company was RMB 397 million, up 30.84% year-on-year [1] - Basic earnings per share were RMB 0.09, with an interim dividend proposed at HKD 0.045 per ordinary share [1] Business Outlook - The revenue growth is primarily attributed to the rapid increase in the subscription-based imaging and design product business, driven by a rise in the number of paying subscribers during the reporting period [1] - The CEO, Wu Zeyuan, expressed confidence in the company's future business prospects and indicated the possibility of further share purchases at an appropriate time [1]

Core Viewpoint - Meitu Company (01357) has shown a positive market response with a stock price increase of over 5%, currently trading at 10.47 HKD, following the announcement of its mid-year financial results and a share buyback plan by its founder and CEO, Wu Zeyuan [1] Financial Performance - For the six months ending June 30, 2025, Meitu reported revenue of 1.821 billion RMB, representing a year-on-year increase of 12.34% [1] - Gross profit reached 1.34 billion RMB, up 27.26% year-on-year [1] - Shareholders' profit attributable to the company was 397 million RMB, reflecting a 30.84% increase compared to the previous year [1] - Basic earnings per share were reported at 0.09 RMB [1] - The company proposed an interim dividend of 0.045 HKD per ordinary share [1] Share Buyback Announcement - On August 21, 2025, Wu Zeyuan informed the board of his intention to purchase 700,000 shares at an average price of 10.00 HKD per share in the open market [1] - Wu expressed confidence in the company's future business outlook and indicated the possibility of further share purchases at an appropriate time [1] Business Growth Drivers - The revenue growth was primarily driven by the rapid increase in income from subscription-based imaging and design products, attributed to a rise in the number of paying subscribers during the reporting period [1]

Core Viewpoint - Meitu Inc. has shown a significant increase in stock price and user engagement, indicating strong market performance and growth potential in the AI-driven technology sector focused on imaging and design solutions [1][2]. Group 1: Company Performance - As of August 22, Meitu's stock price rose by 5.15%, reaching HKD 10.62 per share with a trading volume of HKD 735 million [1]. - By mid-2025, Meitu's total revenue was reported at RMB 1.821 billion, with a net profit of RMB 397 million [2]. Group 2: User Engagement - By June 2024, Meitu's monthly active users reached 258 million, with 84.73 million users located outside mainland China [1].

Core Viewpoint - The company reported a significant increase in revenue and adjusted net profit for the first half of 2025, driven by high-margin core businesses and a growing user base in both domestic and international markets [1][4]. Financial Performance - Revenue for the first half of 2025 grew by 12.3% year-on-year to RMB 1.821 billion, while adjusted net profit increased by 71.3% to RMB 467 million [1]. - Gross profit rose by 27.3% to RMB 1.34 billion, with a gross margin increase of 8.7 percentage points to 73.6% [1]. - The company declared an interim cash dividend of HKD 0.045 per share, with expectations of stable annual dividend rates [1]. Business Segments - The core imaging and design products generated revenue of RMB 1.351 billion, a 45% year-on-year increase, primarily driven by user growth [1]. - Monthly Active Users (MAU) reached 280 million, up 8.5% year-on-year, with significant growth in productivity tools MAU, which increased by 21% to 23 million [1]. - Advertising revenue grew by 5% to RMB 434 million, supported by overseas programmatic advertising and ongoing optimization [1]. - Revenue from beauty industry solutions decreased by 89% to RMB 30.1 million due to a focus on core business and a reduction in supply chain management services [1]. Product Development - The company launched the AI design assistant, RoboNeo, which has gained popularity in the iOS graphic design category, enhancing the company's AI application ecosystem [2][3]. - The introduction of AI AGENT products is expected to improve user efficiency and lower operational barriers, potentially increasing the paid user conversion rate [3]. Strategic Partnerships - The company has entered a strategic partnership with Alibaba, which will invest USD 250 million through convertible bonds, focusing on AI technology, e-commerce platforms, and cloud computing [3]. Investment Outlook - The company maintains a "strong buy" investment rating, anticipating continued revenue growth driven by high-margin core businesses and expanding commercial opportunities in both lifestyle and productivity applications [4]. - Projected revenues for 2025-2027 are RMB 4.035 billion, RMB 4.950 billion, and RMB 5.847 billion, with adjusted net profit expectations of RMB 940 million, RMB 1.21 billion, and RMB 1.49 billion respectively [4].

Core Viewpoint - The company reported a total revenue of 1.82 billion yuan for H1 2025, reflecting a year-on-year growth of 12%, driven by strong performance in imaging products [1] - Adjusted net profit reached 470 million yuan, marking a significant increase of 71% year-on-year, with an adjusted net profit margin of 26% [1] Revenue Breakdown - Imaging and design products revenue grew by 45%, while advertising business revenue increased by 5%, and beauty solutions revenue declined by 89%, contributing 74%, 24%, and 2% to total revenue respectively [1] - Gross profit for H1 2025 was 1.34 billion yuan, up 27% year-on-year, with a gross margin of 74%, an increase of 9 percentage points [1] User Metrics - Monthly active users (MAU) reached 280 million, a 9% increase year-on-year, while VIP paid members grew to 15.4 million, up 42% [2] - The paid penetration rate stood at 5.5%, an increase of 1.3 percentage points year-on-year [2] Product Development - The company launched the AI agent product "roboneo," which has exceeded one million MAU without any promotional efforts, indicating strong user engagement [4] - The company plans to enhance monetization strategies for the agent product by introducing subscription and one-time purchase options by the end of August [4] Strategic Partnerships - Collaboration with Alibaba on AI dressing features is expected to drive revenue growth by enhancing online shopping experiences through AI capabilities [3] - The partnership aims to integrate AI try-on functionalities with Alibaba's e-commerce platform, facilitating better product recommendations and conversions [3] Future Projections - The company has raised its profit expectations for 2025-2027, forecasting adjusted net profits of 1.0 billion, 1.33 billion, and 1.57 billion yuan respectively, reflecting a compound annual growth rate (CAGR) of 39% [5] - The company anticipates an increase in paid penetration rates, projecting rates of 6.1%, 7.0%, and 7.8% for the years 2025, 2026, and 2027 respectively [4]

Core Viewpoint - The company reported a revenue of 1.82 billion RMB for H1 2025, a year-on-year increase of 12.3%, which was below market expectations primarily due to a significant contraction in beauty industry solutions [1] - The adjusted net profit attributable to the parent company reached 467 million RMB, reflecting a year-on-year growth of 71.3%, indicating the effectiveness of the company's "productivity and globalization" strategy [1] Revenue Performance - The imaging and design products generated 1.35 billion RMB in revenue, a year-on-year increase of 45.2%, driven by the growth in paid subscription users [1] - The total number of paid subscription users reached 15.4 million, a year-on-year increase of 42%, with a penetration rate of 5.5% [1] - Advertising revenue grew by 5% to 430 million RMB, while revenue from beauty industry solutions declined by 88.9% to 30.1 million RMB due to the company's strategic contraction in this area [1][2] Cost Management - Sales expenses increased by 43.1% to 293 million RMB, primarily directed towards overseas lifestyle products and domestic productivity and lifestyle product promotions [2] - R&D expenses saw a slight increase of 6.1% to 451 million RMB, focusing on a combination of open-source model fine-tuning and self-developed vertical models [2] - Management expenses rose by 23.2% to 219 million RMB, attributed to increased equity incentive costs [2] Strategic Collaborations - The company is focusing on the commercialization progress of RoboNeo and its collaboration with Alibaba, which includes optimizing product effects and launching AI fitting features [3] - RoboNeo achieved over one million MAU shortly after its launch, with plans to introduce a complete subscription and purchase mechanism by late August or early September [3] Investment Outlook - The company is focusing on subscription growth, with high-margin subscription business increasing its share, and effective cost management leading to revised profit forecasts for 2025-2027 [4] - The adjusted net profit estimates for 2025, 2026, and 2027 have been raised to 960 million, 1.24 billion, and 1.52 billion RMB respectively, reflecting increases of 13%, 9%, and 7% [4]

Core Viewpoint - The company has frequently launched new AI features in the first half of the year, driving significant growth in core C-end product downloads, especially in overseas markets [1][5] - The introduction of the AI agent product RoboNeo aligns with the trend of AI agent applications, providing growth potential for long-term ARPPU [1][5] - The company maintains a positive outlook on AI-driven operational data and performance growth [1][5] Financial Performance - In the first half of 2025, the company achieved revenue of 1.82 billion yuan, a year-on-year increase of 12.3%, with the imaging and design product business generating 1.35 billion yuan, up 45.2% [4] - Adjusted net profit attributable to the parent company reached 460 million yuan, a year-on-year increase of 71.3%, meeting the upper limit of performance forecasts [4] - Gross margin improved significantly to 73.6%, an increase of 8.7 percentage points, primarily due to the higher revenue share from high-margin imaging and design products [4] User Engagement Metrics - The company reported a total MAU of 280 million as of June 2025, a 6.7% increase from December 2024, with domestic MAU at 182 million (up 6.2%) and overseas MAU at 98 million (up 3.7%) [2][3] - The paid membership reached 15.4 million, with a payment rate of 5.5%, an increase of 0.8 percentage points from December 2024 [2][3] AI Product Development - The AI agent product RoboNeo entered the testing phase for C-end users by the end of June, achieving over one million MAU without cross-promotion from other Meitu products [2] - Future integration of RoboNeo into other Meitu products is anticipated as the product matures [2] Strategic Partnerships - The collaboration with Alibaba is progressing in three main areas: model cooperation, e-commerce integration, and cloud service collaboration [3] - The partnership aims to enhance product iteration speed and meet the growing computational demands of AI applications [3] Dividend Announcement - The company plans to distribute an interim dividend of 0.45 HKD per share, totaling approximately 206 million HKD, which represents about 40% of the adjusted net profit for the first half of 2025 [4]