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Netflix is teaming up with Amazon, and it's dragging down adtech rival The Trade Desk's stock
Business Insider· 2025-09-10 17:19
Core Insights - The Trade Desk faces increasing competition from Amazon, which has partnered with Netflix to allow advertisers to use Amazon's DSP for ad purchases on the platform starting in Q4 [1][2] - Amazon's strategy aims to surpass The Trade Desk and Google to become the leading DSP globally, intensifying the rivalry between the two companies [2] - Morgan Stanley downgraded The Trade Desk's stock from overweight to equal-weight and reduced the price target from $80 to $50, citing execution concerns and competition in the connected-TV space [3][4] Company Performance - The Trade Desk's shares fell over 10% on the day of the news and have declined over 60% year-to-date [4] - Analysts from Lightshed Partners noted that it is evident The Trade Desk is under significant competitive pressure [9] Market Dynamics - Amazon has been securing key media partnerships that previously benefited The Trade Desk, including recent deals with Roku and Disney [3] - The Trade Desk's CEO, Jeff Green, downplayed Amazon as a competitor, but this perspective has not gained traction among analysts [8] Company Response - A spokesperson for The Trade Desk emphasized the company's belief in an open and competitive marketplace, suggesting that competition could enhance their opportunities [10]
美股异动|亚马逊与奈飞宣布达成合作后,The Trade Desk跌超8.7%
Ge Long Hui· 2025-09-10 15:34
Core Viewpoint - The Trade Desk (TTD) experienced a decline of over 8.7%, closing at $47.83, following the announcement of a partnership between Amazon and Netflix, which will allow advertisers to access Netflix's premium ad inventory through Amazon's Demand-Side Platform (DSP) starting in Q4 2025 [1] Group 1 - The partnership between Amazon and Netflix will launch in 11 countries, including the United States, United Kingdom, Germany, and Japan [1] - The collaboration is expected to enhance competition in the advertising technology space, impacting companies like The Trade Desk [1]
Netflix and Amazon tie up for programmatic ads partnership (AMZN:NASDAQ)
Seeking Alpha· 2025-09-10 14:39
Core Insights - Streaming giant Netflix has entered into a partnership with Amazon Ads to provide advertisers access to its ad inventory through Amazon DSP [2] Summary by Category Company Developments - The deal allows advertisers using Amazon DSP to access Netflix's ad inventory, expanding Netflix's advertising reach [2] Market Expansion - The offering will be available in multiple countries including the United States, United Kingdom, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany, and Australia [2]
Netflix And Amazon Set Advertising Alliance
Deadline· 2025-09-10 14:23
Core Insights - Amazon and Netflix have established an advertising partnership that allows marketers to utilize Amazon's demand-side platform to access Netflix's advertising inventory, reflecting a broader trend of ad dollars shifting from traditional linear TV to streaming services [1] - The new advertising offering will be available in multiple countries including the U.S., UK, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany, and Australia starting in Q4 of this year [1] Amazon's Advertising Strategy - Amazon's demand-side platform (DSP) provides customers with enhanced choice and flexibility by utilizing first-party data and technology solutions aimed at increasing efficiency, with AI tools facilitating automated ad matching to audiences [2] - In 2024, Amazon's total ad revenue is projected to reach $56.2 billion, marking a 20% increase from 2023, as the company continues to expand its advertising presence, including running ads across all programming on Prime Video [3] Netflix's Advertising Approach - Netflix has seen growth in its advertising segment, with its ad-supported subscription tier reaching 94 million monthly users, although it does not disclose specific ad revenue figures [4] - The company is focusing on enhancing its ad capabilities, which were launched in 2022, and aligning them with popular programming to attract advertisers [4] Partnership Benefits - The partnership aims to simplify the advertising process for brands, allowing them to reach Netflix's subscribers and extensive content library through Amazon DSP, thereby reducing guesswork in TV planning and buying [5] - Netflix's President of Advertising emphasized that the partnership aligns with their goal of providing greater flexibility for advertisers, facilitating connections with a globally engaged audience [6]
From Netflix's Lilyhammer to Abbey Road Studios: East Main Media Announces Release of Greg Canestrari Album Sliding Doors
Businesswire· 2025-09-10 12:45
Group 1 - East Main Media has released a new album by Greg Canestrari titled "Sliding Doors" [1] - The album was recorded at the iconic Abbey Road Studios [1]
Should You Invest in the First Trust Dow Jones Internet ETF (FDN)?
ZACKS· 2025-09-10 11:21
Core Insights - The First Trust Dow Jones Internet ETF (FDN) is a passively managed ETF launched on June 19, 2006, aimed at providing broad exposure to the Technology - Internet segment of the equity market [1] - The Technology - Internet sector is currently ranked 4th among the 16 Zacks sectors, placing it in the top 25% [2] Fund Overview - FDN is sponsored by First Trust Advisors and has over $7.88 billion in assets, making it one of the largest ETFs in its category [3] - The ETF seeks to match the performance of the Dow Jones Internet Composite Index, which includes companies primarily focused on Internet-related activities [3] Cost Structure - The annual operating expenses for FDN are 0.49%, which is competitive with most peer products in the ETF space [4] Sector Exposure and Holdings - The ETF has a significant allocation in the Telecom sector, accounting for approximately 34.3% of the portfolio, followed by Information Technology and Consumer Discretionary [5] - Meta Platforms Inc. (class A) (META) constitutes about 10.63% of total assets, with Amazon.com, Inc. (AMZN) and Netflix, Inc. (NFLX) also among the top holdings; the top 10 holdings represent about 63.94% of total assets [6] Performance Metrics - Year-to-date, FDN has returned roughly 17.2%, and it was up about 46.19% over the last 12 months as of September 10, 2025 [7] - The ETF has traded between $198.51 and $284.99 in the past 52 weeks, with a beta of 1.16 and a standard deviation of 24.91% over the trailing three-year period, indicating a higher risk profile [7] Investment Alternatives - FDN holds a Zacks ETF Rank of 1 (Strong Buy), indicating strong expected performance based on various factors [8] - Other ETFs in the space include ALPS (OGIG) and Invesco NASDAQ Internet ETF (PNQI), with respective assets of $162.17 million and $815.91 million, and expense ratios of 0.48% and 0.6% [9]
People Now Spend On Netflix, Inc. (NFLX) Instead Of Shopping, Says Jim Cramer
Insider Monkey· 2025-09-10 06:49
Core Insights - Artificial intelligence (AI) is identified as the greatest investment opportunity of the current era, with a strong emphasis on the urgent need for energy to support its growth [1][2][3] - A specific company is highlighted as a key player in the AI energy sector, owning critical energy infrastructure assets that are essential for meeting the increasing energy demands of AI technologies [3][7][8] Investment Landscape - Wall Street is investing hundreds of billions into AI, but there is a pressing concern regarding the energy supply needed to sustain this growth [2] - AI data centers, which power large language models like ChatGPT, consume energy equivalent to that of a small city, indicating a significant strain on global power grids [2] - The company in focus is positioned to benefit from the anticipated surge in demand for electricity driven by AI advancements [3][6] Company Profile - The company is described as a "toll booth" operator in the AI energy boom, collecting fees from energy exports and playing a crucial role in U.S. LNG exportation [5][7] - It is noted for its debt-free status and substantial cash reserves, which amount to nearly one-third of its market capitalization, providing a strong financial foundation [8][10] - The company also holds a significant equity stake in another AI-related venture, offering investors indirect exposure to multiple growth opportunities in the AI sector [9][10] Market Positioning - The company is recognized for its capability to execute large-scale engineering, procurement, and construction projects across various energy sectors, including nuclear energy [7][8] - It is suggested that the company is undervalued, trading at less than seven times earnings, which presents a compelling investment opportunity [10][11] - The influx of talent into the AI sector is expected to drive continuous innovation, further solidifying the company's position in the market [12][13] Future Outlook - The article emphasizes the importance of investing in AI and energy infrastructure as the future of technology and economic growth [11][12][13] - The combination of AI advancements, energy needs, and infrastructure development is framed as a supercycle that investors should capitalize on [14]
Netflix ads come to Amazon DSP as streaming race evolves
Yahoo Finance· 2025-09-09 10:30
Core Insights - Amazon's demand-side platform (DSP) will allow advertisers to programmatically purchase premium Netflix inventory, enhancing ad spending on Netflix and expanding its advertiser base [1][2] - The integration of Amazon DSP with Netflix will launch in Q4 across multiple countries, including the U.S., U.K., France, and others, aiming to scale Netflix's advertising efforts [2] - Netflix is actively enhancing its advertising capabilities, including launching an internal ad-tech platform and forming partnerships with various DSPs to navigate the complex advertising landscape [3][6] Group 1 - The partnership between Amazon and Netflix is expected to increase ad spending on Netflix while broadening its advertiser base [2] - Amazon's ad-tech capabilities are more advanced than Netflix's, leveraging extensive shopper data for better ad targeting and measurement [5] - The collaboration aligns with Netflix's strategy to provide greater flexibility for advertisers and connect with its global audience [6] Group 2 - Both companies are competitors in the streaming market, with Netflix entering advertising in late 2022 and Amazon introducing ads on Prime Video the same year [4] - The integration of streaming and connected TV with retail media is becoming a significant trend in the digital advertising space [5] - Netflix is building a diverse partnership network to enhance its advertising expertise, collaborating with firms like The Trade Desk and Google Display & Video 360 [6]
网飞公司:2025 年 Communacopia + 技术大会 —— 关键要点
2025-09-09 02:40
Key Takeaways from Netflix Inc. (NFLX) Conference Call Company Overview - **Company**: Netflix Inc. (NFLX) - **Event**: Communacopia + Technology Conference 2025 - **Presenter**: Co-CEO Greg Peters Core Industry Insights - **Content Strategy**: Focus on accelerating engagement through a strong content slate in the latter half of the year [2][5] - **Advertising Growth**: Continued scaling of the advertising business supported by a new ad tech stack [2][7] - **Expansion into New Categories**: Netflix is expanding into live events, the creator economy, gaming, and local content [2][5] - **AI Opportunities**: AI is seen as a significant opportunity across various vectors [2][7] Detailed Company Insights Engagement & Content - **User Engagement**: Growth in total engagement was noted in the first half of 2025, driven by successful titles like "Happy Gilmore 2" and "KPop Demon Hunters" [5] - **Industry Trends**: Positive industry backdrop with a shift towards streaming and improved content spending rationalization [5][6] Live Content - **Live Events**: Netflix is increasing its presence in live content, targeting differentiated offerings beyond sports, including music and awards shows [5][6] User Interface & Experience - **New User Experience**: The new user interface has been rolled out to approximately 80% of connected TV devices, showing positive early indicators [6] Advertising Strategy - **Ad-Supported Offering**: A low entry point via ad-supported offerings is crucial for long-term growth [7] - **Ad Tech Development**: The company has built an owned ad tech stack, now launched in all global ad markets, focusing on ad format innovation and improved targeting [7] AI Utilization - **AI Integration**: Netflix aims to leverage its global scale and data for AI applications, including personalized recommendations and new customer experiences [7] Creator Economy & New Media - **Partnerships with Creators**: Netflix is looking to partner with creators from platforms like YouTube and TikTok, focusing on video podcasts as a growth area [7] Gaming Strategy - **Gaming Opportunities**: Netflix sees long-term potential in gaming to drive engagement and retention, refining its strategy around narrative games, kids' content, and family experiences [7] Financial Outlook - **Valuation**: The company is rated Neutral with a 12-month price target of $1,310, reflecting a potential upside of 5.2% from the current price of $1,244.76 [8][10] - **Market Cap**: $541.3 billion with an enterprise value of $547.4 billion [10] Risks to Consider - **Subscriber Growth**: Risks include unexpected changes in subscriber growth, price increases, and competition impacting growth and content quality [9] Conclusion - **Overall Assessment**: Netflix is strategically positioned to leverage content, advertising, and AI to enhance user engagement and drive growth, while facing inherent risks in a competitive landscape [2][9]
Netflix, Inc. (NFLX) Presents At Goldman Sachs Communacopia + Technology Conference (Transcript)
Seeking Alpha· 2025-09-09 00:28
Core Insights - Greg Peters has been Co-CEO of Netflix since January 2023, previously holding roles as Chief Operating Officer and Chief Product Officer, indicating a strong background in operational leadership [2][3] - The transition to the Co-CEO structure is a result of over 10 years of succession planning by Reed Hastings, showcasing a long-term strategic vision for the company's leadership [5] Leadership Dynamics - The relationship between the Co-CEOs, Greg Peters and Ted Sarandos, is characterized by shared priorities rather than divided responsibilities, emphasizing collaboration in daily operations [6]