Financial Data and Key Metrics Changes - Q4 2023 revenues were approximately $420 million, growing 13% year-over-year, accelerating from Q3 levels [18] - Ex-TAC gross profit for Q4 was $169 million, representing a 6% year-over-year growth [18] - Full-year 2023 revenue reached over $1.4 billion, with an adjusted EBITDA of $99 million and a net loss of $82 million [19][26] - Free cash flow for 2023 was $52 million, up 181% compared to 2022 [19] Business Line Data and Key Metrics Changes - E-commerce experienced double-digit growth in 2023, driven by increased advertising budgets from major retail advertisers [20] - Taboola News exceeded $100 million in revenue in 2023, indicating strong growth potential [20][43] - The Header Bidding segment is expected to expand, with Microsoft being the largest bidder partner [13] Market Data and Key Metrics Changes - The open web market is estimated to be around $80 billion, with significant room for monetization improvements [14] - Taboola's revenue per user is approximately $3.00 to $4.00 annually, compared to $200 for Meta and $33 for Snap, highlighting potential growth opportunities [14] Company Strategy and Development Direction - The company is focusing on enhancing its technology and AI capabilities to improve user engagement and monetization [11][14] - A new share buyback authorization of $100 million has been announced, representing about 6% of the current market cap [5][28] - The company aims to become the advertising engine of choice for the open web, leveraging partnerships with major brands like Yahoo [42][59] Management's Comments on Operating Environment and Future Outlook - Management expressed optimism about 2024 being a record year, with expected revenue growth of 33% to nearly $2 billion [28] - The company anticipates positive yield growth in 2024 after two years of softness [25][63] - Management highlighted the importance of the Yahoo partnership and the onboarding of a new iconic consumer brand as key growth drivers [25][59] Other Important Information - The company has seen a significant increase in free cash flow and operating cash flow, indicating strong financial health [52] - The share repurchase program has been active, with over 15 million shares repurchased at an average price of $3.62 [23] Q&A Session Summary Question: Clarification on Yahoo revenue - Management confirmed that the $100 million revenue expectation from Yahoo is for Q1 2024, not cumulative [34][65] Question: Impact of Yahoo on business growth - Management indicated that while Yahoo contributes significantly to growth, the overall business is still expanding independently [89] Question: Challenges with new enterprise advertisers - Management noted that new enterprise clients are looking for innovative ad formats and experiences, which could lead to new product developments [98][100] Question: Political advertising impact - Historically, political cycles have provided a boost in demand, but management remains conservative in their financial planning regarding this [95] Question: Data as a differentiator for AI - Management emphasized the importance of their extensive data set for training AI and enhancing advertising effectiveness [75][76]

Financial Performance & Guidance - FY 2023 revenues reached $1.44 billion[215], with an Adjusted EBITDA of $99 million[215] - The company anticipates FY 2024 revenues between $1.892 billion and $1.942 billion[231], representing a year-over-year growth of 33%[231] - FY 2024 Adjusted EBITDA is projected to exceed $200 million[279] - Q1 2024 revenue guidance is set between $535 million and $555 million[216], a 28% year-over-year increase[216] - Q1 2024 ex-TAC Gross Profit is expected to range from $123 million to $135 million[352], reflecting a 12% year-over-year growth[216] Key Metrics & Strategies - The company's long-term model targets Free Cash Flow to be 50-60% of Adjusted EBITDA[21] - The company's ex-TAC Gross Profit for FY 2023 was $536 million[296] - The company's ex-TAC Gross Profit margin has increased significantly since 2015[157] - E-commerce is growing double digits, reaching approximately 20% of ex-TAC Gross Profit in 2023[226] - The company's technology is resilient to the future disappearance of third-party cookies[170]

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 _________________________ FORM 10-K _________________________ ☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ___________ to ___________ Commission File Number: 001-40566 _________________________ TABOOLA.COM LTD. (Exact name of regist ...

2024 Financials - step function top line growth and massive Adj. EBITDA/margin growth Exhibit 99.1 Taboola Reports Strong Q4 Net Income and Adj. EBITDA; Profits Beat High End of Guidance for Q4 and FY 2023; 2024 Guidance Calls for Record Year With Substantial Growth Across All Key Metrics Key Highlights 2023 Financials - strong exiting momentum sets Taboola up for great 2024 Announcing new $100M buyback authorization (represents ~6% of current market cap) Engaging/reaching users - Yahoo crossing $100M+ in Q ...

Financial Data and Key Metrics Changes - The company achieved $360.2 million in revenue for Q3, exceeding the midpoint of guidance by $16.2 million, and reported a gross profit of $100.7 million, also above expectations [111] - Adjusted EBITDA was $22.8 million, significantly higher than the midpoint of $4 million, and non-GAAP net income was $6.7 million, compared to a projected loss of $14 million [111] - Free cash flow for Q3 was $22.8 million, driven by stronger than forecasted ex-TAC gross profit and controlled operating expenses [112][113] - Free cash flow over the last 12 months reached $55 million, three times higher than the previous year [87] Business Line Data and Key Metrics Changes - eCommerce saw double-digit growth in Q3, driven by strong momentum in Europe and the U.S., contributing to over 100% revenue retention among top advertisers [114] - Taboola News is on track to approach $100 million in revenue for 2023, compared to $50 million in 2022 [115] - The bidding technology, particularly with Microsoft, registered nearly double the ex-TAC revenue compared to Q3 of the previous year [116] Market Data and Key Metrics Changes - The company reported that approximately 10% of its revenue comes from advertisers with billing addresses in Israel, but most of this is export revenue targeting consumers outside of Israel [108] - Less than 2% of revenue is considered domestic Israeli revenue, indicating limited exposure to local market disruptions [109] Company Strategy and Development Direction - The company aims to become the first must-buy advertising platform for the open web, similar to Google for search and Meta for social [89] - There is a focus on migrating Yahoo native advertisers to Taboola, with expectations to be fully ramped up by mid-2024 [92] - Investments in AI technology and bidding capabilities are seen as crucial for future growth, with expectations that the majority of revenue will come from AI-driven solutions in 2024 [104] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the company's resilience and performance despite external challenges, emphasizing the importance of professional journalism and support for open web publishers [84] - The company reiterated its guidance for 2024, expecting over $200 million in adjusted EBITDA and over $100 million in free cash flow [87][110] Other Important Information - The company has initiated a share buyback program and plans to repay additional long-term debt, reflecting a strong cash position [123][124] - The integration of Yahoo's supply into Taboola's platform is progressing well, with early results from migrated advertisers being promising [92] Q&A Session Summary Question: What is the status of the Yahoo advertiser migration? - Management confirmed good visibility and a solid plan in place for migrating Yahoo advertisers, with expectations to complete the process by mid-2024 [49][51] Question: How is the adoption of Max Conversions impacting net dollar retention? - Approximately 30% of revenue has adopted Max Conversions, which is positively affecting net dollar retention and reducing churn among advertisers [40][42] Question: What are the drivers for the next $100 million in Taboola News revenue? - Growth in Taboola News is driven by existing relationships with OEMs and expanding touchpoints, with a long-term roadmap to significantly increase revenue [44][46]

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the Quarterly Period Ended September 30, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ___________ to ___________ Commission File Number: 001-40566 TABOOLA.COM LTD. (Exact name of registrant as specified in its charter) Israel (State or other jurisdiction ...

Financial Data and Key Metrics Changes - In Q2 2023, the company achieved revenues of $332 million, exceeding the midpoint of guidance by $23 million, and gross profit of $97.1 million, surpassing guidance by $14.1 million [28] - Adjusted EBITDA was reported at $15.7 million, significantly above the midpoint of guidance of $1 million, while non-GAAP net loss was $6.4 million, better than the expected loss of $21 million [28][36] - For the full year 2023, the company raised its revenue guidance to between $1,438 million and $1,469 million, with adjusted EBITDA expected to be between $73 million and $80 million [35][36] Business Line Data and Key Metrics Changes - eCommerce now represents nearly 20% of ex-TAC gross profit, up from 15% in the previous quarter, indicating strong growth in this segment [17][22] - The company reported strong performance in its bidding offerings, with expectations that more than 50% of revenue in 2024 will utilize advanced bidding strategies [21][28] Market Data and Key Metrics Changes - The company noted that its partnership with Yahoo is progressing, with international markets now live, and anticipates ramping up ad spend in the U.S. market in 2024 [19][64] - The digital advertising environment is stabilizing, with eCommerce showing particularly strong performance, while top-of-funnel video remains soft [75][76] Company Strategy and Development Direction - The company is focused on four key priorities: Yahoo, Performance Advertising, eCommerce, and Bidding, each representing significant growth opportunities [18][26] - Investments in technology, particularly in Generative AI and bidding strategies, are expected to enhance advertiser success and drive future growth [7][21][48] Management's Comments on Operating Environment and Future Outlook - Management expressed optimism about future performance, expecting a step change in financial results with targets of over $200 million in adjusted EBITDA and over $100 million in free cash flow for 2024 [37][56] - The company is confident in its position within the industry, aiming to become a must-buy platform for advertisers in the open web [26][66] Other Important Information - The company repurchased approximately 2.9 million shares at an average price of $3.17 as part of its share buyback program [34] - Cash and cash equivalents decreased to $246.9 million, primarily due to the repayment of $30 million in long-term debt [33] Q&A Session Summary Question: What is the outlook for the 2023 guidance given the strong Q2 performance? - Management indicated that the raised guidance reflects conservatism, not expecting the same level of outperformance to continue throughout the year [92] Question: How is the digital advertising environment stabilizing? - Management noted that since Q3 of the previous year, there has been relative stability in budgets, with eCommerce performing particularly well [75][76] Question: Is there a channel conflict with new eCommerce initiatives? - Management clarified that the relationship with publishers is collaborative, focusing on partnership rather than vendor dynamics, which mitigates potential conflicts [78] Question: What are the early insights from the Yahoo integration? - Initial results from Yahoo's international markets have validated the platform's effectiveness for advertisers, with plans to ramp up in the U.S. market [80][81] Question: What is the expected impact of increased operating expenses in the second half of the year? - Management explained that increased expenses are primarily due to investments in the Yahoo partnership and eCommerce growth initiatives, with some costs being permanent and others temporary [85][104]

Forward-Looking Statements - Disclaimer Nothing in this presentation should be regarded as a representation by any person that the forward-looking statements set forth herein will be achieved or that any of the contemplated results of such forward-looking statements will be achieved. You should not place undue reliance on these forward-looking statements, which speak only as of the date they were made. The Company undertakes no duty to update these forward-looking statements except as may be required by law ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the Quarterly Period Ended June 30, 2023 ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from ___________ to ___________ Commission File Number: 001-40566 TABOOLA.COM LTD. (Exact name of registrant as specified in its charter) Israel (State or other jurisdiction of i ...

INVESTOR PRESENTATION Forward-Looking Statements - Disclaimer We calculate cash investment in publisher prepayments (net) for a specific measurement period as the gross amount of cash publisher prepayments we made in that measurement period minus the amortization of publisher prepayments that were included in traffic acquisition cost during that measurement period, which were the result of cash publisher prepayments made in that measurement period and previous periods. Non-GAAP Financial Measures This Prese ...